Tesla Motors is just a few days away from handing over Model S key fobs to the first batch of customers. Yes, the company already gave investor and board member Steve Jurvetson and CEO Elon Musk their Founder Series cars, but this time it's for reals.

While we wait to watch the sleek sedans, painted in the ten four colors of the company's current palette Signature series, passed to their new owners – the big event will be broadcast on Tesla's website Friday at 3:30 PDT – we can now see more of what goes into the manufacturing of this truly innovative electric car. We've already watched the massive metal stamping that begins the process, now we can view the whole assembly and paint application operation. Scroll below for three more videos from the Inside Tesla! series.

In other Model S news, Tesla has revealed what's going to be so special about the area between the front seats, a space Tesla is calling the "Opportunity Console." Based on buyer preferences, this customizable space should one day be able to be outfitted with "compartments, shelves or phone holders to make this area more organized." Tesla will reveal prototypes of the consoles this weekend and will listen to customer input on how the final versions develop.







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  • 36 Comments
      theflew
      • 3 Years Ago
      I agree but from what they've shown the equipment doesn't even exist in the plant to build this car at a high rate. That's why I said it will be interesting to see the plant grow over time. They had limited funding to get a plant the size of Nummi fully functional.
      Letstakeawalk
      • 3 Years Ago
      Very cool. Love seeing the robots at work!
      Kurt
      • 3 Years Ago
      Model S... A car that actually deserves the hype around it and probably more
      Grendal
      • 3 Years Ago
      On Friday there will be a live broadcast of the first customers receiving their Model S's. Exciting times for EV's and Tesla.
      PR
      • 3 Years Ago
      giggles for the Robot Condoms in the paint room...
      PR
      • 3 Years Ago
      Too bad these are vaporware and don't exist... /sarc Where did all the anti-Tesla trolls go that dropped all the vaporware crap here on a regular basis? Oh yea, they became "EV's will never succeed because of limited early sales" trolls. Same BS line that EV's and Tesla will all fail in the end, just because they are still a work in progress. It would be nice to hear a few of those trolls man up and admit they were wrong.... Nah. Trolls never admit their song was wrong, they just sing a new tune that is just a twist on the old one.
        Spec
        • 3 Years Ago
        @PR
        Well . . . I'll play the troll. The Model S is very real and is a beautiful car. It will be hitting the streets soon. I'm sure there will be some bugs but that is to be expected and they will be resolved. But will they be able to stay in for the long haul? If you sell a few thousand and then interest drops off . . . then what? They've got to be able to do it profitably to really be a success. OK, forget profit . . . at least break even. I hope they can do it. I don't expect the Model S to be able to meet that hurdle even though they say they will be able to with just 8000 sales. But as long they keep things rolling and make it to the next generation, then they might make it.
          Marco Polo
          • 3 Years Ago
          @Spec
          @Nick and Grendal, Tesla is not truly a public company, and has more than one source of revenue, accordingly there is no reason to doubt Elon Musk's estimates. Most of Tesla's debt is low interest, very long term, so it could be easily supplanted by a bond issue. This would result in Tesla servicing a debt/dividend of approx $40-60 million per year. $ 80,000 cars @ $ 7000 net profit per unit, even after tax, would leave Tesla approx $1-26 million to pay a share dividend to ordinary shareholders or retain profits. If Tesla remains a low volume, high value manufacturer, Tesla should prove a good investment and highly profitable. The test for Elon Musk and the Tesla team is if they decide to become a volume manufacturer. That's when the investment scale contains a higher level of risk.
          Nick
          • 3 Years Ago
          @Spec
          Marco Polo Do you have specifics on how many Tesla needs to sell to break even?
          Grendal
          • 3 Years Ago
          @Spec
          I'll answer that Nick. During the last shareholders meeting (about 2 weeks ago) Musk was asked what the break even point for Tesla was. He paused, thought about it, and said that 8000 was the yearly number. He then went on to say they had over 10,000 reservations so he wasn't too worried. Tesla has plainly stated that their gross profit was 25% per car but overhead brought the net profit down to 10%-15% based on volume. You can watch the entire shareholders meeting at the Tesla website.
          Marco Polo
          • 3 Years Ago
          @Spec
          @Spec, Nothing trollish, about your observations. The manner in which the Tesla S is being marketed and Elon Musk's amazing grasp of the Automotive Industrial process, should produce an excellent product, very desirable and with sufficient range and fast charging ability to be relatively practical. But,we are talking about the most expensive model. There are certainly at least 10,000 people a year willing to pay the $100,000 plus to buy such a unique vehicle. But, at even $20,000 profit per vehicle, Tesla is only servicing debt. Tesla hasn't the accumulated capital from share capitalisation, and will have to deliver sales in the hundreds of thousands to expand beyond being just an expensive specialist builder. But, Elon Musk has shown he's no ordinary businessman ! If anyone can do it, Musk can ! I wish Tesla the very best of luck.
          PR
          • 3 Years Ago
          @Spec
          Spec -- I wouldn't expect the Model S to support Tesla on it's shoulders alone any more than I would expect BMW to be supported just by 7-Series sales. The legitimate answer to your legitimate question is in Tesla's well published business plans. 1) First comes a high-performance sports car to prove EV's can be super cool. Sub-zero cool. 2) Then comes a performance sedan to prove that EV's can be super cool, and practical all at the same time. 3) This throws open the door for the Blue Star to show that EV's can be super cool, practical, and accessable to typical brand new luxury car buyers. You have to rememeber that Tesla's debts/expenses includes R&D for future models beyond the Model S that are yet to be released. No accountant worth their weight in beans would attempt to project profitability by assigning 100% of the costs for developing future models to the current cars just entering production. Those are carry costs that are expected to realize profit only after the newer models are brought to market. You aren't being a troll just for pointing out the necessity of Tesla needing to successfully execute their published long-term plan in order for their long-term investments to pay off. Being a troll would be responding to the long term plan by pretending it didn't exist, and still holding steady, fast and firm to the idea that the Model S will be the only car Tesla will ever build, and the only car that will ever bring Tesla income. Since you close by acknowledging the next generation cars are on the way, it's clear you aren't anywhere near being that kind of troll. Just a pragmatist who acknowleges the necessity of Tesla actually executing to their business plan for their business plan to succeed. Nothing wrong with that. It's actually fairly self-evident that for any business plan to succeed, it must be successfully executed.
        Spiffster
        • 3 Years Ago
        @PR
        LOL. Check Engadget. Thats where they usually hang out these days, you know, when they arent kicking it under a bridge somewhere. I have never seen so many blowhards as on an EV related Engadget post, its awe inspiring.
        Rotation
        • 3 Years Ago
        @PR
        They don't for 3 more days. Right now the public still can't get one, only board members. But by the weekend, they'll be out. As a person who works on consumer products, I have to constantly remind me and my coworkers, it doesn't really exist until it is in customers' hands. Oh, you've fixed that bug in the latest version? Is it out? Then for as much as your customers care, it might as well not be fixed yet.
        Andy Smith
        • 3 Years Ago
        @PR
        Try Jalopniks writers, constant biased bashing from them
        Grendal
        • 3 Years Ago
        @PR
        Information on EV's amd EREV's are slowly making its way into the public consciousness. Tesla will go a long way to changing the concept that EV's are only good for city driving. And lets face it, they're the first EV to really look awesome other than the Roadster. The price is still high but you get a lot for your money. We're still a long way from people really understanding the advantages to EV driving but there is progress. Just wait until there are a few thousand of these cars out there and people really start asking questions.
      _Wa2
      • 3 Years Ago
      Im excited... who wants a prius?!?!?!
      • 3 Years Ago
      Great teaser videos, a bit like watching scenes from the movie Transformers. The robots are amazing and fitting for such a forward thinking brand. Finally, a beautifully designed EV!
      Spec
      • 3 Years Ago
      The Fisker Karma looked awesome. (It didn't perform so great but it did LOOK great.)
      Grendal
      • 3 Years Ago
      I believe they have all the equipment, in place, to achieve their desired goal of 20K Model S's a year. They're just in the early stages. They do have the space but don't have the equipment, yet, to produce the 15K Model X's and 80K-200K Bluestars. That is the tentative future after the success of the Model S.
      Andy Smith
      • 3 Years Ago
      Opportunity console, is that a euphemism for a ladies parts?
      • 3 Years Ago
      Wow! That is super amazing. So much for needing to get a Wednesday car. Robots do not care what day of the week it is. Now all i wish is that the robots didn't charge so much so I could afford one!! :)
        Ford Future
        • 3 Years Ago
        Video 1 shows I-Robot putting down a long thick weld. Very impressive.
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