This is how to advertise a motorcycle
For all of the genuine passion that bike enthusiasts have for their machines, manufacturers tend to rely on trite sayings and played-out advertisements that gloss over the whole purpose of a machine as ludicrous as a motorcycle. Bikes aren't safe, particularly comfortable or even really convenient in any meaningful way, but they offer a level of mental distance from the rest of the world that's otherwise unobtainable by legal means.
For a while, we thought bike makers didn't focus on this aspect of the hobby because it's hard to capture on film. Then we saw Barry Munsterteiger's newest video. Munsterteiger and his audio-visual friends got together with a bunch of high-end equipment and summed up exactly what makes climbing on a bike before the sun comes up so damn appealing. Here's hoping a manufacturer comes ringing on this guy's door sometime soon.
Hit the jump to check it out for yourself.
- Biggest automotive sales disappointments
- Fastest-depreciating cars in the United States
- Find and compare 2017 Models