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Aston Martin Cygnet Launch Editions - Click above for high-res image gallery

Aston Martin's ventures into the urban machine market will start with the Toyota iQ-based Cygnet, a city car slated to enter full-scale production later this year. While the Toyota iQ starts at a bargain price £9,995 ($15,993 U.S. at the current exchange rate) in the UK, the Cygnet wears an Aston badge and is slapped with an Aston-like price tag of £30,995 ($49,595).

Admittedly, the Aston Martin Cygnet does features upgraded interior touches like leather seating surfaces and exterior brightwork that's not available on the base Toyota iQ, but the upcharge for these add-ons seems rather excessive.

Aston Martin will commemorate the city car's debut by offering two special-edition versions of the Cygnet; the Launch Edition White and the Launch Edition Black. Check out the high-res images to see the Cygnet slathered in Snow White paint and dipped in Magic Black.


  • Aston Martin Cygnet Launch Editions

  • Aston Martin Cygnet Launch Edition Black

  • Aston Martin Cygnet Launch Editions White

  • Aston Martin Cygnet Launch Edition Black interior

  • Aston Martin Cygnet Launch Edition White interior

  • Aston Martin Cygnet Launch Edition White hood

  • Aston Martin Cygnet Launch Edition Black hatch

  • Aston Martin Cygnet Launch Edition sill


[Source: Aston Martin]
Show full PR text
ASTON MARTIN CYGNET LAUNCH EDITIONS; WHITE AND BLACK
20/01/11

* Aston Martin confirms launch details for new Cygnet city car
* Two special launch editions to commence production of city car at company's Gaydon headquarters in the UK
* An Aston Martin Tailor-Fit solution for the city offering luxury and individuality

Gaydon, 20 January 2011: Aston Martin announces the arrival of the ultimate city car, a Tailor-Fit solution for urban driving in the contemporary metropolis, with two strictly limited Cygnet launch editions.

To celebrate the commencement of production, the new Aston Martin Cygnet will be available in two special launch edition models, each exemplifying the highly bespoke nature of this unique car. The two Cygnet Launch Edition models; White and Black, are available with either standard manual or optional CVT automated transmission and each will be produced for a strictly limited time.

Cygnet is a bespoke luxury commuter car, designed to take you into the heart of the city, with ultra-compact packaging and low-emission engine technology. These efficiencies are paired with the manufacturing and craft skill that is closely associated with Aston Martin. Craftsmanship and meticulous attention to detail characterise each Cygnet, and the extremely high levels of interior finish are exemplified by the choice of materials and colours on these two unique models.

Cygnet Launch Edition White brings together a serene exterior; finished in Snow White paint with a mix of silver mesh, chrome brightwork and White Diamond turned alloy wheels. The interior of the White edition features seats hand trimmed in Pearl white leather with perforated Alcantara inserts, complemented by satin chrome. On the exterior, Aston Martin's attention to detail is exemplified with the iconic wings badge appearing in matching white.

In contrast, Cygnet Launch Edition Black features Magic Black metallic paint with a specially developed deep sea green effect, offset by matt black louvers and chrome brightwork. Inside, the seats and dash are finished in pure black full grain leather, perforated in a specially-developed diamond pattern. Dark chrome accents adorn the cabin, while the wings badges are rendered in black throughout.

Both Cygnet Launch Editions also come with a bespoke Bill Amberg five-piece luggage set, especially designed for and tailored to Cygnet. Available in a contemporary combination of black leather with technical fabric, the set comprises glove box bag, removable door pocket bag, holdall, garment bag and a collapsible tote bag.

Cygnet Background

Cygnet has generated a huge level of interest amongst both existing Aston Martin owners and customers new to the brand. High tech, compact and built to the same exacting standards and levels as Aston Martin's acclaimed range of sports cars, Cygnet has already become the perfect addition to a V8 Vantage, DB9, Rapide, DBS or the forthcoming One-77 as the ultimate means of metropolitan transport.

Cygnet benefits from highly sophisticated active and passive safety technology to protect driver, passengers and pedestrians, with a range of breakthrough features rarely seen in small cars. Cygnet delivers everything the city driver needs, from essential equipment like ABS, nine airbags, stability control, electronic brake assist and retractable door mirrors to a luxurious interior specification, including keyless entry and start, heated seats, and satellite navigation, all packed into a car that is just three metres long.

Despite its compact but neatly-proportioned form, Cygnet is clearly recognisable as an Aston Martin. The marque's characteristic design language, including signature details such as the metal grille, elongated side strake and inverted rear lights, establish a distinguished, solid form with strong road presence.

Cygnet is the eighth major production car Aston Martin has introduced at its state-of-the art Gaydon facility since 2004, and is assembled in a new dedicated facility by the same skilled local workforce of technicians and craftspeople that create Aston Martin's award-winning range of sports cars. Cygnet demonstrates Aston Martin's ongoing commitment to British manufacturing, supported by a strong local supplier network providing the finest materials and components. As a result, Cygnet's build quality matches its discrete styling, the richly detailed interior and exterior forming a visual and tactile delight.
The Aston Martin Cygnet is a car without compromise, as dedicated to urban functionalism as its sporting siblings are to driver involvement, dynamics and long-distance comfort. With space for up to four adults, Cygnet is light, compact, safe, efficient and highly manoeuvrable.

Launch Edition White and Launch Edition Black epitomise Cygnet's qualities; craft and skill in a luxurious but compact package, with heart, soul and personality Tailor-Fit for the modern city.
Cygnet production commences in April 2011 and is initially on sale now through Aston Martin's European dealership network, with the company actively working on expanding market availability by 2012.

Cygnet production commences in April 2011 and is initially on sale now through Aston Martin's European dealership network, with the company actively working on expanding market availability by 2012. Prices start from £30,995.


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    • 1 Second Ago
  • 12 Comments
      • 1 Month Ago
      Target demographic those with more money than sense.
      • 1 Month Ago
      "..the upcharge for these add-ons seems rather excessive...

      I can't imagine where the British get their reputation for understatement.
      • 1 Month Ago
      Hmm, I suspect that it will be a bit more reliable than the typical Aston Martin, thanks to Toyota engineering. Maybe they'll sell a lot on that basis alone!
      • 1 Month Ago
      A fool and his money...

      Good luck at trade-in time.
      • 1 Month Ago
      What a smoking deal. I am sure this will appeal to their target demographic.
      • 1 Month Ago
      Do you get a free mug if you buy one, or is it the salesman who gets a mug?
      • 1 Month Ago
      It won't be long before kits to Cygnetize a base IQ will be available, and they won't cost £21,000 either!
      • 1 Month Ago
      It's the Cadillac Cimmaron of British sports cars.
        • 1 Month Ago
        Ouch!
        But the Cimarron doesn't show "Handcrafted in England" on its door sills, that's got to be worth £21,000.
        (The Cygnet isn't handcrafted in England, but those two plastic panels are.)
      • 1 Month Ago
      Adorable looks, no doubt rather posh inside.

      I don't expect them to sell many at that price, but then, Austin Martin doesn't sell all that many cars, anyway.
      harlanx6
      • 1 Month Ago
      Too much money for too little car.
      • 1 Month Ago
      I doubt they'll sell a single one. My guess is that Aston will have one produced for every showroom, park 'em to the side, then give them away at the end of the model year in "Buy a DBS get a free Cygnet" type of deal.
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