Hyundai's Elantra has been on fire, with sales up 41 percent last year. The compact sedan won North American Car of the Year in January, and the icing on the cake will be a new coupe bodystyle that will soon be landing at dealers. But all is not completely well, according to a report from Bloomberg.

Hyundai expects Elantra sales to run into a brick wall of limited production capacity, as the company's Montgomery, Alabama plant is already operating at 110 percent. The plant, which builds the Elantra and its big brother, the midsize Sonata, churned out 338,000 units in 2011. Hyundai sold over 186,000 Elantra models in the U.S. last year.

With Hyundai posting 20 percent overall sales growth in the U.S. in 2011, it clearly needs to address its capacity bottleneck. Speculation is building that the company will soon announce plans to build another North American assembly plant.


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    • 1 Second Ago
  • 55 Comments
      donnieorama
      • 2 Years Ago
      Well, it's either address manufacturing concerns by building another plant--or risk churning out faulty product because they're building them too damn fast.
      rmkensington
      • 2 Years Ago
      Are these the ones that dont steer straight?
        • 2 Years Ago
        @rmkensington
        [blocked]
      Ocellaris
      • 2 Years Ago
      Looks back over the last few years, Hyundai uses stuff like this as nothing more than PR so they stay in the news and make people pull the trigger faster on purchases. They are always claiming something is such a runaway sales hit that they can't possibly manage to make enough, then you go by a dealer and see 50 on the lot.
        Rick
        • 2 Years Ago
        @Ocellaris
        "Always claiming..." This is the first time Hyundai has had a serious production/demand issue and advertised it. You're confusing your "H" brand with someone else, except they used a Tsnumai as blame and then you really did see 50 on the lot. Hyundai had already cut fleet sales in the beginning to respond to demand, now it's mostly all going to retail on the car lots. This car is successful. Get over it.
        Tabrez
        • 2 Years Ago
        @Ocellaris
        your clearly an idiot with that analogy!
      • 2 Years Ago
      [blocked]
      mylz
      • 2 Years Ago
      LULZ whatever. i know a few people who wanted a malibu or a fusion but bought or leased a hyundai because it was as cheap as a freaken chevy aveo. my best friend is paying 139 a month for his leased sonata and he doesnt have a full time job. hes a college student who works at petsmart.
      NightFlight
      • 2 Years Ago
      That doesn't surprise me. Two of my local dealerships hardly have ANY inventory on their lot. The new Elantras are selling like crazy.
        suthrn2nr
        • 2 Years Ago
        @NightFlight
        I guess lying to consumers about mpg does work. The car is great enough that they don't need to design their cars to inflate EPA mpg numbers
      MJC
      • 2 Years Ago
      Good for them, it's a great car (spoken by someone who has a Civic as a daily driver).
        mchlrus1
        • 2 Years Ago
        @MJC
        What's that supposed to mean (; Your car isn't superior anymore.
          MJC
          • 2 Years Ago
          @mchlrus1
          Yep, if I were looking for a replacement for the Civic, it would likely be an Elantra. But I plan to keep my 2007 Civic for a long time - the 8th gen Civics are awesome. The 9th gen is a disaster.
      bman78
      • 2 Years Ago
      i hope hyundai and kia build another plant in the USA or buy a shut down one from gm, ford or chysler.
        Matt
        • 2 Years Ago
        @bman78
        I think I'd prefer they upgrade a shut down one. Nothing is more depressing then seeing a shut down/deserted factory. Many cases it could be cheaper just to build a new one
        LinuxAddict
        • 2 Years Ago
        @bman78
        Buy the plant and do what? You have to tool the plant to manufacture cars.
      Tabrez
      • 2 Years Ago
      It's just a matter of time before Hyundai will take over Honda and be top import competitor to Toyota! 2012 is going to be another Big year for them... New Elantra Coupe + Elantra GT Turbo Veloster Updated Genesis Coupe
      • 2 Years Ago
      [blocked]
      joe shmoe
      • 2 Years Ago
      This car's face reminds me of the Brain, of pinky and the brain. all these hyundai cars look like rodents.
      peter
      • 2 Years Ago
      I'm all about increased demand for these cars. That means a better prospect of having Hyundai build a 2nd manufacturing plant in the US. Their first manufacturing plant in Montgomery, Alabama had an economic impact of over $7 Billion in the local economy since the start of production and created tens of thousands of jobs both direct and indirect.
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