Chevrolet MyLink
Chevrolet MyLink – Click above for high-res image gallery

General Motors is finally bringing the smartphone battle to Ford with the introduction of Chevrolet MyLink, an integrated infotainment system that connects to your smartphone and allows you to access apps through either the steering wheel controls or the console-mounted touchscreen.

The wraps officially came off at tonight's Engadget Show and boasts similar functionality to Ford's AppLink and Toyota's recently revealed Entune system. MyLink connects your Android or Blackberry device over Bluetooth, allowing you to wirelessly access apps. And if you're partial to Apple's iOS devices – namely the iPhone or iPod Touch – you get the same functionality, but can only be controlled by plugging it in via USB.

At launch, MyLink is only compatible with Stitcher and Pandora radio, with other apps due to be released later this year. The Chevrolet Volt and Equinox will be the first two models to come equipped with the new system, and in addition to voice-control functionality courtesy of Nuance, both models will be available with PowerMat's inductive charging system, so you don't have to worry about your Bluetooth-tethered phone running out of juice. Pricing hasn't been announced yet, but expect MyLink to be available within the next few months. Hit the jump for the official release and get more details at our tech-obesessed sibling site Translogic.


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Chevrolet MyLink Creates Smart Phones on Wheels

Smart interface design allows drivers to take advantage of mobile communications technology while the phone remains safely stowed

NEW YORK – Consumers who seek a higher level of in-vehicle wireless connectivity and customized infotainment options, plus the unmatched safety and security of OnStar need look no further than the 2012 Chevy Volt and Equinox.

When these vehicles go on sale later this year, they will be the first to offer Chevy MyLink – an in-car infotainment package that builds on the safety and security of OnStar and seamlessly integrates online services like Pandora® internet radio and Stitcher SmartRadio® using hands-free voice and touch-screen controls via Bluetooth device connectivity.

"There is a new generation of car buyers who don't want to settle for mass market radio," said Rick Scheidt, vice president of Chevrolet Marketing. "They want to create their own individual stations and have access to them wherever they are. Chevrolet vehicles have offered customers the ability to use portable media devices since 2006 and the introduction of MyLink takes media personalization to a new level. "

MyLink adds stereo audio streaming and wireless control of smart phones, building on the voice-activated Bluetooth hands-free calling capability already offered in most Chevy vehicles. MyLink also includes a seven-inch, high-resolution, full-color touch screen display that makes media selection easy to navigate.

"Chevrolet MyLink is the next logical step for in-vehicle connectivity," said Karl Stracke, vice president for Global Product Engineering. "MyLink leverages the mobile broadband capability and the sophisticated, online services made possible by today's smart phones."

MyLink retains all the capabilities of today's entertainment units, including AM/FM/XM tuners, CD player with MP3 playback, auxiliary and USB inputs. But, Stracke says, "These are the essentials and we're building from there."

Among the new benefits provided by MyLink:

• Enhanced hands-free voice control system powered by Nuance®, which allows simple voice commands to initiate phone calls and select radio stations or media from portable MP3 players and smartphones. A tap of a button on the steering wheel enables intuitive verbal control of smartphone applications like "play (artist name)" or "call (name of contact)" to keep the driver's hands on the wheel and eyes on the road.

• Pandora® internet radio allows users to create personalized radio stations based on favorite artists or genres and Stitcher SmartRadio® enables access to thousands of audio programming choices allowing customers to build a personalized listening experience. MyLink integrates control of both of these apps for a driver directed listening experience.

• Gracenote®: identifies the music collection on the driver's smartphone or MP3 player and presents information such artist name, genres and album cover art on the MyLink screen and enables users to select similar music to the tunes they love. Gracenote also improves the accuracy of MyLink's voice activation system by allowing users to access music using artist nicknames, such as "The Boss," "G.N.R," or "The Fab Four" simply by using MyLink's touch-screen or steering wheel buttons and voice control interfaces.

• Upgraded USB connectivity: While Chevrolet has offered auxiliary device connectivity since 2006, MyLink adds flash memory capability to its USB device connections. This provides users with the ability to access approved applications that will make their MyLink system even more functional, while assuring that driver's maintain eyes on the road and hands on the wheel.

The debut of Chevy MyLink extends the OnStar experience from safety and security to information and entertainment by seamlessly integrating the capability of a smartphone into the vehicle so that hand-held phones may be safely stowed while driving. .

When OnStar debuted in 1996, it pioneered in-vehicle connectivity with the auto industry's first embedded telematics system. It has grown from primarily offering automatic crash notification and security features to include remote vehicle diagnostics, turn-by-turn navigation and the ability to slow down stolen vehicles.

In November 2010, OnStar released a smartphone application for all 2011 Chevy vehicles that incorporated remote start, lock/unlock, and vehicle status checks as well as battery management functions for Volt owners. Volt owners also have the MyVolt.com website to provide those remote management features and other Chevy owners soon will have access to similar web-based OnStar services.

The combination of MyLink and OnStar will soon be joined by the integration of the Powermat® charging system – eliminating the need for charging cords. Chevrolet MyLink will be available beginning with the 2012 Chevrolet Volt and Equinox this fall before expanding to other vehicles in the Chevy lineup over the next 18 months.