- May 11, 2011
Renault to launch massive, global electric vehicle ad campaign
Renault Zoe concept – Click above for high-res image gallery
Starting in September, Renault will kick off a massive advertising campaign intended to highlight the advanced technology of its
The French automaker will air its plug-in-centric commercials on television networks around the world as part its most immense ad campaign of the year. Additionally, Renault will make use of social media sites, including YouTube and Facebook, to spread the word. Get ready.In one of the commercials, a waiter brings a steam-operated credit card device to restaurant patrons instead of a battery-operated one to underscore how consumers interact with electric power without realizing it.
[Source: Automotive News – sub. req.]