Despite consistently slow sales, Honda has executed a slight facelift for the Ridgeline's 2012 model year and begun offering a new low-cost Sport model (pictured) to enhance appeal. But the unibody four-door pickup's sales have been lackluster since its 2006 model year debut, leading to widespread speculation that the Ridgeline would disappear from showrooms altogether. The rumormill eventually built up enough steam that American Honda's Truck Planner, Sage Marie, was compelled to take the unusual step of addressing the gossip head-on last month with an official statement confirming the truck is "here to stay." However, that statement of support didn't shed any light on future developments for the model.

We're here in Japan for the 2011 Tokyo Motor Show, and we've had the chance to talk with Tetsu Iwamura, President and Chief Executive Officer of American Honda, about the future of the Ridgeline. According to Iwamura,

"Ridgeline is quite an important model to us. It's the only truck-type of model we have. We're fully aware of the importance of that model and we're trying to make that model grow much more. At this moment, there is no intention to stop the Ridgeline. In order to make Ridgeline much more attractive – in order to enhance Ridgeline – we are studying lots of things at this moment."

When further pressed if Honda remains fully committed to this segment, Iwamura confirmed that the company is indeed in it for the long haul, though he declined to say that that the Ridgeline would get a second-generation model. Still, it sounds like Honda is still expecting to offer something with a bed, and the Ridgeline can't continue to soldier on indefinitely as-is... might the Japanese automaker ponder a radical new direction like the rumored CR-V-based successor?


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  • 88 Comments
      stclair5211
      • 3 Years Ago
      It's a great truck, anyone who says otherwise hast driven one. The problem is its needs better mpg and a new body style - this one is getting old. The concept is spot on though and exactly what 99% of buyers need. It's also a Honda. I'd take a new ridgeline over a outdated ranger (going bye bye) or that new Thailand GM crap. Of course those guys with small bing bongs who need a truck to stand in don't get that.
        The Other Bob
        • 3 Years Ago
        @stclair5211
        So I now have a small thing if a drive a truck that hauls MORE stuff, uses LESS gas and costs LESS money? I bet the Ridgeline rides great - when empty. Anyone who has driven a truck with 1,000 lbs loaded, knows the the weight is shifted off the front wheels. Most would be terrified to drive a fwd-based truck, whose real wheels cut out at 6 mph. No way in hell. The bed is less useful because the sidewalls are slanted. It’s expensive. It gets bad mileage. You cannot access the spare tire/trunk when there is stuff in the back. It’s fwd based, so is only available in part-time awd. (Many people prefer rwd-only trucks) The few suckers/owners who bought them keep saying its "what most people need" No, people don't need a shitty truck-like thing. Most people need something with a 4 cylinder engine and 2wd that costs less and uses less fuel. If this thing was cheap or efficient, you might have a point, but it isn't either.
        Johnny
        • 3 Years Ago
        @stclair5211
        I have driven it, and it's a piece of garbage from bumper to bumper. Bad acceleration, horrible body roll and pathetic towing power compared to similarly priced trucks. If you're going to spend that kind of money, why not buy a truck that actually performs like a TRUCK, unless you're a closet metrosexual that hasn't come to grips with that fact yet, and need to drive something pretty yet still vaguely manly.
          • 3 Years Ago
          @Johnny
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        Sgt Beavis
        • 3 Years Ago
        @stclair5211
        I know you've got this thing for the size of my nuts but really the fact that an F-150 rides better, has better fuel economy, costs less, has a VASTLY nicer interior, can tow more, can carry more, can do more, is simply more for less has next to nothing to do with the fact that I've got balls the size of planets. Maybe you should worry about your beanbag.
          • 3 Years Ago
          @Sgt Beavis
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      • 3 Years Ago
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      Mobis21
      • 3 Years Ago
      Good. I am glad they've decided to continue to back this loser.
      • 3 Years Ago
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        • 3 Years Ago
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          caddy-v
          • 3 Years Ago
          You need to re-rout that fart can exaust away from inside the rice bucket. No-one tells me what to say and the UAW does'nt have enouph money to control me. You, on the other hand, need to stop sneeking on your mom's computer.
        ryanandrewmartin
        • 3 Years Ago
        I do not at all care about trucks let alone the F150 but, isn't the F150 actually a truck? P.S. "Strikes fear in their souls"? Isn't the Ridgeline kind of a flop?
        • 3 Years Ago
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          Dax Rollman
          • 3 Years Ago
          it's an diesel without dpf on the highway in a 2 wheel drive truck. I need a truck to do my job unlike you. I have used to drive an ex girlfriends ridgeline all the time it wouldn't last 6 months in my line of work.Do your research on diesel mods any idiot can get 20-26 mpg in an older turbo diesel truck.
        jtav2002
        • 3 Years Ago
        Still awesome that the Ridgeline people keep attacking the full size truck people. Different vehicles for different purposes. You can insult the other people and full size trucks all you want, but you're the people who can't grip the simple concept that the Ridgeline simply WILL NOT have the capabilities that some people need in a truck. For some, it's fine. As far as it being the best riding truck, is that really a bragging point? It's a foregone conclusion. What is the main thing the Ridgeline has differently than any other truck? It's built on a CUV platform which is essentially a car platform. Save your fully boxed crap, I don't mean it as a diss on the truck as it is just pointing out common sense. A car will always ride better than a truck. So why wouldn't a truck built on that platform ride better than a truck built on a traditional truck platform? What's next, are you going to tell me the Bugatti Veyron has the highest top speed in its class?
      methodman420
      • 3 Years Ago
      I think the Ridgeline looks really cool i never drove one but i think it would be a cool car to own
      • 3 Years Ago
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        Jazz
        • 3 Years Ago
        You forgot a few more STANDARD items on the Ridgeline. Locking rear differential towing package with hitch, trailer hookup, transmission and powersteering coolers. And the VTM-4 has trailer sway control built in. Traded a Tacoma for a Ridgeline. The Ridgeline has so much more passenger space. Lot more head and leg room, and the huge storage system inbetween the front seats is great for my laptop and other stuff I need from job site to job site.
        Jason Allen
        • 3 Years Ago
        I doubt many people look at this issue the way you put it. I don't think it's a simple comparison on the specific points you raise when these vehicles are considered. If you need an f150 you probably can't use the honda, but if you want the honda the f150 will be too rough. Maybe they are cross shopped but not in the way you put it. I believe very strongly that almost no one else on Earth shares your point-of-view.
      caddy-v
      • 3 Years Ago
      They should "re-commit" to commit anyone dumb enough to buy this truck wannabe to the nut house.
      Spartan
      • 3 Years Ago
      Re-committ him to the psych ward be came from. He's obviously crazy.
      buckhorn
      • 3 Years Ago
      I agree it needs a big refresh and better mileage, but for me, it is the best of both worlds and I really like mine. Unless you are going to really use a pick up truck for stuff that this can't do, why live with the crappy ride every day? Previous vehicles Toyota Tundra Toyota Tacoma Ram 1500 Ford F-150
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