Picture the scene: You're in a quiet place; a forest. The grass is green, the sky a perfect shade of blue. It's sunny; the temperature is hovering somewhere near perfect and a gentle breeze wafts by. You look at the pretty flowers – bend down to reach one... then, BAM!

No, we're not talking about Bambi versus Godzilla – though we do offer Marv Newland a healthy round of applause. What's we're talking about is the Lexus GS Hybrid. Or, more specifically, the car's Italian advertising campaign as seen in the video below.

Lexus claims its 2013 GS 450h can accelerate from 0 to 60 in just 5.6 seconds, courtesy of its 3.5-liter V6 engine and electric motor hybrid powertrain that puts out a combined 338 horsepower. Combine that level of thrust with rear-wheel drive and a professional driver and you've got yourself some fun at the race track.

Lexus decided to put this combination together, mixing in a blend of new-car shoppers to see what effect its hybrid sedan had on the heart. Scroll down below to watch it all unfold.


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 57 Comments
      mklcolvin
      • 2 Years Ago
      I had to laugh when I saw that one guy's heart rate went up when he looked at the driver!
      JasonERF
      • 2 Years Ago
      This has kinda been done before but I LOL'd often during it. Woman @ 1.41 = hahahahahha
      Chris
      • 2 Years Ago
      hahaha so shows the difference between women and men. Most of the men were having fun and the women were horrified.
      Gordon Chen
      • 2 Years Ago
      i feel like some of these people couldn't get their hearts rates that high with out some kind of angina symptoms
      AE86
      • 2 Years Ago
      I love the new GS
      Georg
      • 2 Years Ago
      pointless add... take a professional race/stunt driver.. give them any car on earth strap a normale person to the codriver seat and let the driver get reckless on a closed track...every heart would pumping after a few turns... completely pointless ... this scenario could be done with every car on earth
        A P
        • 2 Years Ago
        @Georg
        would you say the same thing on a BMW thread? Anybody that DARES to say the same thing about all of the BS BMW/VW articles get massively downvoted.
      Brex
      • 2 Years Ago
      Not a Lexus fan, but that was brilliant!
      ayhtida
      • 2 Years Ago
      Catchy, but kinda lame. You can get a passenger's heart rate up with a mere 100hp and front wheel drive.
      resonic
      • 2 Years Ago
      99.9999% of american customers will never drive faster than 55 miles anyway. Greetings from Autobahn country!
        jase.s
        • 2 Years Ago
        @resonic
        US population is under 313,986,048 at this moment. Let's round up to 314 million. You're claiming that 99.9999% of them will never drive faster than 55mph. That equals 314 people.
        KaiserWilhelm
        • 2 Years Ago
        @resonic
        I drive 80 mph everyday on 55mph roads! MENACE TO SOCIETY!!!
        MTN RANGER
        • 2 Years Ago
        @resonic
        That's a little silly - most states have highway speed limits of 65 or 70MPH. And I see lots of people blowing past those numbers.
        mchlrus1
        • 2 Years Ago
        @resonic
        Ignorance.
        A P
        • 2 Years Ago
        @resonic
        Good! To many degenerates speed as it is. NOBODY has the right to endanger others by reckless driving.
      hyperm3
      • 2 Years Ago
      So basically the only way to get a potential customers heartrate up in a Lexus is to make the person feel as if they are going to die in the Lexus. Good job.
      FIDTRO
      • 2 Years Ago
      I used to laugh when I thought about buying a Lexus. Nothing has changed.
      Turbine_junkie
      • 2 Years Ago
      I don't see the point of autoblog saying "...in a hybrid"...any car with a decent engine and handling platform will get your heart rate up when you do maneuvers like we see in the video !! I think that being hybrid isnt the "thing" causing the heartrate to go up...dont know if it even uses the electric motor at those high revs...all of the heartbeat is raised because of the driving style...
    • Load More Comments