• Jan 25, 2011
Ferrari has announced that its next Formula One racing thoroughbred will wear the same moniker as the best-selling pickup on the planet when it debuts later this week. The Ferrari F150 is set to enjoy an unveiling ceremony in Maranello this Friday, and fans of the brand can watch live at Ferrari.com. The Prancing Horse landed on the model name as a celebration of the 150th anniversary of Italy's unification, and as such, we're told to expect the country's tri-color flag to play a large role in the Formula One racer's livery. [Source: Ferrari]


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  • 47 Comments
      • 3 Years Ago
      I look forward to a Motor Trend head to head comparo.

      Maybe this would make a good episode of Top Gear.
        • 3 Years Ago
        1. drive over the curb...

        WINNAH!

        Ford F-150!
      • 3 Years Ago
      I don't think Ford give's a crap considering one is a race car and the other a truck. It's not like there competing with each other.
        • 3 Years Ago
        The problem will be that if Ford doesn't protect the trademark, they'll lose it. The original Toyota T100 was originally slated to be the T150, but that was too close to F-150, so Ford took it to court and won. It's likely they'd win this one, too.
        • 3 Years Ago
        True, they don't clash.

        And if I were Ford I'd want some journalist to ask me about it just so I can say Ferrari knows a good name when it sees one.

        It's not necessarily a bad thing if someone else uses a name you use for something else.
      • 3 Years Ago
      . . . are we havin' fun yet ?
      • 3 Years Ago
      I wanna see a multiple company tie in here...
      The Ford Harley-Davison Edition F150 race car pickup.
      • 3 Years Ago
      this the 4cyl turboed one?
        • 3 Years Ago
        Nope, it's the NA V8.... the turbo 4 is scheduled for 2013 and that's still up in the air as Ferrari and Mercedes may be mounting a protest....
      • 3 Years Ago
      I bet it never crossed anyones mind in Italy, that the F150 was used as a name on a truck.
      It does more to keep F150 on the brain no matter what it pertains to.

      Good enough for Ferrari. Can`t hurt Ford too much can it?
      • 3 Years Ago
      Will they call it the Ferrari Lobo for races in central america?
      • 3 Years Ago
      Cue impending legal battle between ford and ferrari in 3, 2, 1....
        • 3 Years Ago
        @neevers1

        Beat me to it!!!!

        Exactly. They can race for the name, but we already know how that story is going to go. Call up Shelby, he can beat them again.
        • 3 Years Ago
        If Ford didn't want you to pronounce the dash, they should NOT put it in the name.
        I say 'F dash 150'.
        Maybe Ford should fire Mike Rowe?

        Remember the 1980's lawsuit Apple had against Microsoft. The look & feel can not be patented.

        Rolling in my 4.942...
        • 3 Years Ago
        I could see how someone might get the two mixed up...
        • 3 Years Ago
        Hmm.. did Ford once race in F1? I could be wrong but didn't they have a stake in jaguar and cosworth?
        • 3 Years Ago
        No legal issue.
        The Ford is the "'F' dash one-fifty"
        Ferrari is "'F' one fifty"
        • 3 Years Ago
        @ MikeW

        You must be a fan of Vanilla Ice.
        • 3 Years Ago
        This could be good, the last time they pissed off Ford they got their asses licked and we got the gt40, and later the Ford gt.
        • 3 Years Ago
        The new F150, built Ferrari tough.
      • 3 Years Ago
      The Ferrari F150 isn't a production car, its a race car.
        • 3 Years Ago
        At last a sensible comment.
      • 3 Years Ago
      Best built, longest lasting F1 racer, built Ferrari tough.
      • 3 Years Ago
      This can't be real..
      • 3 Years Ago
      Christ, people...it's just a chassis code, like all the other Ferrari chassis codes before it. I doubt Ford is going to be livid over the chassis code of an open-wheeled racer of which two examples exist, besides the fact that more than 90% of type that even buy an F-150 couldn't even tell you what drivers or teams even race in Formula "Uh", much less chassis codes.
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