In case you hadn't noticed, sales of the Jeep Wrangler are on the rise. For those whose brains work best with hard data, Jeep sold 122,460 Wranglers in the United States in 2011, representing a 30-percent increase over 2010's results. Outside its home market, Jeep's 26,278 Wrangler sales marked a 10-percent increase.

While that's great news for the Jeep brand, it makes for a lot of headaches for those in charge of keeping dealership lots full. Says Mike Manley, CEO of Jeep:

"I'm always worried about having enough Wrangler production ... The orders are still coming in very, very strong on Wrangler, not just here in the United States, but worldwide. We're working very, very closely with the plant to try and get all the orders fulfilled."

There's only one plant in the world that builds the Jeep Wrangler, and that's in Toledo, Ohio. As you might imagine, that plant is nearly always running at full steam, currently running 20 hours per day, six days a week. In order to meet demand, a deal has just been reached between the automaker and the United Auto Workers union to increase Wrangler production by about 100 units per day.

A little basic math tells us that's five more Wranglers per hour while the production line is running. A total of 50 workers will be added to the production line, taken from nonproduction duties. The increase will be in effect by June, 2012. Future options include the addition of a potential third shift.


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  • 84 Comments
      Jimmery
      • 2 Years Ago
      Finally they put in a decent motor--something they should have done a long time ago. Now they need to offer it with a diesel.
      Jan Calloway
      • 2 Years Ago
      funny, with the increase of soft suv's, it only makes sense that people would want something thats not soft. keep it up Jeep!!!!!!
      Avinash Machado
      • 2 Years Ago
      Now what about a Wrangler Pickup?
      TopGun
      • 2 Years Ago
      For a die-hard "I love good handling cars" guy, I drove a 2012 and had a blast! It doesn't handle well numbers wise, but it doesn't pretend to be either. That said, I'd like a little bit more steering effort dialled in. The Wrangler just has so much character to it. No power issues with the Pentastar, and the manual actually felt like I was shifting gears...great fun.
        SloopJohnB
        • 2 Years Ago
        @TopGun
        A little more steering effort is fine for the highway, off road, not so much.
        threefortyduster
        • 2 Years Ago
        @TopGun
        And that's the best thing about it. It doesn't pretend to be something it's not and never has. Every other SUV on earth wishes it had the staying power of the Wrangler. They also wish they could do what they look like they can do, whereas the Wrangler in stock form can do way more than most people imagine.
      thedriveatfive
      • 2 Years Ago
      Good. Its nice to know real offroad vehicles still have a place in a world of crossovers.
        BG
        • 2 Years Ago
        @thedriveatfive
        Don't be too hard; we need crossovers. Rather than have the suburban moms driving ponderous body-on-frame trucks as if they were cars, the crossover puts them back into a station wagon type of vehicle, which is much better suited for their needs. They may have said they needed something for rugged off-road use, but the reality was much different.
          Mike D
          • 2 Years Ago
          @BG
          I wouldn't call something with RWD, true part-time 4wd, and solid axles a crossover just because it was a unibody. There's more to a crossover than just being unibody.
          LUSTSTANG S-197
          • 2 Years Ago
          @BG
          The XJ was not a crossover. It was not built on a car platform, and was about as rugged as one gets, despite its unibody construction. Not to mention that they are beasts off-road, something that cannot be said for any crossover. You say wagons don't sell, and then I look at companies like Subaru and VW, who sell more than their fair share of sporty hatches and wagons. Now, I am not saying they are people's first choice here, but to say "this country hates wagons" is a bit of an overgeneralization to say the least. You may not like them, and that is fine, but don't take that as meaning everyone else feels the same.
          LUSTSTANG S-197
          • 2 Years Ago
          @BG
          I disagree with the notion that "we need crossovers". I would rather see the craze die and give way to sporty wagons. Then, maybe the automakers can go back to building small, light, purposeful,off-capable trucks that aren't designed to appeal to soccer moms. Thankfully, the Wrangler survived the cut, unfortunately, the same can't be said for the XJ.
          threefortyduster
          • 2 Years Ago
          @BG
          @Luststang...this country hates wagons. Everyone needs to drop the oh we need wagons schtick. Every time a company builds one, the internet goes bonkers, but nobody buys them (especially the internet boys) and then they get cut, and the internet goes bonkers again saying that there are no choices for wagons. And let's be real here, the XJ WAS a crossover. It was a unibody platformed SUV that happened to be really good off road and was easily modifiable.
      Basil Exposition
      • 2 Years Ago
      Not a bad problem to have. Bad ass vehicle deserves it. I've had my 98 since 99 and it has been a near perfect vehicle over the years. Just got it a new windshield today after a small off roading mishap...
      Emilio
      • 2 Years Ago
      Awesome news. Chrysler's been kickin ass.
        mazeroni
        • 2 Years Ago
        @Emilio
        I'll wait 2 years before I say Chrysler is kicking ass... Jeep? Yea they have been doing well for awhile. Chrysler still has a long way to go to earn the the kick ass title.
          frost54661
          • 2 Years Ago
          @mazeroni
          I would say the turn-around that Chrysler has done has earned then the "kicking ass" title.
      viperbono
      • 2 Years Ago
      I want a 2012!!! Penastar!!! Or Diesel!
      hduplease
      • 2 Years Ago
      bought a jeep most fun vehicle i ever owned, enjoyed it so much wife bought one two, but she has the penstar, i have the oil using 3.8 which is a slug but i still love it, am waiting for diesel
        Tim
        • 2 Years Ago
        @hduplease
        if you wait about 80,000 miles it , like most of the old Chrysler engines... it'll turn into a diesel..tap and smoke.
          sirjaysmith
          • 2 Years Ago
          @Tim
          tell that to our old Dodge Dynasty with over 225k miles on its 3.3 V6, troll.
      PACMK02
      • 2 Years Ago
      Fiat gave the Wrangler precisely what was needed, a new interior, a new engine and a new transmission. Here are the results!.
        MAX
        • 2 Years Ago
        @PACMK02
        Well actually Wrangler got the well proven (antique) Mercedes transmission from the Grand Cherokee. I wished they made a HEMI Wrangler, but they can't build enough of what they sell now so diesels and pickups and wagons and even HEMI's are on the back burner. Grand Cherokee inventories are running at 35 days supply.
          Frank
          • 2 Years Ago
          @MAX
          the 4 speed was not "pre Iacocca". It was developed in the late 80's under his watch and was the industries first electronically controlled 4 speed auto. It had a lot of problems early on, especially due to people putting the wrong type of fluid in it, but after the bugs were worked out it was ok (minivan's were the exception - too much wight for fwd tranny to handle, Honda's had the same problem).
          PACMK02
          • 2 Years Ago
          @MAX
          Antique but much more better than the prehistoric pre Iacocca's era 4 speed, hehe... Would also love to see the diesel and pick up versions too though.
      guyverfanboy
      • 2 Years Ago
      In addition to the power boost over the outgoing diesel engine, this Wrangler also benefits from start/stop technology. This helps the Jeep see a 13 percent increase in fuel economy over the previous generation while at the same time reducing emissions by 14 percent. http://www.green.autoblog.com/2010/09/30/diesel-powered-jeep-wrangler-with-start-stop-unveiled-for-europe/ It's a shame we won't get this, since it would be a nice fuel saver!
      guyverfanboy
      • 2 Years Ago
      And, get this: If we convert that European liters/100km number to U.S. figures, the Wrangler CRD achieves 28.3 mpg city and 36.2 mpg highway with the manual tranny and 3.21 axle or 25.3/32.7 with 3.73 axle, the heavier Unlimited model getting only marginally less. Those numbers are positively stratospheric compared with the gas V6's 15/19 ratings, and while they would need to be EPA certified, we're certain they'll stay fairly high up there. Range from the 22.5-gallon tank sits just below 800 miles with the two-door Wrangler and around 730 miles for the Unlimited. Isn't it bizarre that we can't get our own Toledo-built Jeeps with their most efficient and off-road-gobbling factory trim? http://www.autoblog.com/2011/04/27/jeep-grand-cherokee-wrangler-unlimited-diesel-first-drive/ 28.3 /36.2 city/highway is double the duel economy vs the 3.8 V6 pentastar! Who wouldn't like that?! Personally, I would go for the Wrangler Unlimited diesel myself... :)
        CEC
        • 2 Years Ago
        @guyverfanboy
        No such thing as a 3.8 Pentastar. Also the Pentastar equipped two door Wranglers get 17/21 mpg, and 16/21 mpg for the 4 door.
          CEC
          • 2 Years Ago
          @CEC
          BTW, I do agree that the US should get the diesel.
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