In a sense, the Olympic games have always been a celebration of mobility. For years, athletes have trained in hopes of extending their mobile capabilities--weather it be running faster or jumping farther. But, in modern times, transporting all those athletes and their teams around an Olympic host city is an extraordinary achievement unto itself. As an Olympic sponsor, BMW hoped to meet the transporation needs of the London 2012 Olympics in a more efficient manner than ever before. BMW agreed to provide roughly4,000 low emission diesel, hybrid, and electric cars, as well as BMW motorcycles and bicycles. The fleet, used by the London Organizing Committee of the Olympic and Paralympic Games (LOCOG), was required to meet LOCOG's strict 120g of CO2/km. BMW beat that with 116g.

To hit that strict guideline, BMW supplied 200 EVs: 160 ActiveEs and 40 Mini Es. An interesting side note: BMW's first ever EV used in the Olympics was in BMW's hometown of Munich for the 1972 games. The car was a converted 1602 called the 'Schrittmacher' or pacemaker.

BMW Olympic Fleet
  • BMW Olympic Fleet
  • BMW X3 xDrive 20d

  • Image Credit: BMW
BMW Olympic Fleet
  • BMW Olympic Fleet
  • BMW Streetcruiser Bicycle

  • Image Credit: BMW
BMW Olympic Fleet
  • BMW Olympic Fleet
  • BMW 1-Series ActiveE (EV)

  • Image Credit: BMW
BMW Olympic Fleet
  • BMW Olympic Fleet
  • BMW 3-Series

  • Image Credit: BMW
BMW Olympic Fleet
  • BMW Olympic Fleet
  • BMW X5 xDrive 30d

  • Image Credit: BMW
BMW Olympic Fleet
  • BMW Olympic Fleet
  • MINI Countryman Cooper D

  • Image Credit: BMW
BMW Olympic Fleet
  • BMW Olympic Fleet
  • BMW R1200 RT Motorcycle

  • Image Credit: BMW


And while these EV cars will go away after the Olympics, a bit of legacy will be left behind with 120 charging stations in 5 different locations being absorbed into the Source London network of plug-in vehicle chargers.

The rest of the fleet is made of 40 5 Series Active Hybrids, 1,550 320d EfficientDynamics, 700 520d Efficient Dynamics, 17 X3 xDrive 20d, 10 X5 xDrive 30d, 200 Mini Countryman Cooper D, 25 R1200 RT motorcycles, and 400 BMW Streetcruiser bicycles.

With such a vast lineup of efficient transportation, BMW is commended for producing such fuel sipping vehicles. In fact, 80% of the fleet fulfills EU6. For diesels, that means emissions are similar to that reached in gasoline-powered cars, with the MPG gains that come with a diesel powertrain. And BMW was able to do this two years ahead of the EU6 guidelines.

BMW

Finally, the BMW i Pedelec concept (read: not for sale) made its debut as a concept bike that could fold up and fit into the BMW i3 concept EV. The electric-assist bikes were used by Olympics workers who could get around without breaking a sweat.

The i Pedelec is an electric/human hybrid folding bike that travels at speeds up to 15 mph. A range of up to 33 miles can be charged up in as less as 4 hours. When finished riding, the carbon fiber and aluminum bike can be folded up and placed into a car or be taken on a train.

What impressed us most about BMW's Olympic fleet was that BMW didn't just write a check to have their name and logo in front of millions of potential customers, rather they took advantage of the opportunity to push forward new and environmentally-friendly technologies.



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