Audi has a hot seller on its hands. If we forced you to guess which model (and didn't let you read the title of this post), you might assume that we'd be talking about the A6 or even the Q5. Nope. The four-ringed automaker is watching its all-new 2011 A8 flagship sedan doing its best impression of hot cakes.

In fact, the stylish luxo-barge is selling so well that it's required Audi to hire more plant workers. According to Automotive News, Audi is boosting production of the A8 by 57 percent, and it needs more hands on deck to help keep the lines moving at the automaker's Neckarsulm, Germany assembly plant. The A8 still has a ways to go in matching its German luxury brethren for global volume, but the new model appears to be on the right track.


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  • 41 Comments
      JonZeke
      • 3 Years Ago
      I can see why this car sells, the interior is stunning. Few buy 75-100k sedans because they are particularly flashy outside. If anything, an understated interior is what those with means prefer in these times. However, the interior of the A8 is just stunning. The 7 is very nice, sure. I enjoyed the walk through of iDrive a local dealer gave me when it came out. The S-Class is aging, and the 3 pointed star is flashy. Looking like a giant A4 is really a plus for those who don't wish to trumpet the fact they are owning a very nice luxury sedan. They're the ones reveling in the silken controls, the lush marriage of wood/metal/leather and hiqh quality plastic, and of course the B&O stereo is an audiophile's dream. No one in my family that can't afford a car like this would buy one, but for those who like such machines its hard to beat.
        joejoe509
        • 3 Years Ago
        @JonZeke
        Subtle (perhaps boring) styling sometimes equals timelessness (is that a word?). Much like the previous A8 I expect this styling to age well. You can't say that about all its competitors.
      MJC
      • 3 Years Ago
      A lot of reviews indcate that this car beats the 7 and certainly the aging S-class in terms of driving dynamics, technology and looks. I am not suprised it's doing well.
      cashsixeight
      • 3 Years Ago
      Weird. I don't find it that attractive. Would much rather have a D2 S8.
        jkayokay
        • 3 Years Ago
        @cashsixeight
        If you do get a D2 S8, especially a dark green one, let me know what's in the briefcase.
      Smilingoat
      • 3 Years Ago
      well its not the rich getting poorer.
        kontroll
        • 3 Years Ago
        @Smilingoat
        no, it's the rich getting stupider and demented. Anybody who thinks that this POS is a vehicle worth this much money is not normal But it's their money, so therefore it's up to them how they piss it away.
      joejoe509
      • 3 Years Ago
      At first I was like "Sweet. I love this car. I'm glad it's selling well." Then I realized that we're still very very deep in a recession and these are selling REALLY well. The rich get richer and the poor get poorer. :-( Dammit I need to win the lottery. Stat. lol.
      Andrew
      • 3 Years Ago
      I guess the people have spoken, and they like bland and boring.
        sparrk
        • 3 Years Ago
        @Andrew
        then you must own a Zonda, if an A8 is bland and boring to you.
        MJC
        • 3 Years Ago
        @Andrew
        How is this bland? Imposing and stealth, yes. Bland, no.
      dukeisduke
      • 3 Years Ago
      I hope that quality and reliability are improved.
        Lachmund
        • 3 Years Ago
        @dukeisduke
        there is nothing with more quality and refinement than an a8
      black republican
      • 3 Years Ago
      Didn't like the A8. I was considering it as a replacement for my 2007 s550, but it didn't impress me AT ALL. In fact, the exterior looks WORSE than the outgoing model. The controls are pedantic and confusing. I'm gonna just wait for the 2013 S550. http://www.youtube.com/watch?v=6oDf9fMeP4k
      SoftSlipper
      • 3 Years Ago
      I had a chance to see this car in person, it handled like a dream. Good Article. www.carandtruckbuyongguide.com
      artandcolour2010
      • 3 Years Ago
      I love the Audi A8. I think it's the most intelligent luxury sedan out there. If they only made a coupe companion for it! https://lh5.googleusercontent.com/-JJ1QLCtVDJY/TWhKZTJHgsI/AAAAAAAAEBU/4N-tu0BEZdQ/s1600/Audi_A8_Coupe.jpg
        Lachmund
        • 3 Years Ago
        @artandcolour2010
        the a9 is on the way! :)
          Alan Knutson
          • 3 Years Ago
          @Lachmund
          I agree, its a man's car through and through. Car looks Al Capone on the streets. Just Menacing. I don't want to please the masses, and this car works just fine for me.... Urrr if I had the 100k price of admission...
      lemonite
      • 3 Years Ago
      The front end looks really good, like one whole smooth piece that flows. None of that bulging fendery crap you see on most vehicles. I wonder what the aerodynamic properties are, though.
      peakarach1
      • 3 Years Ago
      A7 look alots better inside and out and is much cheaper.
        Alan Knutson
        • 3 Years Ago
        @peakarach1
        Barely... A7 will push over 80k loaded, A8 is only 10k more. Actually A8 looks better inside, as it should..
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