Nissan's "Gas Powered Everything" ad – Click above to watch the videos after the jump

What would the world be like if everything were powered by gasoline?

Renault-Nissan has kicked off a massive advertising campaign intended to highlight the advanced technology of electric vehicles with the debut of a pair of videos that bang home the point that consumers depend upon electricity to power items used everyday and that using gasoline is, in some instances, utterly ridiculous.

In one spot, a middle-aged man wakes up for work to the burning whistle of his gas-powered alarm clock and with a few fierce tugs at his coffee maker's rip cord, manages to fire up the gas-gulping machine. That same man, while at the office, walks up to a miniature gas pump to refuel his laptop computer.

Oh, and the owner of a Chevrolet Volt, while standing at the gas pump refueling his plug-in hybrid, watches in envy as another man across the street unplugs his Nissan Leaf and drives off as onlookers watch in amazement. Yep, that's how Nissan sees the world if "Gas Powered Everything."

Since the videos are, in our humble opinion, absolutely hilarious, we'll refrain from revealing too much. Hit the jump to view the clips clip. Thanks to everyone who sent this in!





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    • 1 Second Ago
  • 116 Comments
      avatar-ds
      • 3 Years Ago
      Funny ads, but the key word is "imagine". The 100% sterile, bland and boring Nissan Leaf is only good if the world were like the one shown, indeed. While it's not, give me a nasty turbo inline 5, or a silky supercharged V6, or a furious V8, just for the fun of it, yeah.
      veyron118
      • 3 Years Ago
      i want a v10 computer
      mtbiker124
      • 3 Years Ago
      i want that mixer in renault's ad!!!
      Brex
      • 3 Years Ago
      Brilliant!
      ratpack
      • 3 Years Ago
      those ads kind reminds me of a... http://www.youtube.com/watch?v=vDlMLqdvHzI
      • 3 Years Ago
      [blocked]
        Christian Gani
        • 3 Years Ago
        That's why there's a Volt...you should consider it.
        nvedamuthu
        • 3 Years Ago
        Unfortunately, that much range isn't coming to smaller, economical vehicles. The higher range vehicles (i.e. Fisker Karma) cost loads of money. The only car that I can think of that doesn't strand you somewhere is the Volt, which is also fairly expensive.
      • 3 Years Ago
      [blocked]
        Chris Olden
        • 3 Years Ago
        Maybe in the US, but that could change. In my country we've been hydropowered for the last 100+ years. No gas, no coal and no nuclear.
          jimmyt505
          • 3 Years Ago
          @Chris Olden
          Try building a dam in the United States and see how far you get. The environmentalists will bog you down with years of environmental impact studies designed not to assess the impact on the environment, but to bleed you dry until decide to give up.
          • 3 Years Ago
          @Chris Olden
          [blocked]
      Dan
      • 3 Years Ago
      The Nissan Leaf driver is a jerk. The Volt driver could have easily used the only public charging station in town if the Leaf wasn't hogging it.
      Carzzz
      • 3 Years Ago
      great commercial. just like the polar bear ones. and I am an internal combustion guy.
      ascii42
      • 3 Years Ago
      I thought they were funny, but the Volt jab was weird. The gasoline engine is the selling-point of the Volt, as is the ability to refuel it. Chevy could very easily counter this commercial with the Leaf running out of energy, and having to be towed by a big exhaust spewing truck Otherwise, the commercials were quite clever.
        You guy
        • 3 Years Ago
        @ascii42
        I'd say the dead Leaf jab would be better if it were towed by a Silverado hybrid.
          nitrostreet
          • 3 Years Ago
          @You guy
          Or maybe have the Volt flat tow the Leaf to the charger
      Krazeecain
      • 3 Years Ago
      Clever commercial, but the jab at the Volt was just stupid. The Chevy Volt is an electric car, with a gas-powered generator for long distances. The Nissan Leaf can certainly go farther on just electricity, but those long road-trips will take forever, having to stop frequently to recharge for a few hours. All Nissan did was highlight the deficiencies of the Leaf...
      helioflopic
      • 3 Years Ago
      If only 75% of our electricity didn't come from fossil fuels...
        Chris Olden
        • 3 Years Ago
        @helioflopic
        In some countries, like mine, ~99% of our electricity is hydroelectric.
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