Do you spend a lot of time pinning your favorite things on Pinterest? Honda may be looking to hand you $500 as part of the company's first campaign on the social outlet. Honda is singling out active Pinterest users and handing some of them $500 to indulge in a "Pintermission" to make a visit to the places they've been pinning or pick up some of the retail items they've highlighted.

Honda is making its CR-V the focus of its first foray into Pinterest because it's a vehicle with a lot of appeal to women, much like Pinterest itself. So far, two of the women that have been handed a big, shiny check by Honda are putting the funds toward travel. One's going to London, the other is headed to Hawaii, according to Lauren Ebner, American Honda Motor Company's assistant manager of social media. We're watching Honda's board waiting to see what kind of artisanal luxury goods the CR-V inspires.


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    • 1 Second Ago
  • 8 Comments
      ELG
      • 2 Years Ago
      as if we needed more proof that the CR-V is built for middle aged menopausal women
      Chase
      • 2 Years Ago
      If someone in my family were interested in a CR-V, it would be time for a pintervention.
      • 2 Years Ago
      [blocked]
      Basil Exposition
      • 2 Years Ago
      F Pintrist
      The Wasp
      • 2 Years Ago
      That's great Honda gave those two women $500 -- however, I'm not sure why they mention that they decided to go to Hawaii and London. $500 isn't enough to go to either of those places. Is Honda proud of giving someone just enough to make them decide to spend their own money also on a vacation?
      • 2 Years Ago
      [blocked]
      MONTEGOD7SS
      • 2 Years Ago
      $500 whole U.S. dollars. Wow. I have been on Pinterest for a long time, but haven't ever ventured outside of the Humor section.
      luckdragon04rn
      • 2 Years Ago
      What is pintermission?