Volvo enthusiasts should know the name Polestar well. The performance garage has a long history of tuning Volvos, and was anointed by the factory to run its works touring car program. Based on that success, Polestar launched a radical C30 PCP concept that is tipped to jump-start a new era of performance models from the Swedish auto marque.

Most recently, Volvo turned to Polestar to help tweak its R-Design specs, and had the tuning house start work on an ECU reflash for the S60. Now Volvo has officially announced the availability of the fruit of its collaboration with an upgrade for select models.

For $1,295 (including installation), owners of the C30, C70 and S40 (and soon the V50) with the T5 engine will be able to have an extra 23 horsepower and 29 pound-feet of torque squeezed out of their turbocharged five-pots with a dealer-installed tuning package.

The enhancement is affected by increasing airflow and optimizing spark timing, and while the aftermarket could surely squeeze out more for less, for a factory-backed upgrade, it strikes us as a good deal. Follow the jump for the full press release.
Show full PR text
Performance Software from Polestar Available on Select Volvo Models
Upgrade for C30, C70 and S40 from model year 2008 and later

ROCKLEIGH, N.J. (Nov. 7, 2011) - For the first time, factory-authorized performance tuning software for several Volvo models becomes available next week at Volvo retailers across the country, it was announced today by Volvo Cars of North America (VCNA).

Polestar, Volvo's Swedish-based performance partner, has developed tuning software for C30, C70 and S40 carlines fitted with a T5 engine, model year 2008 and newer. With an MSRP of $1,295 installed, the tuning package goes on sale Nov. 14 and adds a powerful 23 hp and 29 lb.-ft. of torque to the respective models. The power boost is realized by increasing airflow into the combustion chambers and advancing spark timing.

Polestar has been Volvo Car Corp.'s official partner since 1996, and has been optimizing cars for racing for several years. Now, it's adding its muscle to the U.S. market.

"Our performance-oriented customers have told us they wanted a tuning option for their vehicles," said Chris Dauerer, VCNA's vice president of customer service. "With Polestar, we are able to unlock the power potential of our engines which leads to impressive acceleration and a more memorable driving experience - not to mention it adds value to the vehicle."

Polestar also optimizes the power and torque without affecting fuel consumption. This is possible thanks to Polestar's efficient tuning of the engine, which only increases the power output when it is needed. The package also retains the original manufacturer warranty, so customers no longer need to take risks with "chip tuning" to achieve a more powerful driving experience.

Additionally, the performance software package for V50 AWD with manual transmission will be available soon.

About Volvo

Volvo Cars of North America, LLC, (www.volvocars.com/us) is a subsidiary of Volvo Car Corp. of Gothenburg, Sweden. VCNA provides marketing, sales, parts, service, technology and training support to Volvo automobile retailers in the United States, and oversees Volvo operations in Canada. For more information please refer to the VCNA media website at: http://www.volvocars-pr.com/, and follow Volvo's blog at: http://www.volvoblog.us/.


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    • 1 Second Ago
  • 29 Comments
      ALafya
      • 3 Years Ago
      Too much for too little.
      Johnny Trailerpark
      • 3 Years Ago
      Yeeeaaaahhhhhh, nahhhhhhhhhhh.......
      CarSnaab
      • 3 Years Ago
      Not a great deal but par for the course. A Hirsch upgrade for about the same boost in power for a Saab 2.0T is about the same price. You can got with another vendor for ~$900 but you get no warranty.
      teh POD
      • 3 Years Ago
      Needs more prancing moose.
      ravenosa
      • 3 Years Ago
      Can't believe this boring appliance company is still in business. Wow, only $1,295 to make a Volvo less boring to drive? Sounds like a deal to me!
      Coconut Racing
      • 3 Years Ago
      23 hp? For $1300? This has got to be a joke. I'm sure aftermarket can come up with a better deal. $500 would have been a better price for this. If this was an extra 100 hp or if some suspension bits were thrown in I would understand the $1300 price tag, but this is ridiculous. Honestly all they're really doing is probably advancing the timing a bit and upping the boost pressure by a pound. If it was my $1300, I'd buy some sport springs, shocks, and swaybars and get a boost in handling performance that my butt dyno can feel.
      thedriveatfive
      • 3 Years Ago
      this tells me one of two things. 1) they should have made that hp to start with. 2) they are hoping for more revenue after your warentee is up.
      s.andreasson
      • 3 Years Ago
      Any 4 cyl. Turbo VW or Audi engine can get 40+ HP, for about $500.
        NissanGTR
        • 3 Years Ago
        @s.andreasson
        A tune on a stock cars you mention wont give you 40hp +. It would be shooting flames from the rich mixture. De restricting the intake and exhaust is where the cheap power is at with a turbo tune.
          audisp0rta4
          • 3 Years Ago
          @NissanGTR
          @ NissanGTR: why would you try to correct andreasson when you have no idea what you're talking about?? Andreasson's 40+ HP quote was actually conservative. APR (amongst others) has been doing these kind of upgrades for years. http://www.goapr.com/products/ecu_upgrade_a418t.html Get your facts straight before trying to correct people.
      Legione13
      • 3 Years Ago
      Yes, it's overpriced, but Volvo has the right idea here, and I'd wager to say that they've marked it up so much in order to cover their arses, should there be a lot of warranty claims or something. I think it's a good idea in general though. Imagine if Subaru or VW/Audi did this.
      • 3 Years Ago
      [blocked]
      red_wing_2121
      • 3 Years Ago
      I have a 2010 Cobalt SS Turbo. For ~$500, I got 20hp and 60lb*ft of torque with the GM kit and still maintain my warranty!! Plus, I can install myself if I choose and have the dealer flash it and warranty will STILL apply! Volvo's kit is a ripoff...
        Rotation
        • 3 Years Ago
        @red_wing_2121
        I thought you got 29HP? From 261 to 290, is it not?
        Ryan
        • 3 Years Ago
        @red_wing_2121
        Yeah, but it's still a Cobalt...
          cutnshotbiker
          • 3 Years Ago
          @Ryan
          I had a mechanic who built a turbo Cobalt that would (and did) smoke a Vette.
          Rotation
          • 3 Years Ago
          @Ryan
          Autoblog called the Cobalt SS the finest Chevy to wear the SS badge. Look it up.
          ravenosa
          • 3 Years Ago
          @Ryan
          Compared to an Ikeamobile, that's not much of a diss, bro...
      icerabbit
      • 3 Years Ago
      A 20 something HP should not be a >$1k upgrade, but a no-charge factory default upgrade for the next model year.
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