Maybe you've seen My Fair Lady – the musical story of an ordinary girl turned into someone altogether more elegant. Now meet Miss Fairlady.

Borrowing the name from the original JDM version of the Nissan Z, Miss Fairlady is the Japanese automaker's program for training its show-stand attendants. As might be expected, the program follows traditional Japanese values like the importance of appearance, manners and pride in one's employment.

Perhaps most importantly – and counter to most car show models we've encountered at other automakers' show stands – a Miss Fairlady is well-versed in everything about the company, from its senior executives to the products they're there to promote, so they're prepared to answer your questions instead of tilting their head in confusion. Follow the jump to watch and see these beautiful spokesmodels get schooled.



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    • 1 Second Ago
  • 10 Comments
      xc99tf00
      • 3 Years Ago
      I have to say that in talking to the Nissan's stage-attendants, they have definitely been among the most knowledgable I have conversed with. Many of the others have been predominantly eye-candy (not complaining...) but the individual I talked to at the Nissan stand a couple years ago was well versed in not just Nissan vehicles, but seemed to actually be a bit of a car-nut herself (and her looks didn't hurt either). She was knowledgeable about not only the current cars on the stand at that time, but older models and even the non-US spec models that were available in other markets at the time (Additionally she was even talking about her own history with cars and how she got into the current gig, which was pretty interesting in its own right). It was certainly the most time I have spent at a given stand, and was by far the most engaging conversation I've ever had with any of the models/attendants.
        cwerdna
        • 3 Years Ago
        @xc99tf00
        (From someone who has been to Tokyo Motor Show 3x and Tokyo Game Show once...) Most of the companies line up their "booth babes" at the edge of their booth the last few minutes of the show, each day. As a result, there's a whole bunch of guys around to take pics (you can see that in the video). :) They usually bow (several times?) and then walk off in unison. It seems to be a tradition there as it happens every time I've been there. Unfortunately, I can't speak Japanese so I've never really tried conversing w/these specialists...
        MiCKeY
        • 3 Years Ago
        @xc99tf00
        and she is not your wife? **** u man!
      leunamme
      • 3 Years Ago
      This is pretty important. It's sort of lame that automakers put gorgeous, but mindless/useless bodies next to cars. It's serves no purpose to the car...what's sad is that this marketing method works in getting peoples' attention. I'm glad Nissan is actually turning their models into spokesmen,people who actually care about the car they are standing next to, the company they represent, the people who care about cars. More automakers should do this, instead of hiring some random model who has no clue. Good job Nissan!
      Andre Neves
      • 3 Years Ago
      Um....yeah. Thanks AB.
      Just Saab
      • 3 Years Ago
      An interesting perspective on the business of autoshow product specialists...http://online.wsj.com/article/SB10001424052970204323904577040670203824132.html
      brian
      • 3 Years Ago
      The Z has always been known as the Fairlady Z in Japan - not just the original Z model... ...and even before there was a Z - there was a Datsun Fairlady (known here as the Datsun Sports) http://en.wikipedia.org/wiki/Datsun_Sports