Vital Stats

34-37 kW Traction Motor
50 HP / 66 LB-FT
Top Speed:
70 MPH
Front-Wheel Drive
Curb Weight:
2,348 LBS
29 CU-FT
100-Mile Range
Bankruptcy Brings This EV's Range To Zero

2011 Think City - Click above for high-res image gallery

We're all passionate about saving the world, but the amount of enthusiasm we each have is different for everybody. What's your passion level? Let's turn the question into a sliding scale; on one end sits, say, BP, while on the other end, we find Ed Begley Jr. It's a big scale. If you find yourself edging close to the Begley side of the spectrum, you're no doubt paying attention to the fresh crop of all-electric cars on the market.

Electric automaker Think hopes you've been paying attention.

At least, it did up until last week when the company filed for bankruptcy a second time. Clearly, attempting to bring a relatively affordable electric vehicle to the masses is difficult without federal funding (Tesla Motors) or the bank account of a major automotive manufacturer (Nissan Leaf). Think has been down this road before, and it's possible that a group of investors could arrive to save the day. But for the company to be successful, the cost of its car, called the City, would need to come down and marketing dollars would need to go up, both of which are easier said than done. Is Think's machine even worth saving?

The 2011 Think City is a 100-percent electric hatchback wearing recyclable body panels and interior trim pieces. It's designed to attract urban eco-warriors, but does it have a broader appeal? We borrowed the key to one and spent a few hours scooting around the Orange County, California coast to find out.

If Paula Deen were in charge of the Think City's exterior design, her recipe would call for a heap of Smart, a dash of Mini Cooper headlights, one squashed Suzuki SX4 and, of course, a load of butter. That last bit would explain the matte yellow color seen on our test vehicle. Despite our car's sunny exterior, Think only offers the City EV in three colors; Bright Red, Sky Blue and Classic Black. That's fine by us, because our tester would look better if it weren't wearing We-Don't-Know-The-Sex-Of-Our-Baby Yellow.

Think has gone the ultra-compact route with the City EV, and this makes sense seeing that this tiny two-seater is designed to battle for parking spaces in urban environments.

2011 Think City side view2011 Think City front view2011 Think City rear view

Staring at the outside of the City, we had expected the inside would be reminiscent of a cramped Manhattan studio apartment. Since your author is taller than the average bear, we're very happy to report that the interior of the Think is closer to Central Park. Both seats make our backs happy, and all of the climate and audio controls sit close at hand. There's also a cloth roof that slides back at the push of a button, infinitely increasing our already ample head room.

That tall roof combines with a short wheelbase for an interesting combination of front and rear visibility. The front windshield is cut at a tight angle, which puts the top right in our line of vision. The bottom, however, extends far out, and provides a great view of the road directly in front of the City. Out back, the lightweight rear hatch runs all the way down to the bumper. This makes rearward vision amazing, while the forward view is merely adequate.

2011 Think City interior2011 Think City seats2011 Think City rear cargo area2011 Think City rear cargo area

Speaking of that rear view, cargo space is surprisingly voluminous given the City's size. The 165.4-inch-long Volkswagen Golf TDI gives you 15.1 cubic feet of cargo space, or 46 cubic feet when the rear seats are folded. A 146.6-inch Mini Cooper with its rear seats folded gives up 24 cubic feet of cargo space, and a 139.6-inch Fiat 500 provides just 30.1. The Think City EV is just 123.7 inches long, yet provides 29 cubic feet of cargo space – more than enough for groceries, golf clubs and your growing sense of self satisfaction.

Mounted ahead of the cabin space is an electric motor that provides 34kW of power under normal load. If necessary, it can jump to 37kW, which is about 50 horsepower. Paired with a one-speed gearbox, operating the Think City is as basic as it gets. Key in, twist, hear nothing, pop the shift lever into D and away you go, a greener person. And you're able to "go" thanks to the 66 pound-feet of torque available.

Wait... 66 pound-feet of torque?

2011 Think City shifter2011 Think City gauges

That sentence almost seems like a joke, or perhaps we accidentally read the power rating for a hopped-up lawn tractor. We can assure you it's not a joke, and we never thought it felt like one either. Rather than stick to torching Toyota Prii from stoplight to stoplight, we pointed the Think towards Southern California's 405 freeway. The manufacturer lists a top speed of 70 miles per hour, yet we found that you can squeeze a bit more out of the speedo. With our foot planted and the motor buzzing like Johnny Five at CES, we were able to push the fun up to 81 mph. That's plenty should you need to take your City to another city, as long as it's close.

Reining our speed back in, we returned to the streets and were greeted with something we expected: reduced range. Think states that the City is capable of running for 100 miles on a single charge. We didn't push the electric coupe to zero percent capacity, but we did run it down to about 20 percent. When we picked it up, we saw 80 percent on the meter, which means we used about 60 percent of battery. We turned the odometer for 45 miles over the course of that 60 percent.

2011 Think City charging port2011 Think City charging unit

For the duration of those 45 miles, we found the steering to be surprisingly heavy. Also surprising was the fact that the wheel was actually rather communicative. The road and the City are good at talking to each other. We also were able to aggressively sample the brakes, which is par for the course in me-first California driving. We only needed to slow 2,290 pounds, so the stoppers work efficiently and smoothly. The City EV is equipped with four-wheel ABS and regenerative capability for both its front discs and rear drums, should you encounter California driving at its most exciting.

While Southern California may not be the ideal place to drive the $36,495 Think City, it is no longer one of the states that offers an incentive to purchase one (California did have a $5,000 spiff, but that program has since run out of cash). Louisiana, Illinois, Georgia and Colorado offer $3,000, $4,000, $5,000 and $6,000 incentives, respectively, however. Should you reside in Indiana, you may have hit the Think jackpot – in addition to the $7,500 federal credit, you could receive a rebate worth around $9,000 back from your state – provided you have operate a commercial or government fleet and you operate said fleet within 100 miles of Indianapolis or Elkhart.

In addition to state and federal incentives, Think comes bearing its own rebates, as well. Does your address say California, Oregon, New York, New Jersey, Massachusetts, Connecticut, Pennsylvania, New Hampshire, Rhode Island, Maine or New Mexico? If so, you can chop another $4,000 off of that $36,495 MSRP, which may finally get it below that of the competitively priced and ultimately more capable and polished Nissan Leaf.

2011 Think City rear 3/4 view

The 2011 Think City is not cheap, but can quickly become affordable with governments and the company itself throwing money back at you. Some of you may be interested at this point, right? Problem is, Think's bankruptcy issues have put a stop to City production. Ener1, the battery supplier and prior Think investor, has stepped in to try and recover $35 million in unpaid loans. Not exactly the position you want to be in when trying to sell cars, regardless of how they're powered.

The Think situation is a shame really, because some consumers are ready to push deeper into the Begley side of the spectrum. If you're close, the City will certainly make you think about it making the all-electric leap. At least... it would've.

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    • 1 Second Ago
      • 3 Years Ago
      "this tiny two-seater is designed to battle for parking spaces in urban environments." That's their first problem. Most Americans don't need a short car because most Americans don't depend on street parking like Europeans. Americans loved the Mazda Miata and Honda CRX - both small 2 seat cars. But they were *sporty* (they weren't even fast, they only looked and felt fast). Give us a *sporty* EV for commuting on highways, one that's aerodynamic and has just enough power not to be an embarrassment.
      • 3 Years Ago
      I saw one driving today. The city of Amsterdam subsidizes electric cars heavily. If you have a company in Amsterdam and buy a Think City you get: a grant of 15.000 euro (about 21000 dollars) free parking (parking is very expensive) a loading station in front of your door two years free electricity no road tax
      • 3 Years Ago
      • 3 Years Ago
      So its got less seats, less doors, lower build quality less power yet costs 4000 more then the leaf? FAIL It looks like one of those chinese cars that cost 5 grand with an EV parts. From my calculations i could buy enough thunder sky batteries with the same KWh 24 For 10 grand and spend another 5 grand on a gearbox and EV motor and controller. The heater and AC systems would set me back another 1000 bucks. And thats paying retail So where on earth did the other 14K go? Seriously a little EV like that pre rebates cannot cost over 25k
      N Bluth
      • 3 Years Ago
      You're not saving the world in an electric car. If you want to do that, hop on a bike or walk to the grocery store.
      • 3 Years Ago
      It might be a decent buy at under $20,000, but over $35,000 is just insanity. I'll just stick with my 3cyl Geo Metro for $700.
      • 3 Years Ago
      • 3 Years Ago
      CitiCar, part deux.
      Alastair Dodwell
      • 2 Years Ago
      How many were sold? How many units did Think produce?
      • 3 Years Ago
      With such insatiable demand for electric vehicles and so few on the market, shouldn't even the Think sell? I thought this was about saving the planet and not about size, style, or content. How far will the consumer go to break away from oil.... obviously not that far.
      • 3 Years Ago
      They spent too much time trying to make a practical car. Think should've taken the opportunity to come up with a new Bugeye Sprite for this chassis and powertrain. Every summer I see a few out and about. I'm sure there are enough people who would love a new Bugeye with zero maintenance but all of the honesty and simplicty of the original. Come to Think (sorry) a new Beetle that isn't a New Beetle would've been cool too. Iconic shape, timeless design, forward thinking electric drive - that's what the Begley crowd really wants.
      • 3 Years Ago
      Hey, it may look like baby's first car, but it shares tail lights with the Shelby SSC!
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