• Feb 9, 2011
2011 Ram 1500 Tradesman - Click above for high-res image gallery

Ram Truck has just dropped a low-buck bombshell on the 2011 Chicago Auto Show with the 1500 Tradesman. The pickup comes standard with the company's 5.7-liter V8 with 390 horsepower and 370 pound-feet of torque mounted to a five-speed automatic transmission, and Chrysler says that the drivetrain is good for 20 mpg on the highway. Specifically set up for small businesses, contractors and fleet service, the Tradesman is also loaded with a Class IV hitch and a handy transmission cooler. That kit helps crank up the truck's tow rating to a lofty 10,450 pounds.

The best part? Prices for this sucker start at a slim $22,780 with destination. Buyers will be able to pick between 4x2 and 4x4 trim, and a long-bed option is also available. Look for the Tradesman to land on dealer lots in the second quarter of this year. Hit the jump for the full press blast.




Live photos copyright ©2011 Zach Bowman / AOL

[Source: Chrysler]
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Ram Introduces New Tradesman Model

Ram Truck today announced a new trim package aimed at one of the pickup truck category's largest traditional customer bases: the Ram Tradesman.

The Tradesman is a value-priced option package designed to meet the hard-working needs of small businessmen, construction jobsites and commercial fleets.

"The Ram Tradesman is named for – and aimed at – the heart of our business," said Fred Diaz, President and CEO - Ram Truck Brand, Chrysler Group LLC. "This is a hard-working truck for hard-working people. Durability, reliability and value for the money are the top three considerations for our customers. Their truck is the most important tool they own and one they'll use every day. The Ram Tradesman is a truck they can depend on."

Ram Tradesman offers better performance for the price than other work trucks. For example, Ram Tradesman starts with the popular Ram 1500 ST trim package and adds useful features such as a standard HEMI® engine with five-speed automatic transmission, which balances power with fuel efficiency. HEMI-equipped Ram 1500s are rated at 390 horsepower (291kW) and 407 ft.-lb.(552 N•m) torque and 20 mpg highway (4x2).

Also included in the Tradesman package is a standard Class IV trailer hitch with lighted, above-bumper four- and seven-pin trailer wire connectors. Tradesman also features heavy-duty engine cooling and a heavy-duty transmission oil cooler. Properly equipped Tradesman models provide best-in-class standard work truck capability, towing 10,450 lbs.

Ram 1500 Tradesman is equipped with durable, good-looking 17-inch full-face painted steel wheels exclusive to the Tradesman.

All Ram 1500 models, including the Tradesman, feature segment-exclusive multi-link rear coil suspension that provides best-in-class ride and handling qualities. A coil-spring setup centralizes and absorbs bumps and impacts, while reducing the amount of friction in the spring system. This setup also weighs 40 pounds less than a leaf-spring configuration.

Ram Tradesman is available in either regular cab short-bed (6 foot, 4 inch) and long-bed (8 foot) models, with a choice of 4x2 or 4x4 powertrains.

Buyers can choose vinyl or cloth 40/20/40 split bench seats in dark slate and medium graystone, and either carpeted or vinyl flooring.

Other standard equipment includes 160-amp alternator, 17-inch steel spare wheel and full-size spare tire, 26-gallon (6-foot, 4-inch bed) or 32-gallon (8-foot bed) fuel tank, 3.55 rear axle ratio, 700-amp maintenance-free battery, bright chrome grille, cargo bed lamp, front and rear heavy-duty shock absorbers, front and rear stabilizer bars, halogen headlamps, locking tailgate, rear wheel well liners, rack and pinion steering, rear dome lamp and sentry key theft-deterrent system.

Standard interior features include air conditioning, a 12-volt auxiliary power outlet, media center with CD and MP3 player, six speakers, audio jack for mobile devices, automatic headlamps, behind the seat storage, driver and passenger assist handles, instrument panel with tachometer, tilt steering wheel, tinted glass, variable intermittent windshield wipers.

Standard safety features include advanced multistage front air bags, supplemental side airbags and front curtain, electronic stability control, anti-lock four-wheel disc brakes, front height-adjust shoulder belts and tire-pressure monitoring.

Ram Tradesman is available in Bright Silver Metallic, Bright White, Brilliant Black Crystal Pearl, Deep Cherry Red Crystal Pearl, Deep Water Blue Pearl, Flame Red, Hunter Green Pearl, Mineral Gray Metallic, Rugged Brown Pearl or White Gold Metallic Paint.

A long list of options is available for the Tradesman including 3.21 and 3.92 rear axle ratios, anti-spin differential, chrome exhaust tip, bright chrome front and rear bumpers, heated mirrors, power door locks, power windows, remote keyless entry, engine block heater, folding trailer-tow mirrors with courtesy lamps and supplemental signals, rubber floor mats, Mopar chrome side steps and bed rails, a rear sliding window, spray-in bed liner, Sirius satellite radio, Uconnect® voice command with Bluetooth®, remote USB port, auto-dimming rear-view mirror, tow hooks, cruise control, tire-pressure monitor, vehicle information center and trailer brake controller.

Ram Tradesman is also available with rugged Goodyear Wrangler all-terrain tires to resist punctures and improve off-road traction.

Ram Trucks come with an unsurpassed 5-year, 100,000-mile powertrain warranty. Truck customers – from half-ton to commercial – have a demanding range of needs and require their vehicles to provide high levels of capability. With their proven powertrains, proven chassis, low-cost of ownership, Ram Trucks are engineered for maximum productivity and "uptime." Ram 1500, 2500, 3500 pickups and chassis cabs are designed to deliver a total package for commercial customers.

Ram Tradesman pricing starts at $22,780, including $975 destination charge. Tradesman will go on sale in the second quarter 2011.


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  • 33 Comments
      • 3 Years Ago
      RAM folks - This is the time. PLEASE make a stepside Lil Red Express version of this thing with the stack pipes.
      • 3 Years Ago
      This reminds me of the old Chevy W/T (Work Truck) from the early 1990s. It was a great idea then and still is today. I wonder if the GM 4.2 I6 fits in the Silverado? Strippo pickup trucks were meant to have inline sixes. Way to go Dodge. Hopefully GM, Ford and Toyota follow suit.
        • 3 Years Ago
        @CoSupervisor

        Agreed

        IMO, the last great work truck was the 9th gen F150 with the 300 cu in straight six and a five speed manual. All the torque ya need for a work truck with decent gas mileage.

        I'm usually a fan of updating engines to go along with the times (the 5.4 had to die, that thing was a dinosaur), but that 4.9L I6 has me singing a different tune. I'd much rather see one in a new Ford than their 3.7L V6.
        • 3 Years Ago
        You can get a Silverado work truck with the 4.3 V6.

        Not sure why the Pentastar V6 wouldn't be a better choice for this ... work trucks don't need to be fast.
      • 3 Years Ago
      Wow a full size truck with a V8 for 22k! Thats one removed from econobox pricing, what a steal. If I needed a truck this is very well equipped for price.
      • 3 Years Ago
      This truck is crying for the 305 hp Pentastar V6 with direct injection or even more, a 1/2 ton diesel. I guess it will be on the 2012 wishlist.
        • 3 Years Ago
        That would make a lot more sense, yes.

        But there's something uniquely awesome about getting 390hp for under $23k.

        No one can do that in a car ... why?
      • 3 Years Ago
      I smirked for a while over the fact that there are no interior shots, wondering just how much they stripped out, but I actually do want to see the interior so I can give it proper respect. I sincerely hope it's metal floors and maybe rubber floormats, crank windows, vinyl seats, plastic dash. It's about time we had a real truck again.
      • 3 Years Ago
      Finally, just what a pickup should be
      • 3 Years Ago
      A Standard HEMI? Shut. Up.

      That means the RAM Tradesman costs $58-per-horsepower.

      That totally eclipses the bang-for-buck you get from either the base Camaro or Mustang. Those cost ~$72-per-horsepower. Granted, the RAM is not a sports car, but it will most certainly haul, spesh' witha reg cab and short bed.

      Hella good deal.
      • 3 Years Ago
      For a second I thought they had created the most awesome remote control cars ever as the guy in the background looks like he's actually standing there for scale.
      • 3 Years Ago
      This is asking for a drag truck conversion. $22k is an absolute deal, especially since it's powered by the range topping 5.7L.
      • 3 Years Ago
      This is excellent progress from Chrysler. I always liked the company, but not so much their products. These last few years I can say I like their products.

      I think the Tradesman heralds the end of the Dakota, but if car companies follow Ram's lead and replace their compact truck offerings with low cost full-size trucks I don't think too many tears will be shed.

      @Cowboy Bob - The reason that companies get automatics is that when you get a manual tranny and have 9 different guys drive the same truck they collectively manage to screw up the clutch in short order. I agree they should offer a manual as a "delete" option to lower the price even more, but I doubt they'd sell many.

      • 3 Years Ago
      If only they'd offer it with a crew cab, I'd buy one. Hell, I may even still, I can't remember the last time I carried 4 or more people in any distance I'd want to drive a work truck anyways.
        • 3 Years Ago
        Or an extended cab at least. I don't haul rear seat passengers that often, but when the bed is full of cabinets you need somewhere to put tools and assorted stuff.
      • 3 Years Ago
      Looks pretty practical, bear-boned hard working tool.
      someone would like it.
        • 3 Years Ago
        It's got really big bones, I guess.
        • 3 Years Ago
        I figured making a truck out of bear bones would be really impractical.
        • 3 Years Ago
        It needs a hammock option for union workers and it will be perfect!
        • 3 Years Ago
        bear-boned? really?
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