• Feb 3, 2012
Motor Trend launched its new "Wide Open Throttle" news program on YouTube with a bombshell: "Cadillac Puts Hold on ATS Coupe." While it certainly gave us reason to click play, there's just one problem. The report – claiming that not just the coupe, but multiple ATS variants have been delayed or cancelled – may not be accurate.

Cadillac spokesman David Caldwell gave us the usual manufacturer disclaimer about not commenting on future product, but he did tell us, "There has been no recent radical shift in strategy" for the ATS. Reading between the lines, that either means an ATS coupe hasn't gotten past the idea stage, or that GM is still working hard at bringing us a two-door version of Caddy's BMW 3 Series fighter.

"On either end of the spectrum the reporting is inaccurate," Caldwell said, referring to those who have opined that Cadillac will launch several variants of the ATS sedan that comes to market later this year, including a coupe, a convertible, a wagon, and a shooting brake.

"We do plan to do variants," Caldwell told us. "We haven't yet called our shot of how we're going to execute that."

So what do we make of all this? We're pretty sure that we'll still see an ATS-V sedan, and perhaps that could be it for ATS models if the standard sedan is not well received. If sales take off, however, don't be surprised if Cadillac does move forward with at least one new bodystyle.

Click past the jump to watch the premiere episode of "Wide Open Throttle."


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  • 47 Comments
      JR
      • 2 Years Ago
      Looks comments aside,I think she's pretty good. Nice voice and knows how to say Aventador.Too much of nothing at the outer frame... tighten up the shot,add a backlight and no slouching. I'm a cameraman.
      Steve
      • 2 Years Ago
      Hopefully Cadillac won't stop production of the ATS coupe. If Cadillac wants to seriously compete with other luxury marks. It has to build 2 and 4 door sedans, wagons, awd models, and diesel engines for models abroad and a small CUV to compete with other luxury CUVs. This is a very competitive segment and you must stand out to compete!!
      Kimura
      • 2 Years Ago
      Seems pretty par for the course for Motor Trend to make up stories for the sake of getting attention. Some integrity they have.
        • 2 Years Ago
        @Kimura
        [blocked]
      Design1stCode2nd
      • 2 Years Ago
      Time to dye the roots there Jessie.
      Ilovecars
      • 2 Years Ago
      I know the sedan will be the volume seller, but I seriously hope they do not kill the coupe. Then there will be no ATS-V coupe...the one I am sure most of the car nerds on this site like me are waiting for :)
      LUSTSTANG S-197
      • 2 Years Ago
      I really hope this is not true. If it is, then I think it is time to lock the bean-counters in a dark room, and let the designers go crazy, designing more cars that actually generate enthusiasm. On the one hand, they want to make the ATS a BMW 3-Series competitor, while on the other, they either axed, or put on hold any coupe, convertible, or wagon variants. GM has been playing it safe with their small and mid-sized cars for decades, while going hog-wild with the SUVs, CUVs, and pick-up trucks. Those can be had in any flavor under the sun, but God forbid we should have a Cadillac ATS in something other than a sedan. As an entity, it seems GM is as stubborn as a mule, and must be high if they really think one sedan can take on a whole range of BMW 3 Series.
      throwback
      • 2 Years Ago
      Nice to see Jessie Lang again. Loved her reviews on roadfly.
      Line
      • 2 Years Ago
      www.dahrujveiculos.com.br
      kcroc10077
      • 2 Years Ago
      Is it just me or does the silver ATS in the video look better than the pics in the Autoblog gallery. For some reason the gallery pics looked smushed.
      • 2 Years Ago
      [blocked]
        • 2 Years Ago
        [blocked]
        Solider 95B
        • 2 Years Ago
        Don't be so hard on that chick. She just found out the coupe was canceled. BTW, ATS is a slick looking car.
        Car Guy
        • 2 Years Ago
        You constantly make idiotic comments on this form..go away..........
      WillieD
      • 2 Years Ago
      This show blows compared to FLD. This gal has no personality.
        kcroc10077
        • 2 Years Ago
        @WillieD
        She was better on RoadFly. She's not really the sit and read type.
      Car Guy
      • 2 Years Ago
      With 10 comments in, 50% are in reference to the blond in the picture. Par for the course............
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