According to Automotive News, Maserati is looking to expand its dealer network in a big way. The luxury Italian automaker intends to double its dealers by the end of next year in an attempt to take advantage of a rash of new models heading for production. All told, Maserati intends to have around 500 showrooms open by the time the new vehicles roll in, and CEO Harald Wester says that the majority of the growth will happen this year. While the automaker sold just under 6,200 units last year, Wester wants to see that number swell to 40,000 in 2014 and 60,000 by 2015.

That's a substantial jump, but with an all-new Quattroporte on the way as well as a production version of the not-yet-named Kubang, Wester believes the numbers are attainable. Maserati has also made it clear the company will offer an entry level sedan positioned below the big Quattroporte, which will likely do a smart job of bringing in even more customers.


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    • 1 Second Ago
  • 12 Comments
      Hazdaz
      • 2 Years Ago
      Well, I have to give it to them. Maserati has done what Porsche couldn't - design a great-looking SUV that mimics the design language of their regular cars. I'm still no fan of SUVs in the slightest bit, but I'll give credit where its due - that looks great!
      Bill Burke
      • 2 Years Ago
      The Chrysler based small sedan and the Jeep Grand Cherokee based SUV will go a long way in expanding the Maserati line with top quality product. In return, Chrysler will be getting input and technical support on these vehicles and a watchfull eye in keeping quality at luxury import quality levels. The net effect will be a spill over influence on future Chrysler products built on the same assembly line. The new shortened LY rear wheel drive platform looks to be recieving extensive modification and lots of attention as it will be a work horse platform for so many vehicles in the Chrysler/Lancia/Dodge/Maserati stable.
      • 2 Years Ago
      [blocked]
      kevinp8192
      • 2 Years Ago
      It really does look great. From these pics, it seems to have a general similarity in shape to a BMW X6. But it's amazing how just having more refined lines makes a night and day difference.
      sstowes
      • 2 Years Ago
      Those sales figures don't seem that far off. A large portion should come from both the entry-level sedan and the SUV. It makes sense, if you want to increase your sales figures dramatically, build an SUV. Nothing is fool-proof, but it's been working for Porsche for a decade.
      adam1keith1980
      • 2 Years Ago
      Maserati and Alfa Romeo have been talking about their big plans, yet there are no all-new products, only refreshes and concepts. Show us the goods already!!!
        quuppa70
        • 2 Years Ago
        @adam1keith1980
        Maserati is just eating Alfa Romeo models (D-SUV, 166 replacement) , these models should be made as Alfas...and they were planned so...
      Susan
      • 2 Years Ago
      Is that thing in the photograph another one of those tall, high-beltline crossover/SUV things? Is there relly a market for another one? Yuck. Double yuck.
      Jake
      • 2 Years Ago
      Ugly CUV, check. Well, they're ready to compete with their peers, now.
      brgtlm
      • 2 Years Ago
      Whenever I think of the Kubang, all I can think of is that annoying Ricky Martin song and "And she Kubangs, she Kubangs..."