A European group called Responsible Young Drivers wanted to showcase the dangers of texting while driving, and got ad agency Publicis to help them out. The result: a two-minute spot that put trainee drivers in Belgium with an instructor who said part of their driving test would be to avoid an obstacle while texting a random sentence that he'd dictate.

Since nothing beyond a cone or two was hurt in the making of this video, we'll admit we laughed. That said, the message is clear.

Scroll down to see it for yourself. And FYI, a driver training instructor in Belgium doesn't need to wear a seat belt on a closed course... though maybe it wouldn't be such a bad idea.



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    • 1 Second Ago
  • 48 Comments
      Joshua
      • 2 Years Ago
      That's a good idea. Show people that is practically impossible to text while drive. Sooner or later, you will fail.
      sa.mu1
      • 2 Years Ago
      Many think they are the exception to the rule, because they don't think an accident will happen to them, but when an accident happens, when the other driver is distracted, you wish laws were in place and everyone obeyed them. Texting, talking on the phone (even with a hands-free device), eating, playing music too loud, passengers being distracting, leaning down for something dropped on the floor, handing something to someone in the backseat, having a pet in your lap or loose in the car (this is how my husband and I were hit head-on; the dog jumped on the driver), and the obvious ones, drugs (over the counter and prescription), drinking (even one for some people), and being tired. Studies and tests have proven again and again that distracted driving causes accidents. Statistics on accidents go down when distracted driving is addressed in communities (usually due to a fatal accident that devastates a community). My husband and I are still recovering, after three years, when a car over-corrected and hit us, in our lane, going 65, on a two-lane hwy, over a bridge. Our truck ran over her car, flew in the air while flipping over, landed on the bridge rail , skidded about 30 ft and landed hard on the cab and skidded another 20 ft. (our truck was inches from falling off the bridge). We all survived, but I was almost scalped, my hair was caught under the top of the window and I was hanging from my seatbelt and couldn't move for the 2 hours it took for firefighters to cut me out (they couldn't even see me at first because the truck was crushed around me). We both suffered innumerable injuries which affect us on a daily basis and probably will for the rest of our lives. You can argue and debate, but if it happens to you, or someone you know, you realize there is no such thing as an exception. Please drive consciously and do your part in keeping us all safe. (and wear your seatbelt; that and the airbags had so much to do with our survival!)
        IVAN
        • 2 Years Ago
        @sa.mu1
        First off let me say I'm glad you survived. But there is no such thing as an accident ! I wish the industry would call them what they are...COLLISIONS ! An accident is what you have after the collision, in your shorts. A collision happens because one or more drivers doesn't do what they were supposed to be doing. They take their eye off the road for a split second and go into the other lane...They fail to stop for a red light, or fail to look before pulling out into traffic. These are what cause collisions, driver error. On a rare occasion you can have a mechanical malfunction, and if you don't no how to react...bomb, your in a collision. The insurance industry wants everyone to believe they don't have any fault, but they will determine who's insurance pays the bill. Everyone needs to Pay attention out on the roads, because 99.999 % of these collisions can be prevented, just by being aware of your surroundings at all times.
      uh1copterdoctor
      • 2 Years Ago
      Here in the United States, the Federal Transportation Board should Outlaw Texting or use of a Cell Phone while driving....Look at all of the Carnage this is causing. Driving is a Privilage, not a Right! When a Driver, any age, uses a Cell Phone while operating a Motor Vehicle, have Their Cell Phones and Their Heads in a place, where, if They stuck out Their Tongue, They'd tickle Their Hemorroids?
        Michael
        • 2 Years Ago
        @uh1copterdoctor
        What's with the caps? Are you trying to get extra attention? Or is your ADD acting up?
      Kyle Monangai
      • 2 Years Ago
      This was a great video for teens I don't think it will make a difference to some people
      Sarah Connor
      • 2 Years Ago
      That was dumb. People with a modicum of sense don't text by staring at the phone for ten seconds. They look up constantly, and if something doesn't look right, they stop texting and deal with it. Yeah, your response time is slower, but we'd see a lot more accidents if things were as bad as this video supposed. I had a similar experience on a wet skidpad at a BMW driving event. The instructor wanted to show off the stability control, so he had us floor the throttle for three seconds with it off an on. No fool on earth is going to be that hamfisted.
        evannever
        • 2 Years Ago
        @Sarah Connor
        Sarah, How does the sand look with your head buried in it? The world is full of stupid people who care little for your safety. You're "modicum of sense" test simply doesn't reflect what is really happening.
        Bryant Keith
        • 2 Years Ago
        @Sarah Connor
        I encourage you too continue texting and driving. Please post what streets you will be driving it what city so that us common sense people can avoid them and we can weed your genes from the gene pool.
          IBx27
          • 2 Years Ago
          @Bryant Keith
          I'll bring the RPG!
          IVAN
          • 2 Years Ago
          @Bryant Keith
          I'll be driving a fully loaded semi.
        Logan
        • 2 Years Ago
        @Sarah Connor
        Yes, but extremes tend to have more of an impact on people. And if this convinces people that texting while driving is not a good practice, then so be it, imo.
          torqued
          • 2 Years Ago
          @Logan
          But unrealistic examples teach nothing. People will simply dismiss them as not relevant to them.
        Curtis
        • 2 Years Ago
        @Sarah Connor
        "People with a modicum of sense don't text by staring at the phone for ten seconds." That's becuase "people with a modicum of sense" don't text at all while driving. I'm not sure where you're driving to see all these "sensible" people texting but, on my commute they stare at their phones all of the time. Just two days ago a driver was smoking with one hand and texting with the other. So who was driving the car? You really think using knees is an appropriate steering method?
        docdoaz
        • 2 Years Ago
        @Sarah Connor
        nice work sarah - if you possess ANY "modicum of sense" you wouldn't have commented. This is why you get honked at at least once a day - this would be a fair warning of how many times you were texting and making excuses. Your reasoning is faulty at best, comparison's random (more accidents doing it worse???) and your desire to support such bad behavior is appallingly ignorant.
        fazr
        • 2 Years Ago
        @Sarah Connor
        Sarah, I'm afraid you missed the point of the excercise. The insructor was just trying to show you the difference, and how much the technology was designed to aid your driving. Technology can help, and if misused, it'll really hurt. Please do not rely on "constantly monitoring" while texting. Your only one handed at that point and cannot react fast enough or strong enough in an emergency situation. (I.E. somebody coming the opposite way who crosses the midline because they are texting too). I'm sorry if we (BMW street survival crew) missed getting this important point across.
        IVAN
        • 2 Years Ago
        @Sarah Connor
        I once saw a B.M.W. on a skid pad with a pro driver trying to show off...He flipped the car unintentionally. I thought it very funny, or was I thinking he was just stupid ?
      Muttons
      • 2 Years Ago
      Seriously, a safety training ad where the safety instructor doesn't wear a seatbelt is kind of a safety failure.
        Hazdaz
        • 2 Years Ago
        @Muttons
        You're missing the point, aren't you now. He's basically telling them to do all the WRONG things, and in doing so, they see the dangerous outcome of those actions. Him not wearing his belt and then getting thrown forward into the dash/glass is reenforcing another bad habit that some folks have.
          Mr.Roadrage
          • 2 Years Ago
          @Hazdaz
          So, stclair, you're saying that since there are accidents not caused by texting, we shouldn't address the dangers of texting and driving? Okay...very interesting...
          stclair5211
          • 2 Years Ago
          @Hazdaz
          You assume those actions always result in failure. What about all the times nobody is doing any texting and something happens? Nobody ever talks about those. Move in a tin can at 70ft/sec along side other tin cans and sh&t happens.
        Blackbird
        • 2 Years Ago
        @Muttons
        I agree! *doh!*
      • 2 Years Ago
      [blocked]
        MikeInNC
        • 2 Years Ago
        In Belgium, it's probably Flemish which does sound a lot like French unless you hear it a lot.
          AldenBiesen
          • 2 Years Ago
          @MikeInNC
          It's French you hear in this video. Also, Belgian-Dutch/Southern-Dutch (AKA Flemish) does not sound a lot like French. Completely different language. French is Latin-based, while Flemish is a West-Germanic language - same as English. Flemish: http://www.youtube.com/watch?v=LgCUX4Ut_vU (there's several accents/dialects but this is pretty much the standard) And yes, I'm Flemish!
          icerabbit
          • 2 Years Ago
          @MikeInNC
          It is French. Flemish / Dutch and French are both Roman languages, but they're really very different. PS: And, yes I'm Flemish.
          AldenBiesen
          • 2 Years Ago
          @MikeInNC
          @ icerabbit: wrote "Flemish / Dutch and French are both Roman languages" That's not even true. French and Dutch/Flemish do have similar ancestors, namely the Franks (who were a West-Germanic tribe). Difference is that the Franks from what is now France were Latinized by the Romans, making French a romance language, while the Franks who became the Flemish/Dutch were not Latinized. Frankish pre-dates the Roman invasions. So, uhm.. please learn some basic history ;)
      Rob Cook
      • 2 Years Ago
      While I don't condone it, why not this: *Push Button* 'Ding Ding' "Siri, send text message to my wife, Get the milk"
        Pak
        • 2 Years Ago
        @Rob Cook
        Doesn't matter. Anything that takes the driver away from focusing on driving safely can not and should not be allowed. Driving is a privilege, not a right. If you want to text, talk to your girl Siri or any of that non-sense, have someone else drive.
          PheelACCD
          • 2 Years Ago
          @Pak
          So, you're saying drivers shouldn't talk to their passengers either....
          Sam
          • 2 Years Ago
          @Pak
          Realistically, it's impossible to eliminate all distractions from driving. We are, after all, human. We should ban things that are outright terrible (GPS/texting/handheld phone) while driving, but it's impossible to outlaw the stereo, so cellphones & voice-activated systems aren't worse than those.
      Jim Gant
      • 2 Years Ago
      Great way to safely show teen drivers what happens when you text and drive. Perhaps Amtrack and CALTrans should use it too.
      Stefan
      • 2 Years Ago
      Why the heck don't people just phone.. that's what I don't understand. Even though I'm 25, I don't feel so socially inept that I can't phone someone via my handsfree. Makes 1000x more sense than texting.
        IVAN
        • 2 Years Ago
        @Stefan
        Perhaps there is a fear of speaking to other persons ?
          S.
          • 2 Years Ago
          @IVAN
          There is, actually. I was listening in on some research at work (ad agency), and teens don't like talking on phones because they feel that they can't control what they are going to say as well as with text. They prefer having the ability to manufacture their communication in advance by being able to write, edit, re-read, edit, then send. Talking on the phone is too spontaneous.
      • 2 Years Ago
      [blocked]
      • 2 Years Ago
      [blocked]
        ryan
        • 2 Years Ago
        People pls press the report abuse button thats the only way ab gets the info to ban these ******.
          torqued
          • 2 Years Ago
          @ryan
          You would think Autoblog could be more proactive than that. These f**king posts show up several times on every article, and yet it's our jobs to repeatedly try to clean up every one? I still report abuse most of the time, but Autoblog needs to fix this themselves.
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