We know what you're thinking: This car looks an awful lot like an Audi A4. But it isn't. And it is.

Regular readers may be aware that Audi's Spanish sister-company Seat inherited the previous-generation A4 some time after it was replaced. They put some new badges on it and presto! A new flagship model for Seat.

Called the Exeo, it has now undergone a minor facelift that did nothing if not make it look even more like an Audi, if that were possible, and we got up close and personal with the new model here in Frankfurt. Check it out in our high-res gallery of live images from the show floor.


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    • 1 Second Ago
  • 31 Comments
      You guy
      • 3 Years Ago
      1) This thing looks boring 2) This kind of badge engineering crap is what made GM and Chrysler fail 3) Its already a generation old out of the box
        • 3 Years Ago
        @You guy
        [blocked]
          Lachmund
          • 3 Years Ago
          the new seat concept looks miles better than anything honda has ever done.
          Tuga
          • 3 Years Ago
          The Ibiza SC is a pretty sweet looking car ( on the outside at least ) and the last gen Toledo wasn't really beige... more like putrid green. But i agree that this and the " new " sedan are really, really boring.
          You guy
          • 3 Years Ago
          NSX.
      • 3 Years Ago
      [blocked]
        Lachmund
        • 3 Years Ago
        oh look, vwfail fails again
        aatbloke1967
        • 3 Years Ago
        "One less POS vag product we don't have to see burning on the side of US roads. Thats a good thing." I see your point. You have more than enough home-grown sap gracing US roads as it is.
      Hector Djibaou
      • 3 Years Ago
      uhh yeah A4 for real! Does it also have around 210HP, lol? One reason why I'm not a fan of Audi's...lack of power. But then again, that's not why you buy one! Only if they had adequate power though. Don't get me wrong I would love an S series or RS series car in a heartbeat, but with so many other manufacturers kind of putting out the same thing they really need to differentiate because it's starting to get a little boring.
        MJC
        • 3 Years Ago
        @Hector Djibaou
        Clearly you've never driven a B8 A4, and clearly you've never heard of something called torque.
      canuckcharlie
      • 3 Years Ago
      dear Autoblog...SEAT needs to be all capitalized.
        Mundotaku
        • 3 Years Ago
        @canuckcharlie
        Yes, SEAT stands for Sociedad Espa├▒ola de Autom├│viles de Turismo.
      Matt.P
      • 3 Years Ago
      Starting to look worse than a Kia
      onewayroll
      • 3 Years Ago
      A poor man's Audi?? I like that idea.
        • 3 Years Ago
        @onewayroll
        [blocked]
      Ak74
      • 3 Years Ago
      Looks like Camry in that color
      Janko Radas
      • 3 Years Ago
      I did t know that North Korea have car industry... Only Germans can be master taste of such wagons.
      Dvanos
      • 3 Years Ago
      If i owned a B7 i would be pissed!!!
        Lachmund
        • 3 Years Ago
        @Dvanos
        why? because they resell the old model of the A4? i don't get it
      ToyotaSupraMan
      • 3 Years Ago
      Think of it as Audi build-quality and technology at SEAT (goddamn right I'm gonna write it capitalized) price.
      • 3 Years Ago
      [blocked]
      axiomatik
      • 3 Years Ago
      Badge engineering at it's "finest".
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