A new trailer for Automation has made its way to the web. As you may recall, the game allows you to design a vehicle from the ground up with your own chassis, engine and exterior design before attempting to sell the car to the masses as part of your own car company. The game is now officially available for pre-order, which can save you $10 off of the final $30 purchase price. Camshaft Software will even throw in some exclusive content with each pre-order purchase.

Automation makes you the head of a new vehicle company in the year 1946. It's your job to turn your startup into a brand that's recognized the world over by producing the best vehicles possible. We couldn't care less about the business end of the prospect, but the thought of designing our own vehicles from the platform on up is enough to get us excited. Hit the jump to check out the trailer and click over to the game's Rocket Hub page for more information.



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  • 42 Comments
      Krishan Mistry
      • 3 Years Ago
      Dear Santa...
      Edsel
      • 3 Years Ago
      I'm building Edsel's again! They'll sell this time - I know they will....
      pr4n4y
      • 3 Years Ago
      2100lb v10 station wagons anyone?
      kevsflanagan
      • 3 Years Ago
      How on Earth didnt the company that runs the Tycoon games not get a hold of this and pump you guys with a few million in dev money. This looks sick! This a PC only game I assume? Grrr hope my +4 year old PC can handle it >
      narcszm
      • 3 Years Ago
      As large and enthusiastic as the peanut galleries are on Autoblog, Jalopnik, and Left Lane News, I fully expect them to reach their fundraising goals and be a resounding success.
        Andrew Lamb
        • 3 Years Ago
        @narcszm
        Thanks! I don't think we'll reach our lofty $100k goal, but we'll make enough to help us along, and hopefully everyone enjoys the final product :)
      Christopher
      • 3 Years Ago
      Does anyone know if this game will come out on Mac or is it only on PC?
      Tyler
      • 3 Years Ago
      I...WANT...THIS.
      hp
      • 3 Years Ago
      In the game, will the government still bail you out if you rely on terrible union labor to build your crappy cars? Or will that be the part of the the expansion pack where you have to pay off the makers of the game, on the side?
      • 3 Years Ago
      [blocked]
      Justin Campanale
      • 3 Years Ago
      A few unanswered questions- 1) Can you add different brands to your company after lets say, 20 years? 2) Can your car have several engine choices? e.g. BMW 328i, 335i, M3, 335d? 3) Can you modify the interiors? 4) Can you build commercial vehicles?? 5) Can you sell cars in countries other than the US? Can you buy other companies? Does you company HAVE to be based in the US? Overall, I think I'm going to have a lot of fun with this game when I get it. It sounds like a lot of fun and I've always wanted to create my own car company. Kudos to the people who made it possible! BTW did you use "Detroit" as an inspiration? I played that game oh-so-long-ago and I LOVED it!
        ToniCipriani
        • 3 Years Ago
        @Justin Campanale
        I think based on their accent they are based in the UK rather than the US. With that being said, I hope there's an option to drive the car you built, so you can do powerslides and yell "POWERRRRR!!!!"
          Automation Game
          • 3 Years Ago
          @ToniCipriani
          I'm English, the other guy is Australian, and we are in Melbourne Australia.
        Automation Game
        • 3 Years Ago
        @Justin Campanale
        Hi Justin, 1) Yes, we aim to allow sub brands within a company. Each brand should be able to build its own prestige and reputation. 2) Once you have build a model of car, you can revise that model and simply select a different engine and save it. 3) There will be no Visual interior, there are selectable options for it. 4) We aim to support vans and pickups/utes 5) Yes, Maybe (we aim for this game to be multiplayer and coop as well, so probably make it an option), No, we want to have around 30+ Regions in the world. - Also Shouldn't that be 3 questions? Detroit is some of the aspiration, along with Motor City and Car Tycoon. Caswal 'Zeussy' Parker - Lead Programmer on Automation
      Seph
      • 3 Years Ago
      FAIL game!
        eliotsmeliot
        • 3 Years Ago
        @Seph
        Isn't it past your bedtime?
        protovici
        • 3 Years Ago
        @Seph
        Does not have to be called MW3 or BattleField 3 to be a fun. I long for games that challenge my mind in a field I love to monitor.
      Turbo 4
      • 3 Years Ago
      Can you pull a BMW and deny recalls?*cough hpfp *cough cam tensioner *cough
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