2012 Honda Civic Si – Click above for high-res image gallery

The devastating earthquake in Japan couldn't have come at a worse time for Honda. The Japanese automaker was just starting to launch its new Civic for 2012, and the compact car is a major part of the company's portfolio. Any delays or hiccups in the Civic's launch will surely send shockwaves reverberating through Honda's balance sheets.

Sadly, supplies of electronics parts and raw materials from Japan are still hampering automobile production for Honda, even in plants outside its home market. That includes the new 2012 Civic, which is assembled in Greensburg, Indiana and Alliston, Ontario.

Speaking to Reuters, Honda spokesman Ed Miller admitted that Civic production will likely be stuck at around 50-percent capacity until the fall of 2011. Industry analysts predict that the Ford Focus, Chevrolet Cruze and Hyundai Elantra will likely fill in any sales void left by a lack of available Civics.

*UPDATE: Honda has confirmed that Civic production will run at 50-percent capacity for the time being, likely until fall. The automaker expects all other models to be back up to normal production levels by August. See the official release after the break.
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Honda North American Production to Reach 100% in August for Most Models

TORRANCE, Calif., May 26, 2011 - Honda today announced plans for the accelerated recovery of auto production in North America following the March 11 earthquake and tsunami in Japan. Honda will increase production volume at its North American automobile plants to a rate of 100 percent of the original production plan in August, for all models except the 2012 Civic.

As the supply of parts from Japan improves, production will ramp up in August on a step-by-step, plant-by-plant, and model-by-model basis, with production returning to 100 percent of the original plan for models including the 4-cylinder Accord, CR-V and Acura RDX, as well as all V-6 models including the Accord, Accord Crosstour, Odyssey, Pilot, Ridgeline, and the Acura TL, MDX and ZDX.

Production of the all-new 2012 Civic lineup will continue at a reduced rate of approximately 50 percent due to the limited supply of key components. However, this situation continues to be evaluated and full production is expected to resume sometime in the fall, with plans to meet anticipated strong demand for the fuel efficient new Civic lineup.

"The light at the end of the tunnel is glowing brighter for us, represented by this significant improvement in our production situation," said John Mendel, executive vice president of American Honda Motor Co., Inc. "Throughout this crisis, Honda has been fighting to achieve a speedy recovery, while maintaining a focus on our longer-term plans for continued growth in sales and production in order to meet the growing needs of our customers."

Honda has managed the unprecedented parts supply issues that resulted from the devastating impact of the March 11 earthquake and tsunami in Japan with no layoffs at any of its 14 production plants in North America.

"I am quite proud of the efforts of our manufacturing team and the steps they have taken to keep our team of associates together during this difficult period, while maintaining their normal, outstanding focus on quality for the customer," said Mendel. "We still have challenges to overcome, but once we have normalized operations we will owe them a great debt of thanks."

About Honda

In 2010, 87 percent of the Honda and Acura automobiles sold in the United States were produced in North America. Honda purchased more than $17.5 billion in parts and materials from OEM suppliers in 2010, putting the average domestic content of Honda automobiles at 80 percent. Honda has 14 Honda plants in North America with the capacity to produce more than three million Honda and Acura products each year, including Honda and Acura automobiles, automobile engines and automatic transmissions, Honda all-terrain vehicles, and Honda power equipment products such as lawn mowers, mini-tillers and general purpose engines. Honda products are made in North America using domestic and globally-sourced parts.


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    • 1 Second Ago
  • 52 Comments
      Paul M
      • 3 Years Ago
      That's still 50% more than I'd ever buy (assuming it's the same old generic design and underpowered engine).
        • 3 Years Ago
        @Paul M
        [blocked]
      bobcowan
      • 3 Years Ago
      BFD, Focus is best in class. Buy a freak'n Focus! Problem solved.
        • 3 Years Ago
        @bobcowan
        [blocked]
      Phillip Gua the Fat
      • 3 Years Ago
      This is why it's good to be a big country like China or the US. An earthquake? Pfffft. But in Japan's case, OMG the sky's falling!
        EnzoHonda
        • 3 Years Ago
        @Phillip Gua the Fat
        Do you even watch the news? Or do you enjoy living in ignorance?
      poopoohead100
      • 3 Years Ago
      The new Civic was designed at half capacity too.
        carfan
        • 3 Years Ago
        @poopoohead100
        you mean C I V I D...?
        • 3 Years Ago
        @poopoohead100
        [blocked]
      r67bennett
      • 3 Years Ago
      Honda is just looking for something to blame like the earthquake, economy crisis yada yada coz they know the new civic is going to be a FLOP like the CRZ, INSIGHT,CROSSTOUR.... =}
      Horia-Ionut Baciu
      • 3 Years Ago
      Sweet Lord, this thing is ugly!
      dezoris00
      • 3 Years Ago
      The car is suck a snoozer anyway, it will go unnoticed.
      Young Oh
      • 3 Years Ago
      as long as its still made in Japanland its all good!....no matter how uglier it gets...
      Speed3cam
      • 3 Years Ago
      even 50% capacity is 200% too much - good Lord that thing's ugly. Honda has gone 180 degrees from where they used to (and should) be.
      Jesus follower!
      • 3 Years Ago
      While it saddens me to see people suffer, honestly, as bad as this redesign is, the Focus, Cruze, and Elantra probably would have stolen sales anyway. I have already seen 4 other Foci on the road aside from mine in my hometown, and one out of town. The dealer I bought mine from, including mine, sold 4 that weekend. I see plenty of Cruzes as well, and have seen a few Elantras. I pray thing get better for the people over there soon!
        bobmarley
        • 3 Years Ago
        @Jesus follower!
        ya they would have lost sales already but this just puts it over the top for Honda
      oi8thepie
      • 3 Years Ago
      That car looks like it spent too much time in a wind tunnel. Sorry Honda, you are loosing it. Please higher some new designers.
        • 3 Years Ago
        @oi8thepie
        [blocked]
      tantareanujellob
      • 3 Years Ago
      Another one bites the dust.
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