• Dec 12, 2010
GM CEO Dan Akerson being presented Motor Trend's 2011 Truck of the Year award

Motor Trend is following up its somewhat controversial decision to crown the Chevrolet Volt as its 2011 Car of the Year with a safer call for its 2011 Truck of the Year award. The 2011 Chevrolet Silverado HD was announced as the magazine's TOTY during a ceremony before the 111th Army-Navy Game at Philadelphia's Lincoln Financial Field on Saturday, giving General Motors' volume brand a pair of golden calipers to crow about all next year.

Chevy's heavy-duty version of its Silverado pickup truck was significantly upgraded this year, though it faced a tough pair of competitors in the equally improved 2011 GMC Sierra HD and the also-upgraded 2011 Ford F-Series Super Duty. The Sierra HD looks almost identical on the outside compared to the 2010 model, but Chevy engineers worked magic on all the mechanicals beneath the surface. A significantly more powerful Duramax turbodiesel, excellent six-speed transmissions, reworked suspension and fully boxed frame were enough to put the Silverado HD ahead of its corporate cousin and crosstown rival in the minds of Motor Trend editors.

Curiously, the magazine claims it doesn't often have an apples-to-apples fight for its Truck of the Year award, but this year just happened to line up a trio of new-enough heavy duty pickups. The only truck missing was the Ram Heavy Duty, which was new for 2010. Chevy should probably be glad the Ram HD missed the cut off mark, as Dodge's heavy hauler holds the crown as Motor Trend's 2010 Truck of the Year.

[Source: Motor Trend]
Show full PR text
Silverado HD Named 2011 Motor Trend Truck of the Year

PHILADELPHIA, Dec. 11, 2010 /PRNewswire/ -- The Chevrolet Silverado HD is the 2011 Motor Trend Truck of the Year, completing a rare same-year sweep of the prestigious car and truck awards. Chevrolet also earned the 2011 Motor Trend Car of the Year award.

The truck award was presented to GM CEO Dan Akerson before the 111th Army-Navy Game at Philadelphia's Lincoln Financial Field. Chevrolet is the Official Vehicle of the Army-Navy Game.

"On the outside the 2011 Chevrolet Silverado HD appears to have been given a subtle makeover, but it's what's under the skin that makes this truck a winner," said Motor Trend Editor-in-Chief Angus MacKenzie. "Chevy engineers focused on three key areas – powertrain, frame, and suspension – to deliver a truck with significantly improved capability and more refinement."

The new 2011 Silverado HD built in Flint, Mich., and Fort Wayne, Ind., was introduced this summer, featuring new frame and suspension designs, and a more powerful Duramax diesel engine with 397 horsepower, 765 lb.-ft. of torque, and 11 percent better fuel-economy. As a result, the 2011 Silverado HD is capable of towing up to 21,700 pounds, or carrying 6,635 pounds of payload. The new Silverado HD also offers available confidence- and control-related features specifically for towing including electronic trailer sway control, hill start assist and smart exhaust brake system.

"With more capability and technology than ever before, we believe the Chevrolet Silverado HD sets the bar for heavy-duty trucks," said Akerson. "It's a great honor to have such a respected authority as Motor Trend agree."

The full report from Motor Trend appears in the February issue of the magazine (on newsstands in early January) and online at www.motortrend.com. Chevrolet also earned the 2011 Motor Trend Car of the Year award for the Volt, the industry's first electric car with extended-range capability.

It is the first time since 2006 that one brand has won both Motor Trend Car and Truck of the Year awards in the same year. Chevrolet and Buick won both awards in 1979.


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  • 49 Comments
      • 4 Years Ago
      The award must be based on chrome.
      • 4 Years Ago
      Considering it's limited and poor competition, I can see the Silverado HD winning this. I'd be in the market for this truck if I was looking for an HD diesel, driving it for work and using it everyday and looking for something new now. So, congrats to Chevrolet for whatever it's worth. Being the majority of the population who is likely not to ever now or in the near future to need such a vehicle, a standard duty pickup will more likely to fit the bill, the Ford would be the better choice with their V6 being far superior to GM's. And, let's face it, for the amount of power the V6's put out, when and how often do you need more power? (Of course, this is from the mainstream population who do not use their trucks commercially and don't own a boat or work on a farm.
      • 4 Years Ago
      1983 Motor Trend Car of the year. Renault Alliance, Nuff Said
      • 4 Years Ago
      This award is a joke. Motor Trend and every other automotive Magazine makes its money from the many ads in the magazine. GM and all the other companys who get this award every year buy it. Who ever buys the most ad space wins the car/truck of the year award.

        • 4 Years Ago
        Just so people know my comment has nothing to do with obama. I have felt this way for 20years. I just don't see how there can be unbiased opinions from a magazine that makes it's money from car companys buying ad space. Im not only saying this about Motor T rend but every automotive that is in print.
        • 4 Years Ago
        If I had the time I would catalog the number of automaker ads in MotorTrend over the years, including a special section for cars eligible for _OTY awards that year, and compare them with the actual winners in that year and surrounding years. I have no way to empirically shut up the "Obama Trend" people though.
      • 4 Years Ago
      Awesome :)
      • 4 Years Ago
      At one time Motor Trend was THE bible of the auto industry. Now it's just a shadow of itself. Just like Consumer Reports. The Chevrolet has more bulges, bumps and humps than Arnold Schwarzenegger. I could care less about towing. I'll take Ford over Chevy any day.
        • 4 Years Ago
        Dustin,

        The past doesn't bode well for Ford either with their crappy products of the 80's through early 00's.
        • 4 Years Ago
        I've had to fix too many GMs, and agree, a Ford is a working man's truck.

        Ford's on fire lately with many awesome products. I also love their Taurus, compared to Accord. Volt's not a good value and is probably unreliable, given GM's record with alternators and generators.

        I'm very surprised to see GM respected as an automaker. It's as though we pretend the past didn't happen. According to GM, their own workers sabotage their cars in production at the very plant the Volt is built at.

        Maybe a testing model worked great, and I'm sure they bought a lot of ads with Motor Trend, but the fact that it's a GM car means it's not a good car, and will require a higher cost of ownership.
      • 4 Years Ago
      Wonder how much GM C paid for this ??
      • 4 Years Ago
      Is that James May's protege???
      • 4 Years Ago
      CONGRATULATIONS TO GM. I drove this truck, and compared it to the ford, I absolutely agree with the decision, it topped the ford in every respect. The Duramax is oustanding, the ford i drove had been reflashed, Duramax still kicked it's but. NOT to mention the looks, the ford gorilla snout grill is ugly, sorry, can't find any other description, and the ford body is square. The GM is a beautifull truck, no two ways about it, but everyone is entitled to their own opinion. GM, EASILY won this award.
      • 4 Years Ago
      "A significantly more powerful Duramax turbodiesel, excellent six-speed transmissions, reworked suspension and fully boxed frame were enough to put the Silverado HD ahead of its corporate cousin"

      The GMC Sierra HD has all those things as well....... The only thing different is the exterior styling and in my opinion the Sierra beats the Silverado.
        • 4 Years Ago
        But the Sierra costs more...
      • 4 Years Ago
      Angus MacKenzie's hair is bird, this award is invalid.
      • 4 Years Ago
      when it comes to trucks, i will only trust pickuptrucks.com.

      first of all, their heavy duty shootout has very, very little bias when determining the winner. it's almost all entirely based on performance. the only room for bias is in comfort categories, which isn't weighted very high.

      MT runs some tests, yes, but in the end it comes down to a vote which just isn't sufficient for determining which truck is the most capable.

      with that said, congrats to the silverado for winning this award. it will certainly get them more attention at the auto shows this year, which they need. people need to see that GM can build a good product as well. while the Ford SD is without question the more capable truck, either will certainly suffice for whatever you throw at it...
        • 4 Years Ago
        Greg, im not sure what article you are speaking of, but the pickuptrucks.com test of the 3500 HD and F350, the chevy got better fuel economy, while also out performing the ford in every single test. Both of the trucks were bought off of lots.
        • 4 Years Ago
        actually, the Ford SD achieved better mpg's when loaded, with both the 6.2 and the 6.7.. however, unloaded, the Silverado was better in mpg's. why? as many people and pickuptrucks.com believe, the new Ford transmission is just better when towing..
        • 4 Years Ago
        Hey Chevy... its about time!!!! You've been pawning off your HD trucks "without" fully boxed frames for years... while Ford SD had them in '99 and earned a reputation for durability while Chevy (and Dodge) flexed and flopped their way into the junk yards!!!!

        By the way, the HD tow test up I70 in Colorado was rigged by Chevy with their "over boosted" turbo and gearing... check the fuel mileage and you will see how Chevy consumed way more fuel than the Ford SD... so if you really are in the market for HD truck, consider the cost of fuel mileage... Ford wins...!!!

        Plus, Ford SD owns over 50% of the HD market... why? because its a Total Solution!!!
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