2013 Ford C-Max Hybrid
  • 2013 Ford C-Max Hybrid
  • 2013 Ford C-Max Hybrid

  • 2013 Ford C-Max Hybrid
  • 2013 Ford C-Max Hybrid

  • 2013 Ford C-Max Hybrid
  • 2013 Ford C-Max Hybrid

  • 2013 Ford C-Max Hybrid
  • 2013 Ford C-Max Hybrid

  • 2013 Ford C-Max Hybrid
  • 2013 Ford C-Max Hybrid

  • 2013 Ford C-Max Hybrid
  • 2013 Ford C-Max Hybrid

  • 2013 Ford C-Max Hybrid
  • 2013 Ford C-Max Hybrid

  • 2013 Ford C-Max Hybrid
  • 2013 Ford C-Max Hybrid

  • 2013 Ford C-Max Hybrid
  • 2013 Ford C-Max Hybrid

  • 2013 Ford C-Max Hybrid
  • 2013 Ford C-Max Hybrid


Ford
dealers have started taking orders for the 2013 Ford C-Max Hybrid, the company announced today.

The gas-electric hybrid will arrive later this year with a starting price of $25,995, undercutting its most direct competitor, the Toyota Prius V hybrid, which has a base price of $26,550.

"C-Max Hybrid offers better fuel economy, performance, technology and functionality than Prius V – and C-Max Hybrid customers will pay less at the dealership and at the pump," said Ken Czubay, vice president, U.S. Marketing, Sales and Service, in a press release.

More importantly, Ford will provide some stiffer competition for Toyota, which has ruled the hybrid market, selling 77 percent of all hybrids in the U.S. this April. The C-Max will only be offered in the U.S. as a hybrid, similar to Toyota's Prius strategy. There will also be an all-electric version, known as the C-Max Energi, that arrives this fall.

Ford sells the C-Max, which is built on Ford's compact car platform, in Europe as a gas powered model. Since introducing this utility vehicle in 2010, Ford has sold more than 150,000 C-Max vehicles in Europe.
Show full PR text
Ford Begins Taking Orders for C-MAX Hybrid – America's Most Affordable, Fuel-Efficient Hybrid Utility Vehicle

Ford dealers are now taking orders for the Ford C-MAX Hybrid, which will be more affordable than Toyota Prius v while achieving better fuel economy
Class-exclusive technologies include hands-free liftgate, active park assist for easier parallel parking and next-generation SmartGauge® with EcoGuide to help customers increase their fuel economy

C-MAX will launch this fall as part of Ford's power of choice strategy to deliver leading fuel economy across its lineup while tripling electrified vehicle production capacity by 2013

DEARBORN, Mich., May 17, 2012 – Ford dealers are starting to place orders for America's most affordable and fuel-efficient hybrid utility vehicle – the 2013 Ford C-MAX Hybrid – with innovative technologies such as a hands-free liftgate, spaciousness for five passengers and cargo as well as the fun-to-drive character shared with well-handling cars including Ford Focus.

The C-MAX is a compact hybrid utility vehicle and the company's first dedicated line of hybrids. The 2013 C-MAX Hybrid will be available this fall with a base price of $25,995 – approximately $500 lower than the Toyota Prius v's base price.

The C-MAX Energi plug-in hybrid will follow later this year with better electric-mode fuel economy and overall driving range than the Prius plug-in hybrid.

"C-MAX Hybrid offers better fuel economy, performance, technology and functionality than Prius v – and C-MAX Hybrid customers will pay less at the dealership and at the pump," said Ken Czubay, vice president, U.S. Marketing, Sales and Service. "Ford is delivering the power of choice for leading fuel economy across its lineup – from EcoBoost to electrified vehicles – because customers increasingly want to save money at the pump, even as gas prices rise over time."

The C-MAX Hybrid blends fuel economy with performance, with projected best-in-class horsepower and torque along with Ford's third-generation powersplit technology that allows for higher speed while in electric mode than Toyota Prius v.

C-MAX Hybrid benefits from 20 years of research and innovation behind the software and hardware technology driving it, with many of Ford's almost 500 hybrid vehicle-related patents contained within.

That means that along with SYNC® with MyFord Touch®, drivers get class-exclusive features like hands-free liftgate (offering hands-free cargo access with a simple kicking motion), SmartGauge® with EcoGuide, regenerative braking and an advanced lithium-ion (li-ion) battery pack that is being used for the first time in a Ford hybrid.

C-MAX Hybrid – being built on Ford's global C-segment platform – also benefits from a proven design and nameplate with more than 156,000 units of the gasoline version sold in Europe since its 2010 launch.

Room to move
C-MAX Hybrid is a compact hybrid utility vehicle jam-packed with features and room for five people and cargo.

The vehicle has a high roofline (63.9 inches) offering ample interior space and flexibility. C-MAX Hybrid offers 99.7 cubic feet of passenger space compared with 97 cubic feet in Prius v. The spacious C-MAX Hybrid also provides greater headroom in both front and rear seats than Prius v (41/39.4 inches vs. 39.6/38.6 inches).

For cargo, C-MAX Hybrid has 60/40 split-fold rear seats that easily fold flat with 54.3 cubic feet of space behind the first row and 24.5 cubic feet behind the second row.

Tech-savvy
C-MAX Hybrid features the company's innovative hands-free liftgate, allowing for quick and easy access to the cargo area without messing with keys. A gentle kicking motion under the rear bumper opens the liftgate when used in combination with a key fob the user keeps in his or her pocket or purse that tells the car it's OK to engage. The same motion can close the liftgate.

The vehicle also features the newest version of MyFord Touch to help inform, enlighten, engage and empower drivers. MyFord Touch offers multiple ways for customers to manage and control their phone, navigation, entertainment and climate functions through voice commands, menus accessed through controls on the steering wheel, touch screens, buttons or knobs.

C-MAX Hybrid also offers the next generation of SmartGauge with EcoGuide. Designed to help drivers get the most from the C-MAX Hybrid, information such as instantaneous fuel economy can be displayed on the left cluster to help drivers more closely monitor how their driving behavior affects the vehicle's efficiency.

The left cluster also shows Brake Coach, a feature that helps drivers optimize their use of the braking system so that driving range can be enhanced through proper braking techniques. In the right cluster, redesigned imagery of green leaves shows overall driving efficiency – as drivers improve their efficient driving, they are rewarded with more leaves.

Quality and ingenuity
The 2013 Ford C-MAX Hybrid is new, but its software and hardware technology have been evolving for nearly two decades.

C-MAX Hybrid is powered through the combination of a gasoline engine and a battery-driven electric motor. When powered by gasoline, the C-MAX Hybrid uses the all-new 2.0-liter Atkinson-cycle four-cylinder engine – a powerful and fuel-efficient engine and among the most advanced non-turbocharged four-cylinder powertrains Ford has ever offered.

The electric motor of the C-MAX Hybrid is powered by an advanced li-ion battery system designed to maximize use of common, high-quality components, such as control board hardware that has proven field performance in Ford's critically acclaimed hybrid vehicles.

C-MAX Hybrid also offers Ford's next-generation powersplit architecture that allows the electric motor and gasoline-powered engine to work together or separately to maximize efficiency. The engine also can operate independently of vehicle speed, charging the batteries or providing power to the wheels as needed. The motor alone can provide sufficient power to the wheels in low-speed, low-load conditions and work with the engine at higher speeds.

In the C-MAX Hybrid, the li-ion battery pack is recharged when the gasoline engine is in operation. Further, the regenerative braking system can recapture more than 95 percent of the braking energy that would otherwise be lost, and is able to use that power to help charge the battery. C-MAX Hybrid requires no plug-in charging.

Made in U.S.A.
C-MAX Hybrid is being produced at Ford's Wayne, Mich.-based Michigan Assembly Plant alongside Focus, Focus Electric and Focus ST. More information about MAP can be found online here.

It is one of five electrified vehicles Ford plans to produce in North America in 2012. In addition to C-MAX Energi, the other vehicles include Focus Electric, Fusion Hybrid and Fusion Energi plug-in hybrid. More information about Ford's electrified vehicle lineup can also be found online here.


# # #

About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 166,000 employees and about 70 plants worldwide, the company's automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com.


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    • 1 Second Ago
  • 68 Comments
      eagle3636
      • 3 Years Ago
      Ford is not selling the3 Ranger pickup in the states any more. What a huge mistake. Now the buyers who want a small pickup will turn to Japanese trucks and once there will probably continue to buy japanese. I have a 1995 Ranger with 250,000 miles on it. Still drives like new, great truck, easy to drive, easy to park, easy to wash. Goes 5000 miles between oil changes with no adding of oil. 40,000 on tires, 70,000 on brakes, averages 23 miles per gallon and gets as much as 27 on highway. Very comfortable to drive. Pulls my boat well. I was in the market to order a new one like I did in 1995, no luck . Bad bad mistake on Ford's part!!!!!!!!!!!!!!
      th0mb0ne
      • 3 Years Ago
      Not a fan of that bottom grille, wish they kept the blacked out version. Overall I'm sure it will be a solid product, but it looks a little lamer/tamer than I remember, but I guess that's how it goes from concept to production.
      Pixelwiz
      • 3 Years Ago
      They are actually comparing it to Prius V not Prius 5, which is the top of the line regular Prius. Prius V is the Versatile model that's bigger looks a little more like a wagon and get 42MPG
        Worx2749
        • 3 Years Ago
        @Pixelwiz
        Thank you. Not that anyone will confuse a Prius V and a Prius 5....what's Toyota thinking?
      daply
      • 3 Years Ago
      Let's see Ford just build a 700 million dollar + factory in COMMUNIST China!?!? I can't remember, did they also build one in the Soviet Union or North Korea or Cuba???? Way to go Ford.... NOT!
      horsecreek35
      • 3 Years Ago
      I have tried all three of the American cars multiple times and Ford is far better than Chrysler and Chevy....and Chrysler is not even in the running..... I now drive a Ford and a Toyota and both are great vehicles... the Ford truck is 13 yrs old and I have never done a thing to it but change the oil and tires... ( and batteries )
      dontneedpants
      • 3 Years Ago
      I suspect the Prius holds its value by a difference of more than $555. More like $5,555.
        Dean Hammond
        • 3 Years Ago
        @dontneedpants
        bollocks, so you know what resale on a yet to be released vehicle is huh?.....if so you would be a multi-millionaire
      Neutral President
      • 3 Years Ago
      I have no strong feelings one way or the other, but one thing the Prius V has that the C-Max does not is a flat load floor. There is a giant box behind the rear seats in the Ford that precludes any kind of flat load floor situation. Poor design and poor utility.
        Dean Hammond
        • 3 Years Ago
        @Neutral President
        ?...straight from the manual....60/40 split fold rear seat folds flat to create a flat load floor....
        Carl Warmington
        • 3 Years Ago
        @Neutral President
        Ready to eat your words Mr President? image of C-Max Hybrid with the 60/40 seats folded "FLAT" http://www.auto123.com/ArtImages/139667/Ford-CMAX-Hybrid-2013_i04.jpg
          Carl Warmington
          • 3 Years Ago
          @Carl Warmington
          oops better eat my words, sorry the image in the above link I believe is the 7 seater Grand C-Max
      tylermars.design
      • 3 Years Ago
      not to mention it looks a hell of a lot better.
      wickedme91
      • 3 Years Ago
      What about the regular prius? (the one starting at 22K)
        kec2579
        • 3 Years Ago
        @wickedme91
        Ok, what about it?
        EXP Jawa
        • 3 Years Ago
        @wickedme91
        The regular Prius isn't a class-competitor to this. C-Max is a high-roof little van, much like the Prius V. The regular Prius is 5-door hatchback. Different types of vehicle, despite both being hybrids.
        • 3 Years Ago
        @wickedme91
        [blocked]
      wickedme91
      • 3 Years Ago
      The basic Prius is Prius 2 and it costs 24,000 for the 2012 model while Prius 5 costs 29,000. So while C-Max undercuts Prius 5, it is the top model of Prius. Cheapest Prius still undercuts C-Max significantly. So why are they comparing the basic C-Max Hybrid to one of the middle models of Prius? Prius also comes with has Parallel Park assist as option. And ford calls theirs class exclusive! My sister got a Prius for 22,000 including tax in 2010. Seems the price increased since then.
        wickedme91
        • 3 Years Ago
        @wickedme91
        Actually they are comparing it to the top trim level Prius Five which costs 29K
      11fiveoh
      • 3 Years Ago
      Looks much better also
      Sebert
      • 3 Years Ago
      The Energi is a plug in hybrid not an all-eletric
        mchlrus1
        • 3 Years Ago
        @Sebert
        They're going with what the Volt does. It's an electric car that just so happens to have an on board generator.
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