• Jan 18, 2011
Subaru Hybrid Tourer Concept – Click above for high-res image gallery

Subaru finally appears ready to enter the hybrid segment. Unsurprising considering the numerous rumors and reports that the Japanese automaker, which has strong ties with Toyota, aims to launch it first hybridized vehicle by the end of 2012. However, Subaru's tight-lipped approach prevents us from confirming what vehicle the automaker will use to introduce its hybrid to the world. Initial speculation puts the fuel-sipping technology into either the Legacy or Impreza platform. Regardless, Reuters claims that Subaru's hybrid is U.S.-bound.

On the sidelines of this year's Detroit Auto Show, Reuters prodded Tom Doll, chief operating officer of Subaru of America, seeking insight into the automaker's hybrid plans. Doll stated, "We're going to need something at some point, even (only) to say we have it because that enhances our brand image in the market." Though Subaru has not officially confirmed the launch of a hybrid vehicle, Reuters reports that the fuel-sipping auto will be released in 2012 and maintains that the U.S. will witness the debut of the first Subaru hybrid model in 2013.



[Source: Reuters]


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    • 1 Second Ago
  • 10 Comments
      • 3 Years Ago
      I had a very interesting conversation with a guy who works for Subaru while I was at the NAIAS this weekend. He was a self professed Legacy wagon (or any gt wagon) lover, and was very excited about a product Subie is considering that would be slotted under the Outback/Legacy, and above the Impreza, and possibly more hatchy/wagony. I didn't push too much, as the dude wouldn't be able to say anyway, but if a wagon lover (who thinks the Outback is a little tall) is excited about it, then I'll take his word for it.

      So probably not the rwd car, but something more like the hybrid that's being hinted at.

      Oh, and sorry to report, still a definite no-go on Legacy wagons, and diesel is for the most part dead with Subie. They had to throw their hat in the hybrid game, but it at least makes sense with the help they can get from Toyota.
      • 3 Years Ago
      Toyota owns a controlling 17% interest in Subaru. Unlike in the US, in Japan, the biggest shareholder has control even if it's below 50% interest. I have no doubt this thing will have Toyota's hybrid system.
      • 3 Years Ago
      The grille screams "Hyundai," not "Subaru." Subaru might want to get on that one. They might also want to get on that release date, I mean who wants to buy a car when they have the end of the world to think about? [I don't believe in that BS, but other people do.]
      • 3 Years Ago
      When do we get the diesels?
      • 3 Years Ago
      I think it will likely be subarus vehicle that shares the next gen toyota highlander platform. that would make more sense; to produce a hybrid suv.
      • 3 Years Ago
      If it's AWD, has ample power/throttle response, and retains the sporty handling characteristics of the current generation, I see no problem with this. If anyone has the ability to do a hybrid system and keep it sporty, it's Subaru. They can't afford to lose what little fan base they still have.
      • 3 Years Ago
      Prius C for Subaru? Another Toyobaru product?
        • 3 Years Ago
        Looks that way - Toyota has decided to pimp the Prius brand and probably share costs with Subaru as well - Subaru will need the CAFE help. At least it looks like it will be a better looking Prius.
        • 3 Years Ago
        It'll likely be more like the Subaru Hybrid Tourer Concept,

        Subaru won't use an engine that isn't a boxer. It'll probably be using Toyota's hybrid technology, which seems to be licenced to everybody these days.