It's been years since Lincoln had a credible performance option, but if recent rumblings are true, the situation could be rectified soon.

Nearly every luxury automaker has some kind of branded performance line, be it BMW's M, Mercedes' AMG, Lexus' F or Audi's S and RS models. To compete in that rarified air, Lincoln needs to join the fold. But what form could it take?

With Lincoln buyers snatching up all-wheel-drive models in droves and turbocharged EcoBoost engines beginning to proliferate throughout the line-up, these two technologies could be leveraged to give Lincoln a much-needed injection of excitement. Crank the boost on the turbocharged MKS – something to the tune of the 365-hp engine found in the Taurus SHO – fit a rear-bias AWD system and Lincoln could have a serious sports sedan offering on its hands. Do the same to the MKZ fitted with the EcoBoost 2.0-liter four-cylinder and maybe a revamped dual-clutch gearbox, and Lincoln's off to the races with a fun and fuel-efficient four-door.

But would it find favor with performance-minded buyers?

One Lincoln spokesperson we contacted wouldn't confirm or deny plans to enter the fray, only saying that the automaker is "fully committed to making Lincoln a world-class luxury brand" and that it is "studying the luxury automotive market very closely in defining Lincoln's future." Wishy-washy as that might be, if Lincoln wants to compete with the Bimmers and Benzes of the world while pulling itself away from an aging customer base, making a play for the performance set should be part of the plan. And we suspect we'll hear something more solid by year's end.


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  • 63 Comments
      Hazdaz
      • 4 Years Ago
      If this is going to be a 1/2-ass effort, then it will flop. They NEED to take a page from GM's playbook and how they resurrected Cadillac with GOOD products that weren't just rebadged Chevys. Those good products were followed up with an aggressive ad/marketing campaign and remodeled dealerships to fit the upscale image.
        brgtlm
        • 4 Years Ago
        @Hazdaz
        Agree - they have to get their mainstream car line in order before they start producing small volume high-performance iterations. The Blue Oval really needs to work on Lincoln now that they have the Ford-badged vehicles moving in the right direction.
      Rambo
      • 4 Years Ago
      Please Ford do something, you said you got rid of Mercury to focus on Lincoln now please come through on the promise!
        Brian E Parker
        • 4 Years Ago
        @Rambo
        Havent you heard? Lincoln is the new Mercury...
          tipdrip215
          • 4 Years Ago
          @Brian E Parker
          Yep, I know it's early on in the post-Merc/Lincoln rejuvenation days, but so far Lincoln has the same rebadging with a different flavor.
      goober1424
      • 4 Years Ago
      Since the next Mustang is going to be based off the Falcon's platform, make a flagship RWD sedan and a two door GT for Lincoln off the platform as well. Call them MKIIX and Continental.
      MANARC100
      • 4 Years Ago
      A performance line enhances products that are already great. No one cares when you make an initially undesirable car fast. i.e. Cobalt SS. A 3 series is a great car so an M3 is wonderful. Same for CTS, A4, E class... A MKZ is bland at best bordering on ugly. Just to make that car faster.....who cares? Its like giving Jane Lynch implants....who cares
      brian
      • 4 Years Ago
      A "Me Too" performance line isn't going to help Lincoln in the slightest bit. New models with RWD, V8 power, better looking grilles and real names is what Lincoln needs. You should have seen the Lincoln stand during press days at the NY Auto Show: Not a single rep or PR person - You could hear crickets chirping. If Hyundai can develop Genesis and Equus - Why can't Lincoln???
      ramairjer
      • 4 Years Ago
      Error 404: AMG/M/V series-spec hardware not found.
      CruzControl
      • 4 Years Ago
      Lincoln really needs a formidable lineup before it considers this "performance" line. Optimistic to say the least.
      Termin8
      • 4 Years Ago
      I think Ford is riding a nice wave of popularity right now. Might just be the right time to make this move for Lincoln. They REALLY need to leverage some of the Mustang performance for the Lincoln line but, I don't support doing another re-badge like the Capri. They need to come up with something like the BMW 3-series but using Mustang mechanicals.
      DAVE
      • 4 Years Ago
      CALL THE PERFORMANCE LINCOLN " HOT ROD" AND MAKE IT A 4 DOOR SEDAN SIMILAR TO THE CHRYSLER 300. LOW ---SLEEK---MENACING --THEN DO AN ENDURANCE TEST SIMILAR TO THE 65-66 COMET 100,000 MILES TEST AT DAYTONA.
      Andrew L
      • 4 Years Ago
      Bout Time!
      • 4 Years Ago
      [blocked]
      selliot1
      • 4 Years Ago
      Really love the ecoboost engine in my wife's MKT. HOWEVER, too much throttle and that front biased AWD system (read severe torque steer) just ruins the fun!! Unfortunetly I test drove the car on snow covered roads only before buying. Brakes not up to task either, but handling and body roll light years improved from "the Town Car". Its a start.
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