Looking a little bit like a car dealership from Inception, the new "Plug Into The Positive Energy" exhibit at the L'Atelier Renault stage on the Champs Elysées puts a vertical focus on the all-electric Renault Twizy. The quirky little EV has been used as decoration before, and we're slowly getting used to Renault displaying the car in chic ways instead of just offering it for sale. The vehicle was product placed in David Guetta's "Where Them Girls At" video and will be highlighted again in the DJ's upcoming "Aplhabeat" video. The synergy continues when that video starts playing at the Twizy exhibit on April 2. As if all this style over function isn't enough for you, there's this:

The centerpiece of the exhibition [at the L'Atelier Renault stage] is a show featuring Twizy in an amazing, electro-ambient dance routine. With the help of a KUKA industrial robot, Twizy dances and soars over the stage of L'Atelier Renault to the beat of the David Guetta number "Where Them Girls At".

We get dizzy just thinking about it.

The Twizy exhibit runs through July 8, 2012. The Zoe EV will also be on display through the middle of April. You can watch Guetta's "Where Them Girls At" video here.
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Twizy electrifies L'Atelier Renault
March 28, 2012

The Twizy – "Plug Into The Positive Energy" exhibition from March 24 to July 8, 2012 takes you straight into the world of the city by night.

At the same time, Cathy and David Guetta, Renault Twizy's world ambassadors, are strutting the L'Atelier Renault stage on the Champs Elysées. From April 2, the new video of David Guetta's latest groove, "Alphabeat", starring Twizy, is being shown on a giant screen. Immerse yourself in David's music by creating your own personal version of the video, shareable on Facebook, or discovering a unique digital experience with 3D sound developed specially for the launch of Twizy.

Twizy has never been so nimble and ultra-mobile! The centerpiece of the exhibition is a show featuring Twizy in an amazing, electro-ambient dance routine. With the help of a KUKA industrial robot, Twizy dances and soars over the stage of L'Atelier Renault to the beat of the David Guetta number "Where Them Girls At".

Take your electric experience one step further with an exclusive glimpse of ZOE until April 15, following its reveal at the Geneva motorshow.

L'Atelier Renault – 53, avenue des Champs-Élysées – 75008 Paris (France)
Switchboard: +33 811 88 28 11 – Fax: +33 1 76 89 10 14

L'Atelier Renault is open every day from 10:30 am to 11:30 pm (1:30 am on Fridays and Saturdays). Special events on Renault and Renault news are featured all year round. Visitors can walk around the suspended walkways and mezzanine overlooking the events area, visit the car sales area or purchase merchandising from the Renault boutique. Relax and have a bite to eat at any time of day on the Champs Elysées at our restaurant-bar, L'Atelier Renault Café. A Hot Spot WiFi service is provided free of charge.


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    • 1 Second Ago
  • 5 Comments
      PR
      • 5 Months Ago
      What they aren't telling everyone, is that they are just using a little bit of Velcro to hold them up.... =)
      Dan Frederiksen
      • 5 Months Ago
      I sort of like the Twizy but you can't get one with a closed cabin and that means it's probably only good for south of Europe. and it has another Achilles' heel. they wont let you buy the battery and the price of the lease of the battery is enough to buy a new Twizy every 12 years. it's one thing to offer the lease as an option but when it's the only option they are up to no good. otherwise it's pretty cool but that lease nonsense is a total dealbreaker for anyone good at math. they are doing the same with the Zoe. same problem. almost reasonable price for the vehicle, raped on the battery lease. of course no more raped than buying a Leaf. in the rear. there is so much fail going around you'd think it's a toxic stock someone is trying to get rid of.
        DaveMart
        • 5 Months Ago
        @Dan Frederiksen
        Renault is doing battery lease at a competitive price, so since they are doing that to ensure that electric vehicles catch on there would seem to be no reason why they would give up and make the battery lease when you renew uncompetitive with whatever is about at that time. The problem with the price of the Twizy is twofold. It doesn't get the subsidy and so is comparatively expensive for what you get, and so is the battery lease relative to the much bigger battery in the Zoe. Not having doors means that it is really in competition with scooter etc, which have tiny fuel costs. The rationale for this vehicle though is that it gets through France's quadracycle legislation, and so can be driven on a limited licence. Perhaps it will prove popular with young people.
      marcopolo
      • 5 Months Ago
      What can you say about a car and display like this? It's so very,....ah,...French !
        DaveMart
        • 5 Months Ago
        @marcopolo
        GM were thinking of doing the same promotion with the Hummer, but they couldn't find the right wall.......