Plug In America members sure like to point out how much better their cars are than regular gas vehicles. The latest video version of this message shows a happy Chevrolet Volt driver – but not the way GM portrays them – who goes through the list of ways a plug-in car benefits the driver and society.

Sure, the video is about as subtle as a baseball bat with nails in it smashing into your face – after you've already been hit in the groin – but it's also effective at communicating a simple message: if you plug your car in, you avoid a whole heap of nasty effects: money leaving the country, worrying about high gas prices and a smog-filled environment.

The production quality isn't that high, but who's counting? If you want slicker pro-plug-in ads with some star power, you can always look at the PSAs that Plug In America made a year and a half ago.



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  • 52 Comments
      • 3 Years Ago
      Where I live, there is absolutely no way to plug in any car. Besides if I had an electric car, I would still have to have a gas-powered car. Face it, many people can't own one and the technology isn't really there yet anyway.
        george costanza
        • 3 Years Ago
        global climate isn't waiting for technology to be there. big oil pollution and ninety here where it should be below freezing isn't waiting. US is taking wrong tack due to obstructionists. we need high speed rail for long trips period. it is far far superior and cleaner and greener etc. than flying or driving... then people can drive whatever they want in town on weekends. after big oil is just put back in bottle or the place where it belong and has no power to blackmail people and govt. like it is doing now.
        marcopolo
        • 3 Years Ago
        @Robert "Where I live, there is absolutely no way to plug in any car". Most unfortunate for you. Any chance you can move to a better location? "the technology isn't really there yet anyway" Sorry Robert, but I, and thousands of others, have been driving on electrons instead of gasoline for a few years now ! Ever thought the technology, is there, it's maybe you, who arne't really there yet? (when you are,... welcome!)
          EVSUPERHERO
          • 3 Years Ago
          @marcopolo
          Welcome my friend Robert, welcome... to my world... EV propulsion... Sorry for alienating, being smug, etc... I could not resist. That may have been to smug Marco, a little like that fat little guy who made the video. But comical.
        Ernie Dunbar
        • 3 Years Ago
        Oh, that's nice. I can! Oh, what, wait? You seem to be of the mind that "THIS IS NOT A SOLUTION FOR ANYONE BECAUSE IT'S NOT A SOLUTION FOR ME!!" Okay, fine. Here's a solution for you then: move closer to work. You'll immediately see the benefits of lower transportation costs, regardless of your mode of transportation. You may even be able to *shock!* live without a car at all, if you do it right.
        skierpage
        • 3 Years Ago
        "the technology isn't really there yet anyway". That's a lie or a meaningless statement (the technology of gas powered cars "isn't really there" either, after 127 years of development they mostly heat up their surroundings!). Don't glue a truth and a lie together and demand that I "face it".
        KenZ
        • 3 Years Ago
        I think Robert's point is very valid, and shouldn't be dismissed as though he's not trying hard enough or something. Look, I'm a HUGE electric car supporter, and will be buying either a Volt or a plug in Prius (still figuring out which best meets my driving profile) in the next six months. However, I find it irritating when someone like Robert says it doesn't work for him, or it's not easy to find a plug in their city apartment parking, or something of the like and the responses seem to imply that it SHOULD work for them, but they're not doing it right. There is no one size fits all. There probably never will be. The fragmenting of the vehicle market to petroleum/electric/hybrid/plug in hybrid is a GOOD thing. We need to embrace what works for us, let the technology mature, and we'll get there sure enough. Cripes, there are gas cars out there now (that mini prius) that are getting what, 50+ MPG?????? Holy cow! Now THAT is a car Robert can get behind, and drop his petroleum usage probably in half. Don't criticize people for not turning into EV campaigners: listen to them and UNDERSTAND the issues that 'drive' people to buy the cars that they do. Until we understand the marketplace, various demographics, and the reasons behind why people make the choices for non-EV/plug in vehicles, we'll never be able to properly mitigate. Listen, don't lecture.
          marcopolo
          • 3 Years Ago
          @KenZ
          @ Ken Z Well said, Ken Z. Robert could buy a Hybrid or even a GM Volt. But you are correct, smug sanctimonious moralising is alienating, and not helpful. Which is why I think 'Plug In's ' video is not very helpful, it's great for some people, but others just find being preached at by some smug fat little dude irritating!
          KenZ
          • 3 Years Ago
          @KenZ
          Oh, PS: I love this video.
        • 3 Years Ago
        So... you live somewhere where there's no electricity? In this day and age, many people own more than one car.
      2 Wheeled Menace
      • 3 Years Ago
      But.. but.. but.. Sebastian.. some people will miss the gas station!
      george costanza
      • 3 Years Ago
      if my grocery stores here had elec chargers it would be awesome as most are in strip malls anyway with a restaurant etc. so it could be charging the whole time instead of ******* up hot sun to feel like a sauna in a couple hours...but I guess that would be 'progressive' better to do it the ole way. where we filled up hot cars and then followed each other filling up cars with five dollar gas like in a line going off a cliff like lemmings. it wasn't productive at all and a total waste and ruined our climate and we LIKED it!!! next generation here cant say they walked uphill both ways in snow because WE DONT HAVE ANY!!!!people working crappy mcjobs keep breeding though with nary a thought in their wee little noggins! I predict an awesome future with lollipop forests and candy cane trees and bubble gum falling from sky with our next crop of nitwits oops I meant 'future leaders'. I predict just huge amount of innovation and entrepreneurialism with GOP cutting education and teachers and more disease from no health care and higher temps etc....it will be awesome. if not so awesome I will go tea party and just deny it!
      • 3 Years Ago
      If I run low on fuel, I'm probably noticing it when I'm already out on the road. I make a five minute stop off as part of my journey as I don't need to make that big a detour to find a filling station in my local area, and it's topped off good to go for another 500+ miles. In fact, it usually happens when I go grocery shopping, as almost every supermarket has a set of pumps on-site. It's exceptionally rare that I have to make a special trip out from home just to fill the car up. I can also do it on the fly (the "splash and dash") if I get home at 7pm after a long work day, with little range left, then find I have to zoom off somewhere else another 50 miles distant (100 mile round trip) on some emergency... If I can't plug my car in, then I'm not completely boned if the area suffers a power cut (brownout, or overload at the substation thanks to lots of people charging their cars each at the equivalent rate of continually running a power shower or a full set of electric cooker hobs for several hours) and I want to go somewhere to plug in my laptop to keep working, but the car battery is low. If I can't plug my car in ... well, no, I can't. Because I live in an apartment block with unpowered garages. What do I do now? I also like how they go on about keeping your money in the USA ... yeah, that only really counts if you buy a domestically made & owned vehicle, and even something like the Volt is partly euro-derived so there may be foreign holdings involved. If it's actually a foreign marque then the vast majority of your money goes to germany ... japan ... korea ... (the whole point is lower running costs... so a few hundred dollars a year of electricity, vs several tens of thousands invested in the car itself)... even the Tesla has some Lotus heritage, so there's probably some material and/or licensing costs headed to the UK. And in any case, I wasn't aware of any Lithium mines in the US... I'm broadly in favour of electric drive but you have to consider the practicalities as well as all the glowing plus points mentioned above. And some people enjoy the sound of a well made, well tuned engine...
        george costanza
        • 3 Years Ago
        well US cars suck anyway so buy foreign. we hate education and teachers. it isn't rocket science to wonder why all the engineers etc are all 'foreigners'. volt is from bail out money..buy a leaf. or plug in hybrid. and you dont need any cords and stil 99% of time wont use gas. about best you can do in denialist amerika.
        Ryan
        • 3 Years Ago
        And most people can plug in at home or anywhere where there is 'a grid'... Your apartment isn't where 99% of the people live. And you could install a charger if the government forced apartment companies to allow people to install them. And then you won't run low with better batteries when driving around town. How often do you have brown-outs or lose power? People like you are the problem. Negative, negative, negative... Take a look at all the negative problems gasoline cause sometimes.
      • 3 Years Ago
      It's a good video because it abandons any subtleties and pretensions, and goes straight to the point. I'm not American, but these are great points. If, by switching to EVs, I am able to support local industries and help the environment, I'd do it in a heartbeat. Cheers! Juan Miguel Ruiz GreenJoyment.com
      sirvixisvexed
      • 3 Years Ago
      What's with the sourness about subtlety? Is truth supposed to be subtle? Is it socially unacceptable to have conviction? Are they supposed to whisper? If someone comes up to me and says "2+2=4" am I supposed to say back "STOP SMASHING ME IN THE FACE WITH A BAT FULL OF NAILS!!!!!!"
        marcopolo
        • 3 Years Ago
        @sirvixisvexed
        @Sirvix A message such as is " Plugged In" conveys, is great for the converted. But it's just a bit trite and irritating for most. It also contain that particularly nasty little US phenomena of demonising the Arabs, most of whose cooperation, the US relies upon as ally, in not only the middle east, but in world economic forums. ( Not even particularly accurate, as In fact most gasoline in the US is sourced from Canada) How is linking US xenophobia and other negative messages, with a new technology helpful? It's pretty pointless to preach to the converted, while alienate the rest. That's why subtlety works!
          Ernie Dunbar
          • 3 Years Ago
          @marcopolo
          @EVSUPERHERO: OPEC doesn't set prices, they used to set production, which in a free market determines prices, at least until consumption adjusts to bring down the prices. But when they're putting out as much product as they can, they no longer determine production, and they no longer determine prices. However, in places where gasoline is subsidized (like India or Venezuela or Iran), consumption doesn't come down to meet production, making prices higher for any economy that *is* a free market. "Because it's too expensive" becomes a good enough reason to stop or curtail consumption of gasoline in the US, even if in the end it doesn't make a whit of difference for the price of a barrel of crude on the world market.
          EVSUPERHERO
          • 3 Years Ago
          @marcopolo
          OPEC sets the prices. Who are the members of OPEC? Are they not mostly comprised of middle east countries? Don't you have to give some one something to hate. The oil corps, the drill baby drill crowd, then there the Greenies, tree huggers, environmental wackos on the lunatic fringe, driving electric vehicles. As President Bush said, " You are either with us or against us". How is that for subtle? : )
      Naturenut99
      • 3 Years Ago
      Re : "Sure, the video is about as subtle as a baseball bat with nails in it smashing into your face –..." The truth only hurts when you don't like it or can't handle change. Was it subtle? No. It also shouldn't be subtle. How else can we get it thru very thick walled minds....
      Chris M
      • 3 Years Ago
      Love it. Yeah, it's stating the obvious, but sometimes some dense people have to be hit with the obvious, or they'll never learn. .
      paulwesterberg
      • 3 Years Ago
      Hey car companies, this is what the the type of advertising that will sell electric cars!
      • 3 Years Ago
      Yes I c'ant plug because I live in a city where most people live in apartments or condos and park their car in garages or in the street. I will need to move in the contry so I can have a house but I will have to drive more than 50 miles to go to work. Absurd situation. It should be the other way around...
        MTN RANGER
        • 3 Years Ago
        People need to confront their condo board/apartment mgt and educate them on the benefits of having charging stations in their garages/parking areas. It will be an advantage when people are looking to rent or purchase a unit. I would think it would increase the value of the property.
        Tysto
        • 3 Years Ago
        Look for apartment buildings in progressive cities to start offering EV charging outlets in the next few years. These things respond to market pressures as well as anything, and environmentally conscientious, upwardly mobile, young people are ideal renters.
        Paul Scott
        • 3 Years Ago
        In CA, we have two laws that mandate apartments and condos allow renters and owners to install charge stations as long as the owners/renters pay the full cost, indemnify the HOA and insure the HOA against damage. The laws in question are SB209 and SB880, in case you want to use them as a starting point in your state.
        Spec
        • 3 Years Ago
        It is possible to add chargers to garages at Condos.
          Greg
          • 3 Years Ago
          @Spec
          Yes, in fact, you can plug them in to a regular wall outlet if you have the time.
          Spec
          • 3 Years Ago
          @Spec
          @AddLightness Aaah, but that is part of the genius of the Chevy Volt. It really doesn't need a big 240V charger. A regular 120V outlet that can do 15 amps can charge it up overnight just fine. And that really is all it needs. Yeah, for a pure electric, it is hard .. . but it is possible if someone builds something like the Aptera or the Dan F dream car.
        Dan Frederiksen
        • 3 Years Ago
        then lead
      Paul Scott
      • 3 Years Ago
      "The production quality isn't that high, but who's counting? If you want slicker pro-plug-in ads with some star power, you can always look at the PSAs that Plug In America made a year and a half ago." FYI, Jeff U'ren, who produced this video all by himself, is also one of the writers and the editor of Plug In America's PSAs. He's a six time EMMY Award-winning editor and has an incredibly fertile mind when it comes to ideas on how to market plug-in cars. Jeff was one of the initial lessees of the EV1 and was pretty upset after it was removed from his control and crushed. He kept the fire going, however, and eventually got in the MINI E program and now owns a Volt.
      electronx16
      • 3 Years Ago
      About as subtle as the Fox News anti Volt campaign. Fight fire with fire...
        Smooth Motor
        • 3 Years Ago
        @electronx16
        Is that how the talking heads on MSNBC told you to think?
        Ford Future
        • 3 Years Ago
        @electronx16
        Fox "News", why do people still watch the most biased and untruthful "news" site on earth?
          Ele Truk
          • 3 Years Ago
          @Ford Future
          Entertainment that the viewers don't know is entertainment. It's what loudmouth Rush Limbaugh tried to hide behind in his attacks on Sandra Fluke. "Oh wait, Rush is entertainment" if only Fox viewers understood that.
        Dan Frederiksen
        • 3 Years Ago
        @electronx16
        it's not fire with fire. it's fight lies with truth.
          Ronald Wolf
          • 3 Years Ago
          @Dan Frederiksen
          Well said Dan. Unfortunately a lie will be believed if repeated often enough.
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