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2011 Chevrolet Volt
  • 2011 Chevrolet Volt
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  • 2011 Chevrolet Volt
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Yes, yes, yes. We know. There are a lot of questions out there about just how popular the Chevy Volt really is, and whether it's restricted supply or soft demand that's holding sales back. According to GM CEO Dan Akerson, though, supply won't be a problem come 2012.

In the past, we're heard all sorts of possible Volt production numbers for 2012 – everything from 35,000 to 120,000 – but now that the new year is less than two weeks away, you'd think GM would know how many halo cars it wants to build, right? Right. And that number is, apparently, 60,000. In an interview with the AP recently, Akerson said:

We want to ramp Volt production to roughly 60,000 in 2012. I think Prius in its second year did a lot less than that, half. By this summer we will (be in) what I call the second generation, where we will achieve certain scale, and we should see an appreciable drop in the cost of the production of the Volt.

The AP also asked what Akerson would do to GM if he had a magic wand. He answered, half-jokingly, "I want a miracle solution on Volt in the next week. That's not going to happen." Fire safety questions aside – and with sales trending upwards – perhaps the solution is just to make a lot of Volts and get them into customer hands.


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    • 1 Second Ago
  • 47 Comments
      PR
      • 3 Years Ago
      LTW-- The federal rebate is good through the first 200,000 Volts sold, and the Colorado rebate is good until 2016. I'm not worried there. I haven't bought a Volt because I'm already wait-listed on buying an EV, and I'm already firmly committed on that purchase (pending the release of some final specifications). GM said a few years ago, right before they announced the price for the 2011 Volt, that they were planning on pricing the Volt so that it would be profitable right from the first year. In fact, most of the development costs for the Volt stayed with the "Old GM" entity at bankruptcy, and "New GM" isn't saddled with recouping those costs. Now this guy is saying there will be an "appreciable drop in the cost of the production" by Summer of their second year of production. If both statements end up being correct, there certainly could be room for price adjustments (which would likely come as cash-back offers). As far as discounts, heck, I didn't even get into the $1,000 cash bonus you can earn using a GM rewards credit card. Or the chances of getting a $1,000 dollar Customer Loyalty Program cash-back for GM product current owners, like GM ran last spring. Or USAA member $750 dollar discount. Or Military service member discounts being extended to include the Volt... How does a Volt for less than 20K sound? Yes, I'm that cheap that I would stack absolutely every single discount I could in order to cut the price of a brand new car literally in half. *grin* As for the Halo car status --- that's exactly what I'm talking about going away. They need to move from it being a limited number Halo car, to just being yet another car on the lot sitting next to a Cruze on one side, a Colorado on the other side, and a hot-dog tent in front. Just like a regular Chevy car at a regular Chevy dealership in the middle of a regular summer sales season. 60K cars may be enough to achieve that. If 60K isn't enough, to achieve that in 2012, then perhaps by 2013 they can accomplish moving it from Halo status to just regular car status. This is what has to happen. Maybe they can move a Caddy REEV based on the Volt drivetrain into the Halo car slot, and let the Chevy Volt be a nice down to earth honest Chevy like a Chevy should be.
      PR
      • 3 Years Ago
      (continued) Your closed-minded opposition to even a single penny of discount off of MSRP doesn't even reflect the reality on the ground RIGHT NOW. The pricing example I used for dealer discount off of MSRP wasn't something I made up. It is an example of an actual purchase made from an actual dealership reported on gm-volt.com. Sure, that was a one-off rare sale, and not typical. But my point was that these sort of good deals can go from one-off to being just as common as good deals on any other Chevy with enough volume of production. What has been announced is Volume Production. So yes, the very one thing that can take these sort of one-off rare sales and make them more common is happening. I don't see why you see this as so unreasonable. I don't see why you must protest so much. Actually, I do see why you protest so much. As a full-time H2 vehicle promoter here, it must kill you to see that prices of EV's and REEV's may actually be coming down in price due to economies of scale, long before H2 vehicles even have a chance to go on sale. That must hurt.
      Craig Ewing
      • 3 Years Ago
      Mr. Akerson, Please shut up. Every pronouncement you make detracts from GM and its efforts to be taken seriously in the market. Just be quiet and let the cars do the selling.
        Sasparilla Fizz
        • 3 Years Ago
        @Craig Ewing
        Yes indeed, he seems to make good business decisions, but keep him away from microphones and off the cuff comments to the press...
      2 Wheeled Menace
      • 3 Years Ago
      60,000 units a year? Don't we only buy about 10,000/year here? Maybe we'll see a inventory stockup and a bunch of markdowns like on all the other models.. or they're working to export these to another country..
      miles
      • 3 Years Ago
      So how many are they selling this year, about 10 ~ 12k, right. I think that was the target from what I remember...
        skierpage
        • 3 Years Ago
        @miles
        Where have you been? "General Motors's Chevrolet Volt will miss its sales target of 10000 cars this year" widely reported in early December.
      HVH20
      • 3 Years Ago
      Yes, please make more and bring the cost down. Thats the barrier to adoption.
      Letstakeawalk
      • 3 Years Ago
      "As far as discounts, heck, I didn't even get into the $1,000 cash bonus you can earn using a GM rewards credit card. Or the chances of getting a $1,000 dollar Customer Loyalty Program cash-back for GM product current owners, or USAA member $750 dollar discount. Or Military service member discounts being extended to include the Volt......" The Volt doesn't qualify for those discounts. https://www.mygmdiscount.com/ip-vpp/ http://www.gm.com/vehicles/current_offers.html#/GM_Military_Discount I'm all for the Volt - I think it's a technological marvel and I hope GM sells truckloads. I'm just much more realistic about how production and pricing works. All the fine print reads, "* Excludes Chevrolet Volt", just like I said in my first post... If you can wheel and deal discounts on a Volt, more power to you. But aside from government discounts, GM isn't going to give you nearly as much as you seem to expect.
      EZEE
      • 3 Years Ago
      Rreally, be smart on all discounts. I had one of those credit cards when I bought me ranger. Had it to over $2000. By the time I was done with that, rebate, friends and family plan they had running, I got the extended cab for $13,000.
      Nick
      • 3 Years Ago
      Make more versions: Cadillac version to justify the price. Convertible CUV .. I believe sales will increase now that the Volt becomes available in all states, and that people have seen it on the road.
      Nick
      • 3 Years Ago
      Meanwhile, Americans burn $2 BILLION worth of fuel every day. That's enough to cover the cost of producing 60,000 Chevrolet Volts, in a single day.
      Sukairain
      • 3 Years Ago
      Opel Ampera is delayed due to fire investigation, there are plenty of unsold Volts in local dealerships, Ebay pricing on the Chevy Volt is almost at an all time low and BOOM! Akerson says he wants to build 60,000 Volts in 2012, I mean.... why not say you want to build 300,000? Fix the battery pack and cooling design first, try to clear the inventory, put down the Whiskey and start running the company like a normal business person. The new GM? The more they talk the more they sound like the old GM.
      carney373
      • 3 Years Ago
      Make it flex fuel, as originally promised! Electricity for short range, ethanol for range, gasoline only as a last resort.
        2 Wheeled Menace
        • 3 Years Ago
        @carney373
        I was wondering where our favorite ethanol industry shill went. Been a while since we heard from you :D
          Letstakeawalk
          • 3 Years Ago
          @2 Wheeled Menace
          The strange thing is, when my girlfriend *stopped* using E10 in her car, she started getting better mileage, and better power. She also noticed the "check engine light" went off. The dealer completely blamed E10 for her prior problems... and now they say the $1000 service they wanted to do to her emissions system isn't needed - she's fine. Granted, I'm all for reducing imported oil, which is why I ride a bike and why I convinced her to move into the city instead of living way out in the suburbs... But the E10 was taking an obvious toll on the only transportation she's got to get back and forth to her Master's Program classes, and she was in no mood to hear my suggestions that "maybe it's time for a new car?". She'll replace it one day, but until then, she insists that we only get "real gas", because she saw what ethanol did to an older engine first-hand. BTW, she's ex-Navy, did six year...
          carney373
          • 3 Years Ago
          @2 Wheeled Menace
          I'm not with the ethanol industry and I'm not a shill. I simply want to avoid jihad juice whenever possible.
        EZEE
        • 3 Years Ago
        @carney373
        Ooooooooooooo, ethanol...almost like saying, "Hydrogen" in this room.... (personally I have no opinion, especially since the change to allow flex fuel is not that expensive, but mentioning ethanol leads to subsidies to burn your food to water needed to grow the crops to energy it takes to produce versus actual energy once it is produced to transport...).
          carney373
          • 3 Years Ago
          @EZEE
          Net net, ethanol has a much lower impact. Food vs fuel is a myth; food corn production has gone up as ethanol corn production has, and we have huge unused slack capacity in our ag sector. Ethanol corn is not irrigated. Ethanol's net energy balance is a 30% gain. It is endorsed by the AMerican Lung Association. Most importantly it does not crash the economy or fund terror. As for subsidies, who cares.
          EV Now
          • 3 Years Ago
          @EZEE
          But did you see his alias "carney", that is not an accident.
          EZEE
          • 3 Years Ago
          @EZEE
          @ev :D
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