• Apr 6, 2011
Toyota has officially announced that it's teaming up with Microsoft. The two have formed a partnership with a goal of developing the next generation of telecommunication and information technology for automobiles.

Telematics, as readers are no doubt aware, encompasses technology that ranges from navigation systems and multimedia players to energy management. Utilizing the Windows Azure platform, Toyota and Microsoft will create a variety of systems that could begin appearing as early as 2012. The ultimate goal, however, will be to have a cloud platform from which Toyota customers can utilize telematics services around the globe. To reach that target, the companies are investing one billion yen (or nearly $12 million USD) in the joint venture.

We're not yet sure if this will lead to a Ford Sync-like system for Toyota, but it's certainly a good start towards creating one. Check past the jump for the full press release and more information on this partnership.

[Source: Toyota]
Show full PR text
Microsoft and Toyota Announce Strategic Partnership on Next-Generation Telematics

Microsoft and Toyota to Participate in 1 Billion Yen Investment in Toyota Media Service Co.


REDMOND, Wash., and TOYOTA CITY, Japan - April 6, 2011 - Microsoft Corp. and Toyota Motor Corp. (TMC) today announced they have forged a strategic partnership and plan to build a global platform for TMC's next-generation telematics services using the Windows Azure platform. Telematics is the fusing of telecommunications and information technologies in vehicles; it can encompass GPS systems, energy management and other multimedia technologies.

As part of the partnership, the two companies plan to participate in a 1 billion yen (approximately $12 million) investment in Toyota Media Service Co., a TMC subsidiary that offers digital information services to Toyota automotive customers. The two companies aim to help develop and deploy telematics applications on the Windows Azure platform, which includes Windows Azure and Microsoft SQL Azure, starting with TMC's electric and plug-in hybrid vehicles in 2012. TMC's goal is to establish a complete global cloud platform by 2015 that will provide affordable and advanced telematics services to Toyota automotive customers around the world.

As part of its smart-grid activities, aimed at achieving a low-carbon society through efficient energy use, TMC is conducting trials in Japan of its Toyota Smart Center pilot program, which plans to link people, automobiles and homes for integrated control of energy consumption. TMC believes that, as electric and plug-in hybrid vehicles become more popular, such systems will rely more on telematics services for achieving efficient energy management.

Microsoft has a long history of delivering platforms and services to the automotive market, including in-car infotainment systems built on the Windows Embedded Automotive platform, in-car mapping services with Bing and the Microsoft Tellme voice application, and many other consumer solutions.

"Today's announcement of our partnership with TMC is a great example of how we continue to invest in the automotive industry and of our commitment to power the services that are important to consumers," said Microsoft CEO Steve Ballmer. "It further validates the power of the cloud, as the Windows Azure platform will provide the enterprise-grade, scalable platform that TMC needs to deliver telematics in its automobiles worldwide."

"This new partnership between Microsoft and Toyota is an important step in developing greater future mobility and energy management for consumers around the world. Creating these more efficient, more environmentally advanced products will be our contribution to society," said Akio Toyoda, president of TMC. "To achieve this, it is important to develop a new link between vehicles, people and smart center energy-management systems."


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  • 16 Comments
      • 3 Years Ago
      Doesn't Toyota already have Entune?

      Or is that something different?
      • 3 Years Ago
      So now Toyotas will cra-....you know what, nevermind. This one is too easy.
      • 3 Years Ago
      Toyota should have picked Google. The Google-Stanford DARPA team is already moving in that direction and, albeit in different ways, is already years ahead of anything Microsoft has. On the other hand, I'm not looking forward to ad-supported telematics. I know this is the trend for cars, but it's gonna take another 20 years for the tech to become ubiquitous and so well-integrated that people will actually re-focus on just driving. It's odd that this has become an odd concept: cars are for driving...
      • 3 Years Ago
      Sync may have it's bugs, but when it was introduced years ago it brought what was once considered a premium feature into the every man's Ford Focus for a mere $395. The overall package offers excellent value for what you pay.

      Glad to see more and more automakers going this route. First ford, then Hyundai, now Toyota.
        • 3 Years Ago
        Lol @ senseless, un-based, fanatical down-voting.
      • 3 Years Ago
      Microsoft, are you kidding me?! Toyota should have went with Apple!
      • 3 Years Ago
      Toyota should have partnered with Apple to incorporate iOS into the dashboard. The last thing I want running my car is something by Microsoft. The Blue Screen of Death may actually cause Death.
        • 3 Years Ago
        If they did, the software would only run on the Apple iCar.
      • 3 Years Ago
      Breaking news - Not to be outdone by Ford, Toyota has partnered with microsoft.
      • 3 Years Ago
      autoblog's toyota haters never cease to amaze me.

      Toyota's coming out with Entune which is their Sync. This is more of a research venture, and 12 million isnt much from Toyota i wouldnt be surprised if they go and give Google some money too
      • 3 Years Ago
      If apple made a car system like sync it would cost what, $7,000? Give or take a few dollars. Mac's are good but for the most part overpriced
        • 3 Years Ago
        Yes, that's totally realistic and happens every day.

        Fanboy idiot.
      • 3 Years Ago
      The guarantees that I will not consider a Toyota for my next car.
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