Nine times out of ten, if the Autoblog crew isn't talking cars, we're discussing cameras. Or cat videos. But mostly cameras. We love shooting the world's newest vehicles almost as much as we enjoy driving them, and odds are we aren't alone.

If you've ever wondered how the real pros manage to get their best photos, wonder no more. The crew at FStoppers.com tagged along while Blair Bunting trained his lens on the Lamborghini Aventador. The shot you see above was crafted using around $60,000 in lighting equipment, a full staff of assistants and a professional retoucher.

Bunting says he actually uses Forza Motorsport 4 to plan his shots before the vehicle ever arrives. Using the game's Free Look mode allows him to spot interesting aspects of the car that would otherwise be missed by viewing the stock photography.

But the pro lets us all in on another little secret toward the end of the video. Amateurs and enthusiast photographers like ourselves can get a very similar effect with a small light box and a lightbulb on a stick. Now we just need a car worth shooting in the middle of the night. Look below to watch the video yourself. It's a long one, but completely worth it.



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    • 1 Second Ago
  • 26 Comments
      omgcool
      • 2 Years Ago
      Makes me respect car photography. Being from the 90's, my car doesn't really have any good quality shots. Kinda curious what I could do myself with the light-bulb trick and my $300 point-and-shoot lol
      action3500
      • 2 Years Ago
      Pretty bad shot. Post-processing killed it. To be honest I liked the original shot the most, without all the spot-lighting. And it looks amateur because you can't see background through side-windows. How about some transparency?
        AP1_S2K
        • 2 Years Ago
        @action3500
        "Post-processing killed it."...so true
        healthtrekker
        • 2 Years Ago
        @action3500
        @action3500: Agreed. There is no reason to see film grain in the surface of the car. It should reflect what the car looks like when lit. Nothing else. -And you've all seen Drew Philips'/AB's live autoshow shots of these things for reference. The shot as-is comes off as plagued with affect and poor artistic choices. -Like the movies where they had enough budget for live-action stunts, but chose to do CGI instead and it came out looking like crap. Otherwise, very nice tutorial vid on lighting a subject & spot-placement, though. I liked that bit.
      DTOlness
      • 2 Years Ago
      The guy who is doing the computer work seems to do the best and most work...
      David Donovan
      • 2 Years Ago
      I'm reminded of a movie quote when looking at the picture, "It costs a lot of money to look that cheap".
      chirowolf
      • 2 Years Ago
      The amazing thing is the photo shot was really a 1974 AMC Pacer. Astounding what you can do with the right lighting and photoshop
      Drew
      • 2 Years Ago
      These photo's of a Gallardo LP 570-4 Superleggera are much better done using some creative lights http://www.seriouswheels.com/cars/2010/top-2010-Lamborghini-Gallardo-LP-570-4-Superleggera.htm
      citidriver
      • 2 Years Ago
      It's interesting that he mentions most of the available images of the Aventador are cgi-ed and he wanted an photo that he can hang on a wall yet the end result here is so worked that it is as "unreal" as those. He could have parked the Lambo under a streetlight at night and do no retouching, that might have been more of a "photograph."
      JF
      • 2 Years Ago
      Very nice video. It's a nice shot, except I don't like the HDR-like look that exaggerates the contours (looks like a bad Photoshop filter).
      Nemebean
      • 2 Years Ago
      Sheesh, the armchair photographers are out in force today.
      AP1_S2K
      • 2 Years Ago
      this sounds like a non-car guy because he thinks there's no other photographers or others who shot the car?? Just CG, yea. He also thinks we'd find it funny how he used "Forza 4" (yea funny...vs a toy car)......douche ALTHOUGH I do appreciate and the step-by-step on their lighting techniques. Basic photography. Scott Dorman's post editing is horrendous/what a tool. His gamma is waaaay too high which gives it that fake look, and it's so overused by every wannabe manipulating imagery. Scott Dukes photography has better more technical shots than these dudes put together.
      artso06
      • 2 Years Ago
      For all i'm concerned this is just as CG. Post production photo looks like over worked garbage.
      T. C.
      • 2 Years Ago
      Arghh!!!! It's spelled "chimera" but it's pronounced with a hard C sound, KAI-mehr-a. So annoying every time he said it.
        CD
        • 2 Years Ago
        @T. C.
        Except Chimera Lighting doesn't pronounce it with a hard C.
          • 2 Years Ago
          @CD
          [blocked]
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