Lots of people have been waiting for this news: The production version of the Toyota Prius Plug-in Hybrid will make its world debut at the 2011 Frankfurt Motor Show in mid-September.

Toyota says the Prius Plug-in is the next "major milestone" in the automaker's 40-year quest for sustainable mobility (so, what's the RAV4 EV, then?). The plug-in hybrid sedan features a newly designed, compact lithium-ion battery that enables the pluggy Prius to achieve a remarkably low fuel consumption rating of 2.2 liters per 100 kilometers (107 miles per gallon U.S.) and CO2 emissions of just 49 grams per kilometer.

While the Japanese automaker will continue to focus on hybrid vehicles without a plug, Toyota says the Plug-in Prius is its "flagship" that showcases the latest developments in hybrid-drive technology. It also says that the car's value and fuel-sipping abilities combine to make it the "ultimate eco car."

We'll bring you more details on the production version of the Prius Plug-in Hybrid when it takes the stage in Frankfurt.
Show full PR text
The new Prius Plug-in Hybrid – the greenest, most technically advanced Prius yet

The Prius Plug-in Hybrid, Toyota's first plug-in hybrid electric vehicle (PHEV) to go on sale to the mass market, makes its production vehicle world debut at the 2011 Frankfurt Motor Show.

The next major milestone in Toyota's ongoing, 40 year quest for sustainable mobility and the ultimate eco car, the Prius Plug-in Hybrid represents the latest development of the company's modular Hybrid Synergy Drive® (HSD) platform –credible, trusted and reliable full hybrid technology with a proven track record garnered over some 200 billion kilometres of driving worldwide.

The new Prius Plug-in Hybrid features a newly designed and more compact lithium-ion battery, developed to meet Toyota's rigorous standards for reliability. Its extended EV cruising range enables it to achieve remarkable fuel efficiency of just 2.2 l/100 km, and to lower CO2 emissions to an unprecedented 49 g/km.*

The Prius Plug-in Hybrid sets a new benchmark in environmentally–friendly mobility by offering customers commuting to urban areas the best of both worlds. It addresses the specific needs of urban-based customers with a significantly extended EV driving range for shorter journeys. The efficient hybrid powertrain's petrol engine awards the vehicle true long range capability whilst still returning the very low fuel consumption of the standard Prius. Moreover, the affordability of its proven HSD technology will make it widely accessible.

While Toyota continues to roll out Full Hybrid technology to new market segments through models such as the Auris and Yaris, the Prius itself remains a showcase for new technologies and further advances in HSD powertrain design, with Prius Plug-in Hybrid as its flagship.

*Target figure based on European homologation cycle – under homologation


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    • 1 Second Ago
  • 16 Comments
      Brian
      • 3 Years Ago
      It's a hated car because it's the best car.
        Sekinu2
        • 3 Years Ago
        @Brian
        Best for what? Not for driving, owning, looks, handling, price, or all around fun.
      • 3 Years Ago
      [blocked]
      Sekinu2
      • 3 Years Ago
      Now if they could just make it not like like a mini duesch mobile and give it enough power to carry 4 people so it could be usable they might have something. i guess single grannies and lonesome vegan will enojoy their $40grand prius.
      Zoom
      • 3 Years Ago
      I love how this article sits above the Veyron post. Brilliant!
        • 3 Years Ago
        @Zoom
        [blocked]
          Zoom
          • 3 Years Ago
          Yes, thanks Einstein. I was just noting the contrast.
      • 3 Years Ago
      [blocked]
        harbour
        • 3 Years Ago
        I guess this is AB's, AOL's or Time Warner's way to make more money. Simply stupid.
      Robert Fahey
      • 3 Years Ago
      I hope these won't have the graphics in the photo. A discreet badge is enough.
      S2000
      • 3 Years Ago
      This is a big deal. It takes an already-great hybrid drivetrain and gives it the ability to rely on electric power instead of gasoline (to an extent). It's perfect for my commuting needs. I'd buy one if it wasn't wrapped in alien space-pod styling and filled with dorky ergonomics like the Park "button" and joystick shifter. As soon as I can buy a Benz with this kind of drivetrain (or all electric), I'll be at the dealership with cash in hand.
      • 3 Years Ago
      [blocked]
      myetios
      • 3 Years Ago
      I hope that this not like the Toyota ETIOS launched in India.which looks good and performs better on papers than on road. The engineers did not even remember to put weather gaskets on all the 4 doors thus allowing dust, dirt, insects inside the passenger cabin. The noise and vibrations from the engine and the road make the car unfit for the driver and passengers.The customer support of toyota is horrible in India. Quality – Good and Price -High = Engineering Design Fails. Quality -Poor and Price-High=Engineer Design Fails Quality -Poor and Price –Low=Engineer Design Fails Quality-Good and Price-Low=Engineering Design PASSES. Designing a car with 4 wheels and 1 spare wheel, steering, seats, dashboard, bonnet, boot etc can only make a car not a Good car. In Toyota ETIOS I do not find a single feature or quality where I can say that it is “TOYOTA” product. Toyota Get well Soon. myetios@gmail.com
      harbour
      • 3 Years Ago
      What happened to Autoblog? It used to report on all makes and provided infromation. Now it is ads, more ads and more ads. They are in "article" form, but are ads nevertheless. Where are all the people who cared about cars, all cars not just the ones now being advertised? Is it Time Warner or AOL? Too bad. Idiots now rule the roost.
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