- Jun 7, 2011
Akerson says GM will build Cadillac models outside North America by end of 2012
2008 Cadillac BLS - Click above for high-res image gallery
Automotive News is reporting that General Motors will begin to manufacture Cadillac vehicles outside of North America by the end of next year. Dan Akerson, GM CEO, says the move is part of an overall strategy to make the Wreath and Crest a truly global brand. Right now, Cadillac vehicles are manufactured only in U.S. and Mexican facilities, despite the fact that the models are sold all over the world. Expanding production outside of those two countries would help protect Cadillac from currency fluctuations and help the company better manage its supply chain, Akerson said.
As of right now, there's no indication as to where the new plants will be located, but we wouldn't be shocked if it turned out to be China.
Akerson also said that GM wants to make Cadillac the company's global luxury brand just as Chevrolet is its current global value brand. The General hopes that doing so will allow the automaker to emulate the success that Toyota has had with Lexus.
Cadillac has experimented with production outside of North America in the past with lackluster results. The unloved Saab 9-3 -based BLS sedan and wagon (above) was produced in Sweden from 2005-2009 and Russia from 2009-2010.