2011 Chevrolet Volt
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Whaddya think, that Volt buyers were trading in a Cadillac for their new plug-ins? Nope. Most buyers of Chevrolet Volt extended-range plug-in vehicles are coming in from outside of the General Motors family, the automaker says.

About two-thirds of Volt buyers are trading in non-GM cars, and more than 90 percent of recently surveyed Volt drivers said they'd buy another one. This fits with the results of a Consumer Reports survey on vehicle owner satisfaction released late last year. GM says the Toyota Prius hybrid is the most common vehicle sacrificed traded-in for the Volt, followed by the Toyota Camry, Honda Civic and BMW 3 Series cars.

GM is looking to drum up more sales for the Volt, which missed sales targets last year but is showing signs of life in 2011. Through April 2012, Volt sales tripled from a year earlier to 5,377 units, or about two-thirds of what GM sold during all of 2011.
Show full PR text
Volt Generates First Time Interest in Chevrolet
Nearly seven in 10 buyers trade in non-GM vehicle
2012-05-23

DETROIT – The Chevrolet Volt is winning new customers to the brand from the competition with the Toyota Prius topping the list of most traded-in vehicle followed by the Toyota Camry, Honda Civic and BMW 3 Series.

"I owned a Prius for six years and loved it. I was one of the first to sign-up for the plug-in (version)," said Steve Glenn of Santa Monica, Calif. "While I was waiting for it to ship, I learned that the Volt would qualify for the HOV stickers, so I did a test drive. I fell in love then. It's faster, better appointed and gets far better gas mileage than the Prius (or the plug-in). I've driven it over 1,000 miles and I've only used five gallons of gas."

Access to high-occupancy vehicle lanes, also known as carpool lanes, is a desired commuter perk in traffic-clogged California.

"Volt is a game changer for us in northern California," said Shaun Del Grande, president, Del Grande Dealer Group in San Jose. "On a daily basis new customers are coming into our dealership to check out the Volt because of its breakthrough technology and superior fuel economy. Our dealership is seeing new customers who are trading in Prius and Civic models, and we're just getting started with electric vehicles."

In a recent survey, Volt owners expressed their passion for the vehicle with 93 percent stating that they would buy the car again.

"Nearly seven in 10 Volt buyers are new to Chevrolet," said Volt marketing manager Cristi Landy. "With new customers coming to the brand because of the Volt, our dealers have a great opportunity to establish lasting relationships and introduce them to our entire Chevrolet product line up."

The Volt has a total driving range of up to 379 miles, based on EPA estimates. For the first 35 miles, the Volt can drive gas and tailpipe-emissions free using a full charge of electricity stored in its 16-kWh lithium-ion battery. When the Volt's battery runs low, a gas-powered engine/generator seamlessly operates to extend the driving range another 344 miles on a full tank. Volt owners have travelled more than 10 million miles since the vehicle launched late last year. Roughly two-thirds of those miles were powered by grid electricity.

Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than 4 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design, and high quality. More information on Chevrolet models can be found at www.chevrolet.com.


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    • 1 Second Ago
  • 20 Comments
      Tina
      • 5 Months Ago
      Count me in. Replaced a Vol vo with a Vol t. So instead of a $34k import that eats gas, I have a $34k domestic that eats very cheap electrons. With over a year (and 16,000 miles) of filling up my Volt, my electric bill increased $330–about the same as having a teenage daughter with a hairdryer–while my gasoline buying dropped $2200. So I'm saving $1870/year in gas, while driving a much smoother, quieter, sporty and fun car. Oh, and screw OPEC.
        Marco Polo
        • 5 Months Ago
        @Tina
        @ Tina Great post ! (oh, and congratulations on such frugal teenager ! ; )
      Herman Blackman
      • 5 Months Ago
      Chevy runs deep into the taxpayers pocket.
      wobrown10
      • 5 Months Ago
      Why does this story sounds familiar? So i guess people are still trading in their Camries for the new Malibu too huh? Pathetic !!
      Aaron Schwarz
      • 5 Months Ago
      More Volts = Great = Good Job New GM!
      Rotation
      • 5 Months Ago
      I saw a Volt on the expressway with white lettering on the back "1,000 miles on $20 of electricity and 2 gallons of gas". I'm glad the Volt is finally selling well. Hopefully word will start to get around about what it can (and can't) do for you. Less of "it's just a hybrid" and more of "even with 35 miles range I do almost all my driving on electricity".
      spw
      • 5 Months Ago
      who cares when sales are so low...
        throwback
        • 5 Months Ago
        @spw
        GM obviously. Every company wants conquest sales, no matter how small.
      Greg
      • 5 Months Ago
      But how does the 2/3 number compare to trade-ins in general? If 3/4 of the rest of their sales involve a trade of a different manufacturer's car, then it's actually a bad sign.
      • 5 Months Ago
      Interesting in that my trade was both a European Sedan AND a GM vehicle. Out with the Saab 9-3 and in with the Volt. Unfortunately flowers do not shoot out of the tailpipe but they might if there even was a tailpipe.
      Ford Future
      • 5 Months Ago
      Why is the Volt Lease offer of $369 mo, not available from all dealers in all areas?
        marcopolo
        • 5 Months Ago
        @Ford Future
        @Ford Future, Different dealers will have arrangements with different finance companies. Finance instruments can change according to state law. But to give you an idea of what you should expect :- For auto leasing, the borrowers salary can be significantly lower than needed to buy outright. The tax credit can be claimed by the leasing agent, not the borrower. With a lease, your take home pay after taxes and deductions could be a low as $28,001 a year for a Volt. A traditional 60-month loan for a volt, (at current interest) would require a 'take home' income of over $53,282 to qualify for the $7500 tax credit. The advertised 'lease' payment of $369, can vary widely, and the conditions of the lease contract may also vary. It pays to read the small print. Mileage restrictions might apply in some states. Not all financiers are set up to handle to the complications of claiming the tax credit. Some dealers may have 'special' arrangements with some types of auto-finance products, allowing them to discount the price of the car. It wouldn't be an advantage for such dealers to offer GM leasing. As with all finance contracts, you should get independent advice from an expert before signing.
      goodoldgorr
      • 5 Months Ago
      That's the best green car actually. I might be interrested to buy used in 2020.
      EZEE
      • 5 Months Ago
      And flowers shoot out of the tail pipe.
        Marco Polo
        • 5 Months Ago
        @EZEE
        EZEE .....flowers everywhere, I love the flower girl, so sweet and sh,.....oh..sorry, my age is really showing ! But it's great to hear from so many happy GM Volt owners.
      StevenG
      • 5 Months Ago
      I traded a Lexus for a Volt.
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