While we adore sexy three-door hatchbacks in the same way that our lungs crave oxygen, our fellow countrymen don't quite seem to feel the same way. Three-doors simply don't sell in America, and that's exactly why the delicious 2013 Audi A3 Wagon isn't headed to the states, according to The Detroit Bureau.

Instead, American buyers can look forward to a market-specific sedan version that Johan de Nysschen, CEO of Audi of America, says won't share so much as a single body panel with the longroof you see above. While that's a crying shame by our eyes, de Nysschen says the U.S.-spec 2013 Audi A3 will likely be successful enough to boost model sales to 30,000 per year.

The A3 Sedan is expected to bow with a more upscale, refined interior and more passenger volume as well. We wouldn't be surprised to see an abundance of available technology options as well. The Detroit Bureau says the new model may even bow with the same touch pad control system found on the Audi A8 and a larger LCD screen mounted in the dash.


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  • 73 Comments
      BAirey
      • 2 Years Ago
      I hate you Audi NA. Complete morons. This would sell in droves over here. Then give us the damn five door like before. Don't you get it? It did not sell because it was rather ugly and you make the options list near impossible to get what is wanted. You could move 100k A3 here if we could get the 3 door, sedan (on a longer MQB platform) then an Avant based on that. You would have beat BMW at their own game. This exact car with a 150hp 1.4 TFSI and a 6spd would be my next car. Especially with the LED headlights! Please re-think your small car strategy in the US... I beg you for this car!!
      uncleleo
      • 2 Years Ago
      Autoblog, can you please clarify? We don't get the 3-door A3 in the US today, so it's not surprising that the same will remain true for 2013. However, we *do* get the 5-door A3. Did de Nysschen say that the 5-door isn't coming either? Or did he say that the 3-door isn't coming but a new sedan is, remaining ambiguous on the 5-door?
      KaBoomBOX
      • 2 Years Ago
      The A3 isn't a wagon. It's a 2 door hatchback or a 3 door if you will. Nobody loves a wagon more than me, but it isn't one, and there isn't anything wrong with that. It's a shame we won't be getting it. As for wagons not selling here, it doesn't help that dealers won't stock them (because they'd rather sell you an SUV). If you want one you have to go through the hassle and expense of ordering one.
      Adeel Fahimullah
      • 2 Years Ago
      Audi i love my Audi A3! I've only had hatchbacks, have had a mazda3, vw rabbit, and GTI. Just add two doors for the American market, don't change the whole freakin car!!
      Trevor
      • 2 Years Ago
      Sure is a lot of "armchair CEO's" on this board trashing audi for their decisions.......... VAG is one of the biggest companies in the world, do you clown's seriously think they didn't do their research and have statistics to back up their decisions......... These companies spend millions upon millions on market research. I love hatch's but until americans change their buying habits this isn't going to change......... I have never seen so many phantom car buyers on these boards.
      kopter28
      • 2 Years Ago
      Will someone please fire this Johan de Nysschen clown already! First no A4 or A6 Avants, now no A3 hatch! Audi of NA, you really are a bunch of idiots. And before anyone ask I did put my money where my mouth is and drive an A6 Avant. Guess I'll be buying an E350 wagon next. Thanks for nothing Audi!
        Pdexter
        • 2 Years Ago
        @kopter28
        Well Audi and whole VW brand is setting new records month after month, so they are doing something right even without A3 hatchback selling in USA.... Audi has for the first time ever taken it's place as the most selling premium brand in Europe from Merc and BMW. Fact is you American's are not buying those hatches or wagons.... unfortunately for us Canadians.
        kcroc10077
        • 2 Years Ago
        @kopter28
        Have you seen Audi's sales numbers lately? I understand your passionate in what you want but don't pull stuff from your ass. It makes you look like an idiot.
      Chopper
      • 2 Years Ago
      Seriously... where are they getting this outdated data? This is not 1986 anymore. I see assloads of hatchbacks buzzing around the city everyday. The fact that we have 4 to select from is the problem!!!!!!
      bleexeo
      • 2 Years Ago
      So wait a minute, there is no 4-door hatchback version of the new A3 like there is now? WTF!
        Dayv
        • 2 Years Ago
        @bleexeo
        There will be, just not in the US.
      Kakapoian
      • 2 Years Ago
      As an owner of the current generation A3, this is rather heart breaking. I had been looking forward to this new generation as my next car. I love the hatch format. I care nothing about getting a 3 door version, but a 4 door hatch version will not really be an A3 - it will just be a smaller A4. That is a crying shame.
        Kakapoian
        • 2 Years Ago
        @Kakapoian
        Err 4 door sedan version will not really be an A3 that is!
      Shad0wguy
      • 2 Years Ago
      That's really unfortunate, cuz that is one sharp looking hatch.
      Deutschlieber
      • 2 Years Ago
      Can we (at least) get an A3 Avant, then? Sheesh. I am growing tired of the hate from VOA/Audi and BMW. It's not about numbers. These are cars they are already makingand that meet all US requirements. How many do they really need to sell? I miss the days of" we make it available and you buy it...or you don't." In the quest to sell more cars, I suppose that the tastes of current customers doesn't matter at all. Come on, MB. You are our last hope. Bring us your hatches and wagons. We will ditch Audi and BMW and embrace the fact that you are the automaker that is giving us more of what WE want.
      jvshenderson
      • 2 Years Ago
      At this point, the stereotype "Americans Don't Buy Hatchbacks/Wagons" is a self fulfilling prophecy, at least as far as the Luxury European manufacturers are concerned. We can't change their minds if they don't give us the chance...
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