Tata is discovering, painfully, that perhaps it went a little too cheap when it designed the world's cheapest car. The Nano has been selling at about one-twentieth of company projections, which led to upgrades such as more power, more room, an anti-roll bar, power brakes and better steering.

The first commercial showing off its new attitude has been released. It's understated by what we think of as Indian standards, but it does include the line, "Insane, bro!" You can enjoy it and the new Nano after the jump.



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    • 1 Second Ago
  • 68 Comments
      gork
      • 3 Years Ago
      Superior ride quality!* * - compared to a bicycle.
      Sean
      • 3 Years Ago
      "NYEW CAR, INSANE B'RO. CHA BLEEP BLEEP"
      Jaclock LaGlock
      • 3 Years Ago
      My 8yr old might have to trade in his Pow-Pow-Power Wheels for one of these!
      Patrick H
      • 3 Years Ago
      Wonder how many cars they went through filming this due to spontaneous combustion.
        donnieorama
        • 3 Years Ago
        @Patrick H
        The first few got crushed under that huge truck it's trying to pass.
        Bryant Keith
        • 3 Years Ago
        @Patrick H
        Wait is this the nano or the volt?
          Patrick H
          • 3 Years Ago
          @Bryant Keith
          There was an issue with some unattended Nano's suddenly bursting into flames too. They didn't even have to run them into a wall first.
      Mdriftda
      • 3 Years Ago
      what you guys dont all drive your new cars through creeks the first day you get them?
      Prince David
      • 3 Years Ago
      This is so bro
      AldenBiesen
      • 3 Years Ago
      Superior ride quality compared to what? A horse and buggy?
      donnieorama
      • 3 Years Ago
      I like when it roars by that huge truck like it's a Porsche.
      • 3 Years Ago
      [blocked]
      - v o c t u s -
      • 3 Years Ago
      That picture is too funny to spoil by watching the video. I imagine that shot is in slow motion because it would be absolutely farcical to see that tin can bouncing over rocks like that. If you drive a Tata Nano like a Ford Raptor... kudos, bro.
        Gorgenapper
        • 3 Years Ago
        @- v o c t u s -
        Watch the video, you'll be literally on the floor rolling with laughter.
      ZooZoo
      • 3 Years Ago
      The Ad must have costed more than car!!
      kingrat001
      • 3 Years Ago
      Finally, a car that makes the Fiat 500 look good.
        Mdriftda
        • 3 Years Ago
        @kingrat001
        i signed in just to up-vote you because I have truly experienced how terrible the fiat 500 is :)
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