• Oct 11th 2011 at 1:30PM
  • 245
Ford and Chrysler have come under fire from the Made in the USA Foundation over certain advertisements. The foundation has filed complaints with the Federal Trade Commission for misleading ads, claiming that both automakers have advertised vehicles as made in America that were actually imported from foreign countries.

The filing points out that Ford advertises the Fusion as an American car, when the vehicle is actually assembled in the automaker's facility in Sonora, Mexico. The complaint goes on to say that the advertisement is misleading and gives consumers the wrong impression about the sedan's origins.

Chrysler fared no better. The Made in the USA Foundation specifically took issue with the company's new commercials for the Chrysler 300. The spots carry the popular "Imported from Detroit" tagline, which the foundation says leads buyers to believe that the sedan is American built. In fact, the 300 is assembled in Ontario, Canada using an engine built in Mexico.

So far, there's no word on how the FTC will proceed with the complaints, though we can imagine the automakers' defense. While both vehicles may be assembled elsewhere, the bulk of their engineering took place right here in the States. Plus, both Mexico and Canada are indeed both in North America, just not the United States of America. Hit the jump for the Made in the USA Foundation press release.
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Made in the USA Foundation Files FTC Complaints Against Chrysler and Ford for Misleading Ads

WASHINGTON, Oct. 10, 2011 /PRNewswire-USNewswire/ --The Made in the USA Foundation has filed two complaints with the Federal Trade Commission against U.S. auto manufacturers (Ford and Chrysler) for misleading ads, claiming certain vehicles were made in the United States when they were actually imported.

The Foundation filed a complaint with the Federal Trade Commission against Chrysler Corporation for its television and print ads for the Chrysler 300. The tagline of the ad states, "Imported from Detroit." Joel D. Joseph, general counsel to the Foundation said, "The ads are clever, but they are false. The Chrysler 300 is made in Canada. The Chrysler 300 is assembled in Brampton, Ontario, Canada and often includes a Mexican-made engine. Last time I checked, Detroit is not in Canada. Chrysler is flat wrong to imply the Chrysler 300 is made in the United States and we have asked the FTC to order corrective advertising."

The complaint against Ford is for a radio advertisement for the Ford Fusion. The ad states that the Fusion is an American car. Joseph said, "The Fusion is made in Mexico, and is not an American car. The Ford ad misleads and confuses the public and we have asked the Federal Trade Commission to stop the ads."

The Made in the USA Foundation has also alleged that Chrysler and Ford have stripped country-of-origin information off of these and other cars at the New York, Washington, Detroit and Los Angeles Auto Shows. Joseph said, "Chrysler and Ford are intentionally misleading consumers by implying all of their vehicles are Made in the USA, when they are not. To add to their wrongdoing Chrysler and Ford have removed country of origin labels from their car windows at auto shows where millions of consumers get their first look at many new cars."

The Foundation is a non-profit organization founded in 1989 and dedicated to promoting American-made products. Although its initial funding was provided the Ford Motor Company, the Foundation will object when Ford violates the law.

The Foundation's website is www.madeusafdn.org. For more information contact the Foundation at 310- MADE-USA.

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    • 1 Second Ago
      • 3 Years Ago
      America is the name of the continent. The name of this country is the United States of America. Therefore, Ford vehicles are made in America because Canada and Mexico are also located in America. When a car is made in The United States, it should say Made in the USA It is not the same as made in America. America is the whole continent, Both North and South. This is basic GEOGRAPHY.
      • 3 Years Ago
      They left Norfolk VA to build those F150's in Mexico. Claiming high costs. Did they lower the price of the truck after moving? NO! Have any of you EVER noticed, all these companies move overseas to cut production costs but NEVER drop the price?
        • 3 Years Ago
        Many more f150s f205s etc. are still built in the states than in another countries.
      That Mike
      • 3 Years Ago
      Made in America is different from Made in U.S.A. IF Mexico and Canada are not American Countries, then India, Russia, Israel, and Afghanistan are not Asian.
      • 3 Years Ago
      Mexico is not in America? Is that what we are teaching in our schools today? FJJ
        • 3 Years Ago
        Yes, that's what we are teaching in the United States of Ameria; but, maybe, just maybe the POTUS knew that he was going to be taking over Mexico, that's why he said 57 States; but, doesn't that still leave us a little short???
        Al Fard
        • 3 Years Ago
        Tell me about it! Bunch of uneducated ppl here. Their teachers are uneducated too, unbeleivable!
      • 3 Years Ago
      I once got a sticker at work that said Buy American. Guess where the sticker was made?
      • 3 Years Ago
      • 3 Years Ago
      • 3 Years Ago
      The argument about North and South America is pretty pedantic. Words have accepted meanings, and there is a pretty clear and reasonable meaning in the US about the phrase "made in America". That aside, the Chrysler tagline is "Imported from Detroit". Though maybe they really meant it's imported from Canada via the Detriot river...
      • 3 Years Ago
      the worst auto i ever had was a dodge made in mexico ,no quality control ,the best came out of canada
      • 3 Years Ago
      There ARE no more major "American" corporations, it seems. They care first, formost and forsaking all other thing s for profit. And the country, America, comes under the heading of "All other things." The corporatocracy that is today's America has no national allegiance, no Judeo-Christian ethic, no sense of justice and most of all - no accountability, thanks to our bought-and-paid-for congress, our useless justice department, and out impotent, spineless President. Farewell "Home of the brave." So long "Land of the free." The America we knew and loved is as dead as our public education system. It's over folks, and we let it happen without a shot being fired.
      • 3 Years Ago
      Who funds this made in America group? I believe they make their money by suing and government grants.
      Brian Workman
      • 3 Years Ago
      MEXICO!!!!!!!?????????? I'm shocked and trading my F150 into the GMC Dealership!!!!!!
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