• Mar 22, 2011
BMW M3 pickup spy shots - Click above for high-res image gallery

We've gotten right to the core of the situation regarding the fly-in-the-ointment BMW M3 pickup spotted doing what M3s do around the Nürburgring last week.

In a chat with BMW's Munich head of product communications, Dirk Arnold, he offered up this quote: "Ah, yes, everyone's been talking about that pickup. But, no, this is... how you call it, an April Fool's Joke" [in German "Aprilscherz" - ed.]. There will be no M3 pickup in our futures, kids. But then Arnold sort of overcommunicated to us by dangling one of those "...in this generation" qualifiers. He then also managed to immediately clarify, "It is hugely doubtful that BMW will ever during our lives produce such a vehicle, in any segment." Oh, pooh.

What about a publicity stunt entering the one-off in the Australian V8 Ute racing series? (Honestly one of the most entertaining racing series on the planet based on our one trip to witness it.) "Well," chortled Arnold, "we have the one unit available if they'd be interested, don't we?"

On April 1, a press function has been organized near Munich to show off the future M5 "concept," plus the current M3 and a whole series of unproduced M3-based prototypes, including, says Arnold, one folding hardtop variant that is not the one we all think it is. There will also be the mischievous pickup in attendance.

We then asked for a drive exclusive in Munich on April 1 with the pickup and Arnold returned our serve with "If I did that, then I'd have every journalist in the world calling me to do the same."

Must be nice to have the largesse to build and race one-off 414-horsepower M3 variants (444-hp with the 4.4-liter V8 used in the GTS version) that will never see public roads.



[Images: KGP Photography]


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    • 1 Second Ago
  • 30 Comments
      • 3 Years Ago
      If BMW were to actually produce this ute cashed up bogans all across Australia would be more than happy to fork over the +AU200K this thing would undoubtedly cost. To be honest there is a little bogan in me that wouldn't mind seeing this thing in limited production.

      *Cashed Up Bogan: people of a blue-collar background [mainly mine workers making] now earning a high salary [i.e +AU100k just over half a years work] and spending their earnings on expensive consumer items as a matter of conspicuous consumption.
      • 3 Years Ago
      Yepp.......After a denial like that............It will be in the showrooms next year.......
      • 3 Years Ago
      An here go off my plans for a super fast delivery company...
      • 3 Years Ago
      They can call it any thing they want now ,,
      My guess is it was a quick and easy way to trim some more weight
      to see what it will do
      Simulate the weight saving of an Aluminum body ?
      • 3 Years Ago
      And here I thought BMW was taking a turn for the better.
      • 3 Years Ago
      This being an "auto blog", it was kind of stupid for you to even think this was real. The front end doesn't match, BMW is a LUXURY vehicle company, and Utes are Australian oriented....
        • 3 Years Ago
        On 15 March Road and Track actually ran an article about this ute, as it was allegedly one of their 'spy photographers' who took the photo, and it's stated:

        'A BMW spokesperson has now confirmed to Road & Track that the M3 Pickup spotted in Germany is simply a one-off test mule. “BMW M did indeed create the pickup seen on the ’Ring, but it was just an internal project, not something that is in development,” explained Dave Buchko, BMW Advanced Powertrain & Heritage Communications Manager. “There are no plans to produce it.'

        So, it's really been a mystery to the writer of this blog, and anyone else who doesn't read other car sources, that this thing would never see the light of day.

        Source: http://www.roadandtrack.com/future-cars/spy-photos/caught-testing-bmw-m3-pickup
        • 3 Years Ago
        "BMW is a LUXURY vehicle company"

        No it isn't. It does make some luxury cars, but it's simply a manufacturer known for its product quality. Most BMWs sold around the world are bread-and-butter models.
        • 3 Years Ago
        You mean the big smile on the passenger's face as he looks at the spy camera man wasn't a hint to anyone?
        • 3 Years Ago
        Doubtful that BMW would ever produce such a thing?

        Oh yeah? I bet that in 3 years' time, they'll have produced a tall one, a medium tall one and a kinda tall one, in three different size classes, too. That's the BMW way.
        • 3 Years Ago
        Really??? Luxury??

        I don't think you've actually ever driven a BMW.
        They're quality-produced performance vehicles. Every single BMW is a JOY to drive (hence the stupid joy campaign), because of the (I hate to be all spiritual) nirvana one experiences with the road. Don't you remember "The Ultimate Driving Machine" slogan? It wasn't "The Ultimate Cushioned Air Machine".
        • 3 Years Ago
        hey did you read that other article about that Korean luxury car...it could happen man! or maybe i just wanted mt g8ST too bad ;(
      • 3 Years Ago
      He said in our lives... but the world ends in 2012 and if he and the people he was talking to all die in the insanity then there would instantly be a possibility of bmw producing such a vehicle! So I'm thinking 2015!
      • 3 Years Ago
      I had cold sweats just thinking it might have been real...ROFL
      hpffallon
      • 3 Years Ago
      Check out the new video Horsepower Freaks released last week on the M3 turbo and EMS. http://www.youtube.com/watch?v=XxEl7yFllWM&feature=player_embedded
      • 3 Years Ago
      Can't wait to see all the M3 prototypes they got laying around.
      • 3 Years Ago
      We need to petition to have the X6 production ended, and get this bad ass parts hauler on U.S roads.
      • 3 Years Ago
      3L CA //M INO
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