- Jul 14, 2012
Mini Canada's former ad agency selling one last car
There's none of that after Mini Canada separated from its agency of ten years, Taxi in Toronto – well, almost none of it. Instead, Taxi is taking its own 2008 Mini, the one it displayed in its boardroom, for one final publicity splurge by auctioning it on eBay and donating the proceeds to Toronto's Covenant House. It is an excellent way to go.
At the time of writing the bidding is up to $10,500 Canadian (about the same in U.S. dollars). Have a look below for a few samples of Taxi's work for Mini over the years, and head over to eBay to get in on the charity action.