Chrysler Keeps Winning, Hyundai and Kia Set Records

Another chapter has been written in the comeback story of Chrysler, which reported a 69.7-percent sales increase in March compared to a year earlier. We're starting to wonder, though, what will happen if gas prices continue rising. If consumers begin to shift their tastes back to smaller, more fuel efficient cars, Chrysler will find itself without much to offer. The promising Dodge Dart is coming but not here yet, and Chrysler doesn't offer any passenger vehicles as hybrids or diesels. The Ram HD is of course available with a diesel, but we doubt consumers will flock to it for a respite from rising fuel costs.

Hyundai also had a good month of sales in March. Actually, it had the best month of sales in its history of selling cars in the U.S. Nearly all of its high-volume products are selling well, while the Veloster is picking up momentum and adding all-new sales to the mix. Soon, the completely redesigned Azera will go on sale, which means this new all-time sales record likely won't last long. Its Korean counterpart, Kia, also enjoyed its best month ever.

A couple of automakers who seem to be teetering on the edge of trouble are General Motors and Honda. GM can be happy with positive performances last month from Chevrolet and GMC, but Buick and Cadillac continue to falter and find themselves on the very bottom of our sales chart trends this month. Honda, meanwhile, hasn't seemed to have found its footing as well as rival Toyota, despite both companies reporting that their production lines are completely restored following a year of disruptive natural disasters.

Check out how the rest of the industry did in our monthly sales chart below, and visit our By the Numbers section to see all past months.



*Brands and companies are displayed in descending order according to their percentage change in volume sales. There were 28 selling days in March 2012 versus 27 selling days in March 2011, so there will be a difference between monthly sales volume and the average daily sales rate (DSR) for each brand/company. Also, brands are combined and reported as companies only if their sales figures are released jointly.


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  • 92 Comments
      cadetgray
      • 2 Years Ago
      I have to chuckle when I see people comment that GM needs to kill of Buick from the slow March sales. Do they not realize that Buick is an international brand? In 2011, Buick sold a record 645,537 vehicles in China. Indeed GM sold 2,547,171 cars last year in China with over half of the sales being from the American brands Chevrolet, Buick, and Cadillac. Such sales justify the brands' continuance in the country of their origin and underscores why Buick was saved at the expense of Pontiac.
      Kris O.
      • 2 Years Ago
      The Ram 1500 is not available with a diesel so im not sure where this came from. Do you know something we don't? "The Ram 1500 is of course available with a diesel, but we doubt consumers will flock to it for a respite from rising fuel costs."
        Galen
        • 2 Years Ago
        @Kris O.
        Came here to say this. I think they meant it will be offered next year? Or maybe they were talking about HD trucks?
      yesaninsider
      • 2 Years Ago
      March 2011 eh Autoblog? Huh?
      UN4GTBL
      • 2 Years Ago
      Where is the Chrysler total company amount for the bottom section?
      Slideways
      • 2 Years Ago
      Though Hyundai and Kia doesn't sell as much as Toyota, Nissan, Ford or GM... It seems they're in a good pace. Hell, they might even catch up to 6 digits. Pretty surprising since they both came from a history of dreary and dreadful cars.
      Dennis
      • 2 Years Ago
      John.... Appreciate your work.... Check your Title... March 2012 not 2011
      Rob
      • 2 Years Ago
      88 people took delivery of an Acura ZDX in march...I am suprised it is that many and even more suprised Acura just admits it is an abomination and kills it. 38 RL's moved in March..another waste of money and resources by keeping it alive
        Rob
        • 2 Years Ago
        @Rob
        doesn't just admit
        Greg
        • 2 Years Ago
        @Rob
        I don't like Acura's new naming scheme with everything ending in X. Only SUV/CUVs should end with X. I wonder how much dealers are discounting the ZDX and RL in order to sell them.
      Kai F. Lahmann
      • 2 Years Ago
      nearly 30k Prius with +54% over last March. I guess, America is now caring for efficiency...
        sirjaysmith
        • 2 Years Ago
        @Kai F. Lahmann
        which is ironic considering most of those owners don't know the first thing about being efficient.
          SatinSheetMetal
          • 2 Years Ago
          @sirjaysmith
          Don't they have systems in place in those cars specifically to point out when you are and aren't driving efficiently?
      John D
      • 2 Years Ago
      Shouldn't this read "March 2012" instead of "March 2011"?
        • 2 Years Ago
        @John D
        [blocked]
      Silly Pickle
      • 2 Years Ago
      "The Ram 1500 is of course available with a diesel," WDF you talkin' 'bout Willis? Since when? News to me...
      lasertekk
      • 2 Years Ago
      AB asks 'We're starting to wonder, though, what will happen if gas prices continue rising.' Any maker with small cars comes out unscathed.
      Avinash Machado
      • 2 Years Ago
      Dodge needs a B Segment car to compete with the Sonic,Fiesta,Fit etc. With gas prices rising small cars will be in great demand.
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