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State Farm Driver Feedback app for the iPhone – Click above to watch video after the jump

Somewhere deep in the recesses of your mind is the desire, surely Freudian, that "I'd like more input and feedback on how I drive, even to the grocery store." Or, at least, State Farm believes that's how some of you feel since it has just released a Driver Feedback app for the iPhone that will give you just that.

Invoking the National Highway Traffic Safety Administration, State Farm says, "Three of the riskiest driving behaviors are hard acceleration, hard deceleration, and hard swerves." Using the iPhone's GPS and accelerometer the app will keep track of the trip and how hard or soft your acceleration, braking and cornering and then issues a score for each category. The complete game-ification of safe driving means that you can also compare your trips and scores, and share with others.

We aren't sure what the criteria are for measuring Light vs. Moderate vs. Severe actions, but if anyone must know it's State Farm... right? If you need more convincing, check out the short video after the jump.

Us? Well, let's just say we remain... unconvinced.

[Source: State Farm via cnet]

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    • 1 Second Ago
      • 4 Years Ago
      These measures, including Progressive's Snapshot, are complete BS. You're going to tell me that a driver that never accelerates, brakes, or swerves hard is a safe driver? What if they never use their signals, run red lights, drift into another lane, tailgate, and cut people off? I'm afraid that these measures will start to become the standard for insurance rates and it scares the hell out of me. I've never had an accident, have years of autocross and racing experience, I always wear my seatbelt, never hold my phone, and most of all - I PAY ATTENTION! Not to mention my car is held to a higher state of maintenance than most - I always have freshly bled brakes and good tires (summer & winter). I can think of several occasions when I have avoided an accident that I would not have been at fault for due to one or more of the above factors. Once I was on summer tires and excellent street brakes (Hawk HPS) I nearly T-boned an old lady driving a Buick that pulled out in front of me. I was doing the speed limit at the time and I doubt if she accelerated above that 7mph/s rate ever. Was she the safe driver? Modern cars can decelerate and corner at well over .75g. 7mph/s is around 0.3g. I would argue that if you never exceed 0.3g in normal driving with your car then when you need to take evasive maneuvers you are not going to be able. You will freeze up and not react because you simply won't know what your car can do. That lady might have been able to save herself if once she had noticed me she had stomped the brakes OR the gas but I doubt if she knew better. These measurements are plain false and I really hope the industry realizes that soon.
        • 4 Years Ago
        +1 too many people feel that driving safe means just going the speed limit. Ive been in situations where being able to handle my car on the limit have saved me from an accident( accelerating away from an accident since braking or turning out would have hit others. The first thing i think everyone should do when theyu buy a new car. is take it to their nearest auto track and push their car to the limits. See how it handles a sharp turn at 60, how it feels under heavy braking, etc... so if you ever are in a situation you have some idea what to do.
      • 4 Years Ago
      • 4 Years Ago
      It looks to me like a good fuel efficiency teacher. After all that's what cars like the Fusion hybrid do. Give positive feedback for gentle acceleration and deceleration. Racing from stoplight to stoplight is poor on safety and gas-mileage (but can be high on fun :) ) .
        • 4 Years Ago
        sometimes a quick accelration straight to your traveling speed can be better on gas as long as your not varying too much.
      • 4 Years Ago
      Lets flip it around on them lowest score wins?
        • 4 Years Ago
        My thoughts exactly! Take it on a rally and at the end the person with the highest score has to buy everyone else a beer.
      • 4 Years Ago
      If I use State Farm as my Insurance Carrier, are they going to ding my policy and raise my premiums based on what they judge as "Unsafe" driving? Given the recent privacy scandals, I would shy away from this app for the time being.
      • 4 Years Ago
      Dodging potholes would make this thing cry for mercy. A real braking and slalom test around here!
      • 4 Years Ago
      Hard deceleration, acceleration, and swerving are not the causes of bad driving but the symptoms of them - they're using this to measure who the bad drivers are, not to actually make you more attentive or a better driver.
      • 4 Years Ago
      If this app called to check on you OnStar style if your deceleration suddenly spiked a 5G, then maybe this would be useful. Otherwise, like anything/one else that feels the need to critique my driving, it won't be in my car.
      Dax Überlegen Grove
      • 4 Years Ago
      let me guess, no android version available.
        • 4 Years Ago
        @Dax Überlegen Grove
        Nope. Now if the Android platform had ANY CONSISTENCY EVER with hardware, or OS version/release, maybe more/good software would actually be developed for it. Sorry, but when some of your phones are free (or dirt cheap) on contract and have a 500Mhz CPU and 256MB RAM, and some have a 1.2Ghz CPU and 512MB RAM, and all kinds of specs in between, and some phones being sold as-new right now have 2.1 on them, when 2.3 is on others, with no guarantee or even glimmer of a hope that other NEW PHONES will get 2.2, let alone 2.3... you can see why people call it FRAGMENTED.
          • 4 Years Ago
          The same could be said about computers running Windows, and yet I'm pretty sure there's a few software titles out there for those.
      • 3 Years Ago
      My comment is about my insurance agent Tony Reyes let his Employee take the insurance payment from me for months and not add to my acct. And each time i let his office know and he didnt do nothing about the six months of paymant never got to the plans the cars insurance i had got drop because of being be hinded so i thought i ws insured and was not. I ask Tony about it but got nothing, TONY REYES AGENT 4930 CONGRESS AVE STE C302 AUSTIN TX 78745 Is not a good neighbor if it is i dont need one good neighbor. This my thing with State Farm
      • 4 Years Ago
      I'd be aiming for 1s across the board :) Worst driver according to them, but I'd be having fun!
      • 4 Years Ago
      This is from my daily commute. Max Acceleration: 0.64G Max Deceleration: 0.41G Max Lateral: 0.88G Did I win anything?
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