There are drawbacks to being the property of a larger conglomerate, to be sure, but there are also benefits. Taking advantage of group buying power, shared developments costs and synergies with products from other divisions, for instance. And these are things that, since splitting off from Ford a couple of years ago, Volvo does not have at its disposal any longer.

That's why the Swedish automaker is looking for a partner with which to share development costs – specifically those attached to developing a new small car range. Volvo is presently preparing to unveil the V40 (teased in the picture above), a new five-door hatchback/sportwagon positioned against the increasingly lucrative market currently dominated by the likes of the Audi A3 and BMW 1 Series.

Whatever it is that Volvo needs to get its new projects off the ground and out on the road, apparently parent company Geely, the Chinese automaker that bought Volvo from Ford in 2010, doesn't have it.


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    • 1 Second Ago
  • 19 Comments
      Jesus!
      • 2 Years Ago
      Ford was not wise to dump Volvo. They supplied them with so much.
      Michael Scherping
      • 2 Years Ago
      PSA. Peugeot's and Citroens have very attractive small cars. Plus they're also looking for a partner. And they badly need to come back to NA!!! Although, there may be too much overlap with those 3 brands.... Mazda makes the most sence to me!!!
        dklkse1
        • 2 Years Ago
        @Michael Scherping
        Good call. I believe they did in the past. Well, maybe not actually partnered up, but they have shared parts before. I could be wrong (which is usually the case), but I believe the first gen. Mazda 3 has a Volvo chassis. Anyway, I agree. I think it would be a good relationship.
      summazooma
      • 2 Years Ago
      Mazda, with whom they already previously shared the C1 platform
      mazeroni
      • 2 Years Ago
      Mazda? Volvo was owned by Ford who also owned Mazda and all 3 co-mingled at one point or another. Mazda just debuted a whole new super efficient platform that is going to underpin most of the their cars in the next few years and their engine and transmissions are top of class.
        Edward
        • 2 Years Ago
        @mazeroni
        The 40 series Volvo was a 5 cylinder Mazda 3/ world (non-US) Ford Focus. Why not continue? It's a great place to start.
      kl
      • 2 Years Ago
      First I dont see why a readymade V40 platform would need companies other than geely to share costs. This is the platform where mass production cars can contribute. They already did it with the Mondeo III / Fusion, where this was more difficult. Curretnly the model line up is better than ever, but this has not much to do with current management/owner. Well see where the new projects lead... The issue is, it was already difficult for Ford to make use of volvo technology, as they are too sophisticated for mass cars (radar guided systems, BLIS). I dont think Geely will be any better in this. China is big, but currently 10+ mio swedes buy more volvos than 1+ bio chinese...
      Bruce Lee
      • 2 Years Ago
      I think they're just a little strapped for cash, it's not like Volvo isn't perfectly capable of developing the platforms themselves but they don't have as much money as the big players and parent company Geely is also relatively broke right now since they borrowed a lot of money to buy Volvo.
      ken
      • 2 Years Ago
      The tough lesson is: no one wants to share any trade secrets with the Chineses.
      MacProMan
      • 2 Years Ago
      Hmm, well Volvo's lineup isn't that impressive or promising for the future, who would risk the partnership? Besides, they are owned by Chinese who are notorious for patent and copyright infringement, p-off I say
      Cat Zura
      • 2 Years Ago
      An obvious partner would be BMW with it's UKL1 platform, that will be used in the next Mini and 1 series GT. I don't think there's much cross-shopping between Volvo and Mini, so it wold make sense for BMW as well. Mercedes is already sharing it's A/B-class platform with a future Infiniti. So it would make sense for BMW to increase economies of scale for it's FWD platform too.
      • 2 Years Ago
      [blocked]
      ryanandrewmartin
      • 2 Years Ago
      That sure looks an awful lot like a focus under there.
      • 2 Years Ago
      [blocked]
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