Capable as the outgoing Defender is, you see, it hardly teeters on the cutting edge of the industry. Which is why JLR is committing to its replacement in 2015. And to give us an idea of what we might expect, the company is preparing to unveil this concept car at the Frankfurt Motor Show next month.
All we've got to go on with the show truck called the DC100 is the solitary image above and the press release after the jump, which is rather short on details. It seems to borrow a few cues from the FJ Cruiser but with a slightly cleaner, leaner form that looks like it'd be as at home on a California beach as it would on a snowy mountain top.
This is one truck we'll be looking forward to seeing up close and personal – fortunately, it won't be long now.
Tuesday, August 30, 2011
• Land Rover DC100 investigates the potential future direction of the iconic Defender
• Demonstrates the future of Land Rover capability and versatility
• Functional and purposeful design delivered by Land Rover design team, led by Gerry McGovern
• Land Rover confirms its intention to launch a new Defender in 2015
The Land Rover DC100, a modern interpretation of the iconic Land Rover Defender will make its debut at the 2011 Frankfurt Motor Show.
Land Rover also confirms today, that production of a new Defender is intended for 2015.
Commenting on the Land Rover DC100 concept car,Gerry McGovern, Director of Design, Land Roversaid:"Replacing the iconic Defender is one of the biggest challenges in the automotive design world; it is a car that inspires people worldwide. This isn't a production-ready concept but the beginning of a four-year journey to design a relevant Defender for the 21st century."
John Edwards, Global Brand Director, Land Roveradded: "Loved the world over for its simple, honest and distinctive design, we are determined that the new Defender will be true to its heritage, while meeting the requirements of a changing global market.
We plan to engage with existing and potential customers to help us finalise the details of the new vehicle. One thing's for sure, it's going to be an exciting journey, and we can't wait to get going."
The Land Rover DC100 concept builds upon the essential elements of the car's character and allows Land Rover to open the debate and inspire people to dream about the Defenders of the future. The next chapter in the Defender story will unfold at 09:15 hrs (CET) on September 13, 2011 at the Frankfurt Motor Show.