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  • Ford Focus by Cobb Tuning

  • Ford Focus by Bojix Design

  • Ford Focus by The id Agency

  • Ford Focus by Roush

  • Ford Focus by Steeda

  • Ford Focus by 3d Carbon

  • Ford Focus by Capaldi Racing

  • Ford Fiesta by Aaron Vaccar

  • Ford Fiesta by Gold Coast Automotive

  • Ford Fiesta by M2-Motoring

Ford is hitting SEMA with a volley of modified Focus and Fiesta models this year. The company says that the aftermarket show is the perfect venue for showing off just how customizable both vehicles can be, and with creations from the likes of Roush, Cobb Tuning and Gold Coast Automotive among others, there should be a hatch or sedan on hand in Las Vegas for everyone. Roush is doing what the company does best: plopping an R900 TVS Supercharger on top of the four-cylinder engine in the Focus for a substantial bump in power, and a full Roush exhaust ensures that the engine will breathe easy.

Cobb Tuning, meanwhile, will be going the turbocharging route with its Focus. The car will boast forged pistons, a custom turbo kit and front-mounted intercooler, as well as a unique air box, intake and exhaust manifold. No one's saying just how much power the Focus will make, but a StopTech Trophy big brake kit should ensure the car can be brought down from speed in a hurry.

The star of the Fiesta show this year will likely be from Gold Coast Automotive. With an intercooled Jackson Racing Rotrex supercharger, Wilwood braking hardware on all four corners and a custom front diffuser and rear spoiler, this GCA entrant could be the mightiest Fiesta of them all. Hit the jump for the full press release.
Show full PR text

Ford at SEMA 2011
From mild to wild, and from old to new, this year's Ford Motor Company display at SEMA has something for everyone. We'll showcase some of the most legendary cars in Ford's storied 110-year racing history, introduce a stunning array of show vehicles, from Fiesta to the Super Duty, and reveal more about Ford's global performance vehicles, Fiesta ST and Focus ST. We're also going to yank the covers off an all-new 363-cubic-inch Ford Racing stroker engine, and introduce the latest Ford licensed restoration part that's sure to delight fans of the classic 1964-66 Mustang.

2012 Ford Focus and 2011 Ford Fiesta at SEMA

Ford's hot-selling new Focus is making its SEMA (Specialty Equipment Market Association) show debut with seven customized cars that showcase the possibilities of both the hatch and sedan. Offering just about anything a customer could want to amp up the performance and personalization of the car, the Focus models have a wide variety of upgrades and enhancements. Since launch, the new Focus has been gaining interest, with nearly 500,000 customers raising their hands to request more information about the latest small car from Ford.

"Millennials, which this car is all about, want to personalize every aspect of their lives – everything from laptop covers to body art, and even cars," said Mike Murphy, C-Car Marketing manager. "Being unique allows them to stand apart and be different, and all the Focus models we have on display at SEMA live up to that standard."

The hot-selling Fiesta adds to Ford's SEMA display, showing off the possibilities for a car with a style all its own.

"Fiesta is a natural fit for SEMA because it's a unique brand," said Lew Echlin, Ford Global Car Marketing manager. "One of the top three purchase reasons for the vehicle is that it fits the customer's personality. That's very rare. It's an emotional purchase, so owners want to personalize it, with a significant percentage of them even giving their car a name."

Project vehicles to be showcased at this year's SEMA show include:

2012 Ford Focus by 3dCarbon
A standout style statement from 3dCarbon delivers a Focus that uses 3M satin wrap, smoked windows and race red accents to bring the car's more edgy side to life. 3dCarbon's body kit and Sticky Fingers racing stripes round out the exterior upgrades. On the functional side, a 3dCarbon upper roof spoiler, Eibach springs and Pirelli tires offer an aerodynamic and handling boost.

2012 Ford Focus by ROUSH Performance Products
This Stage 3 Focus by ROUSH Performance Products offers several powertrain upgrades including a ROUSH R900 TVS supercharger, ROUSH modified high-flow induction system and ROUSH dual-exit high- performance exhaust. Plenty of body additions differentiate this Focus, with ROUSH front fascia grille inserts, chin splitter and custom graphics. Sherwin-Williams custom matte paint and Ford Genuine Accessories roof spoiler also help it stand apart from the crowd.

2012 Ford Focus by The ID Agency
Inspired by European and Japanese tuning styles, this Focus by The ID Agency shows off attention to detail with a Wraptivo roof, Recaro Sportster seats and Top Stitch interior. Performance upgrades go along with the styling; these include a Magnaflow cat-back exhaust and Brembo big brake kit. It even offers a Ford Licensed Accessory Thule bike rack with Custom Leader bike.

2012 Ford Focus by Capaldi Racing
Capaldi Racing has taken its racing background and applied it to this new 2012 Ford Focus. Powertrain and chassis upgrades include a Borla cat-back dual-outlet exhaust, Ford Racing Performance Parts Torsen differential, Green Filter custom intake, AST Sport-Line suspension and Ford Racing Performance Parts-tuned sway bars. Exterior touches include Visteon European Focus headlamps with HID and LED technology and Capaldi Racing front splitter and dual-outlet insert.

2012 Ford Focus by Steeda
The Steeda Focus offers both street and track performance with key enhancements including Steeda cold-air intake with Cool Tube technology, Steeda rear swaybar and Steeda lowering springs. With underhood billet aluminum-appearance items, G-Track front end brace and 3dCarbon body kit, the car delivers on appearance as well. HRE P43S Monoblok 19-inch wheels and Nitto NT05 performance tires round out the additions.

2012 Ford Focus by Bojix Design
The Focus Stage 2 assembled by Bojix Design adds European flair with aggressive styling complete with Bojix body kit, 3dCarbon upper roof spoiler and Rennen M10 20-inch wheels. Interior upgrades come in the form of Katzkin leather seating surfaces and door panels, Accele rearview mirror with constant panoramic view and Alcantara®-covered surfaces. The chassis offers civil street manners with an AP Racing big brake kit, Bojix rear cross-drilled rotors and H&R Sport Springs lowering kit.

2012 Ford Focus by COBB Tuning
This Motorsports Challenger Focus was built for competition. It shows with Cosworth COBB Tuning forged pistons, COBB Tuning custom turbo kit and COBB front-mounted intercooler, intake, airbox and exhaust manifold. The chassis is upgraded with a StopTech Trophy big brake kit, Eibach Multi-Pro R2 coilover suspension and COBB Tuning suspension bushings. 2011

Ford Fiesta by M2-Motoring
The M2-Motoring Fiesta combines form and function by adding an Injen Technologies cold-air intake system and DC Sports cat-back exhaust. The chassis is upgraded with a Wilwood big brake kit and Megan Racing coilovers. Exterior enhancements include a candy purple finish by Status Motorsports, 3dCarbon body kit and upper roof spoiler. Interior treatments offer an upgraded Jensen Mobile Audio Power sound system and Audiovox flip-down touch-screen monitors.

2011 Ford Fiesta by Gold Coast Automotive
This Fiesta SE hatch is built for performance with a Jackson Racing Rotrex intercooled supercharger, Wilwood four-piston front, two-piston rear brake system and Hankook Ventus racing tires. Appearance offerings include APR Performance rear wing and custom front splitter, 3dCarbon body kit, Socal SignWorx graphic wrap and Gold Coast Automotive fender flare kit.

2011 Ford Fiesta by Aaron Vaccar Signature Series
With plenty of personalized details, this Fiesta offers a Weapon-R Secret Weapon air intake, Wilwood Dynapro six-piston big brake kit and Advanti Racing V3 Vago 17-inch wheels. The exterior features BASF custom bright silver matte metallic paint, while the interior delivers plenty of upgrades including Portage Trim red leather upholstery, Bride Vios III racing bucket seats and MB Quart Onyx Series speaker and amplifiers.


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    • 1 Second Ago
  • 18 Comments
      Shomare
      • 3 Years Ago
      As a current Focus owner and future ST owner, I cant wait to see what's shown at SEMA
        Dean Hammond
        • 3 Years Ago
        @Shomare
        theres always good stuff, however, its pretty annoying if its only ever seen in a Show context.....my bet is Hyundai will have aheap of stuff as well....its all fun for sure
        Sandy Lee
        • 3 Years Ago
        @Shomare
        Absolutely. I was overseas last summer and saw a blue Focus RS on the road, which started my current fascination with the Focus line. Good to see the aftermarket is supporting the small Fords!
      AcidTonic
      • 3 Years Ago
      I would gobble up a proper AWD car...... Preferably without some radical body kit. People who like small cars are not always 16 years old, I'm just being serious not snarky. At least Ford is trying. They still have Mustangs to sell and the lack of seriousness still shows though. That AWD Fiesta they have is just fantastic. If we could get a slightly toned down version of that with AWD I would seriously consider trading the Evo in..... Once again not trying to be troll. Trying not to bash it.
        Elmo
        • 3 Years Ago
        @AcidTonic
        You're being a troll and you are always trying to bash them.
        Elmo
        • 3 Years Ago
        @AcidTonic
        You know... I never got this. You're attacking Ford for not having an AWD sport compact, yet you aren't going after Chevy for producing the Cobalt SS Turbo. That car handled WORLDS better than your precious Evo. It even showed it on the Nurburgring.
        brunswick90210
        • 3 Years Ago
        @AcidTonic
        I honestly don't know where you are seeing AWD Fiesta at. I was trying to read through that article to see where you got that and I even tried to look up AWD Fiesta and all I came across was the AWD Fiesta based crossover concept. If the Fiesta were to go AWD I would hope they would do it on the ST model. They couldn't do it on the current model because it would be added weight and it already does 60 in 9 seconds.
          Elmo
          • 3 Years Ago
          @brunswick90210
          He's talking about Ford's Fiesta WRC and Ken Block's Fiesta Gymkhana.
      • 3 Years Ago
      [blocked]
      good
      • 3 Years Ago
      Forget the show stuff, sell us an awd small car with good drivability in a lightweight package. Something fun to drive summer AND winter.
      Dean Hammond
      • 3 Years Ago
      PLEASE, just make sure all the add ons are CARB legal so we actually get to enjoy them!
      Alex Butti
      • 3 Years Ago
      The rendering looks very EVO Xish, but I believe it is still a FWD :(
        Elmo
        • 3 Years Ago
        @Alex Butti
        And the problem with a FWD track car? I shall refer you to the Chevy Cobalt SS Supercharged Time Attack.
          Tom Cottage
          • 3 Years Ago
          @Elmo
          Ford should be selling all-wheel drive as an option for the Focus and the Fiesta.
      Barry
      • 3 Years Ago
      I still find it vexing that ford, nor any other US auto maker, offers small pasenger cars with diesel engines. All of them have models they sell offshore. Ford rental car 3 years ago got 62 MPG in England. Why are they special?
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