• Apr 10th 2011 at 1:57PM
  • 40

Alfa Romeo Giulietta – Click above for high-res image gallery

Alfa Romeo is reported delaying its return to the States until 2013 because Fiat-Chrysler CEO Sergio Marchionne is unhappy with the proposed vehicle designs bound for the U.S. Marchionne cited manufacturing and styling issues that need fixing before the 2013 Alfa Romeo Giulia is ready to be released both in the States and abroad.

The delay pushes the Giulia back from a late-2012 release to sometime mid-2013, which leaves Alfa Romeo in the lurch in two continents. Without the Giulia, Alfa will have a gaping hole in its lineup and nothing to offer in the hotly-contested mid-range market.

Marchionne is also unhappy with efforts from Chrysler designers to retool the Giulia as a replacement for the Chrysler 200 and Dodge Avenger, models which Fiat-Chrysler is hoping to debut in 2013. Since the two new Chryslers and the Giulia will share a platform, a delay for one means a delay for the others.

With the Giulia's release postponed, Alfa will have to make do with a three-model lineup, comprised of the MiTo, the 159 and the Guilietta, until its new small SUV arrives in late 2012, followed by the Giulia the following year.

[Source: AutoNews]

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    • 1 Second Ago
      • 4 Years Ago
      For a lot of people in Europe it would not be choice between an Alfa and Ford, because many people simply would not want a Ford, any Ford, for a whole host of complicated sociological reasons. These cars are not necessarily in the same market.

      Often Americans - and this is no criticism - look at size and price and assume the products are consequently comparable. Logically, yes, maybe. In the real world, erm, no.

      It must be the same in America, but many people are brand loyal, or just plain snobs. Some may swear by VWs, others wouldn't be seen dead in one. Ditto Fiat; I love them, but many people would find any reason not to even look. The 500 has changed that perception for some people which is why Fiat has first introduced such a very particular car into the American market: it is interesting and socially confusing, and consequently hard to bracket. The Giulia will automatically be compared with the Mercs and Audis, and in America, maybe also Fords...who knows?

      Fiat/Alfa needs to be careful.
      • 4 Years Ago
      • 4 Years Ago
      I wish Alfa had been here sooner...I really liked the Brera
      • 2 Years Ago
      Driver's beware! On long city streets you can reach speeds up to 90mph like that! The first and only time my license were suspended was in 1988 driving a Alpha Romeo Milano. Do you feel the need for speed? Driver's beware!
      • 4 Years Ago
      I'm just thunking, couldn'talfa use the Mercedes C class platform for the Giulia? It ocurred to me thatthey could use the Mercedes platforms, and the C class platform sounds perfect for the job.
      Bryan Lund
      • 4 Years Ago
      Good things (Alfa Romeo Giulietta) are worth waiting for. Just hang on.
      • 4 Years Ago
      Does it still count if no one cares?
      • 4 Years Ago
      They're working to fix some of Alfa's "styling issues." Their style is the only reason the company still exists. No one would have bought them over the significantly more reliable competition (every other car on the planet) if they looked '95 Neons. The cars look so good I have pictures of them under my mattress.

      We need more details about what their fixing, but to me it sounds like they're trying to fix something that definitely isn't broken.
        • 4 Years Ago
        you dont know what you are talking about...
        • 4 Years Ago
        It might have to do with US bumper regulations. American cars are required to have deeper bumpers than European ones. Compare the European and American Fiesta for a good example. Making deeper-set bumpers for the current crop of Alfas without ruining the style is going to be tricky.
      • 3 Years Ago
      • 4 Years Ago
      That's what happens when you expect worthless American unions to make a worthwhile car, even when handed the design on a silver platter.
      • 4 Years Ago
      I always thought 2013 was the target to start with, no?
        • 4 Years Ago
        I don't know what the original target was but I certainly didn't expect them to get it all together before then.
      • 4 Years Ago
      Better ALFA (why do so many here spell it wrongly?) gets it right.

      The Germans, Japanese and Koreans have tailored their product towards the American market for years, which is why their American market cars now all seem a little dull and homogeneous. Americans are so very conservative that anything new and challenging tends to be met with a negative reaction. American car aesthetics are anyway different from European ones. My fear is that Alfa/Fiat will work so hard to make their cars appeal to some notional American buying norm that they will become bland in the process.

      The Giulietta is not dissimilar from a number of similarly sized European cars from the VW group, Renault, Ford and Opel, but it still manages to be distinctive and more beautiful, and certainly more elegant, that any of them. It also has better engines - which is why it is doing well.

      There is no point in making the new Giulia anything other than the best Alfa can do. I still fear, however, that Alfa might play too safe and make it German bland or Asian insipid. By the time it launches it will probably have hybrid drive anyway so an extra year tweaking is a good idea.

      I also hope they don't follow everyone else in making their cars bigger. There isn't the room on the roads (in Europe) and weight needs to be got down, so I don't want Europeans to have yet more over-large cars inflicted on us. I also expect that fuel will continue to rise in price and very soon American 'trucks' will catch a buyer cold, which might be good for smaller more nimble cars.

      As an aside, I also would hope thje Fiat brand is planning to introduce some genuinely cheap economical product to the US, since in a year or two economy might finally start to really matter to the American consumer.

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