Toyota Prius models at a dealership

According to a survey conducted by the Consumer Reports National Research Center, new car buyers are factoring fuel economy as a larger concern in their purchases. That's no real surprise given that prices at the pump remain high, but the study also revealed that those same consumers are unwilling to sacrifice safety just to net a few additional miles per gallon.

The research revealed that 62 percent of buyers say they are planning to buy a vehicle with much better or significantly better fuel economy than their current ride. On average, that translates to fuel economy of 29 mpg or better. Surprisingly enough, 10 percent of those questioned said that they expected 40 mpg or better from their next purchase. That means that buyers will need to be willing to make all sorts of concessions, including making compromises on purchase price, vehicle size and the number of options.

One factor those surveyed evidently won't give up on, however, is safety. Only 11 percent of the total respondents said they would be willing to compromise safety for greater fuel economy. Read the complete summary over at Consumer Reports.