While speaking at the 2011 Automotive News China Conference, Phil Murtaugh, chief executive officer of Coda Automotive, said that Coda's electric Sedan is on track to launch in the U.S. in the fourth quarter of 2011. According to Plugin Cars, Murtaugh's actual words poured out like this:
Of course, astute AutoblogGreen readers will almost surely catch that "late fourth quarter" deliveries for Coda represent yet another delay. Last November, Coda's interim chief executive officer, Steven "Mac" Heller, told GigaOM that deliveries of the battery-powered Sedan would commence in the third quarter of 2011.We're making good progress. We're getting our production tooling all in order now. It takes about six weeks to ship them over to the United States, so sometime in the fourth quarter, probably the late fourth quarter, we'll see cars going on sale in California.
Coda has pushed back the Sedan launch date on numerous occasions. The $44,9000 electric Sedan, which was first set to hit the U.S. market in December of 2010, was delayed to the second half of 2011, then the third quarter of 2011 and now until the fourth quarter of this year. With the automaker still seeking $50 million "to finish the car," we wouldn't be too shocked if some other "production adjustment" surfaces.