• Dec 8, 2010
Ford Kuga – Click above for high-res image gallery

A source within Ford Motor Company has reportedly revealed that a near-production crossover concept will be heading to the 2011 Detroit Auto Show. When this concept vehicle takes its production shape, it will serve as the replacement for the venerable Ford Escape and Kuga crossovers.

Based off of the 2012 Focus' platform, the new Escape/Kuga is expected to go into production in the second half of 2012 and be sold as a 2013 model in the United States. At this time, it is unclear as to whether or not Ford will keep both the Escape and Kuga names in the vehicles' respective markets. The automaker's "One Ford" global product strategy would call for a single name for vehicles sold in different regions, and the Blue Oval team will surely face a similar problem with the redesigned Fusion and Mondeo sedans in the near term.

We'll have the full scoop direct from the Cobo Hall in January, so stay tuned.



[Source: AutoWeek]


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    • 1 Second Ago
  • 65 Comments
      • 4 Years Ago
      Bring the vehicle, but keep the Escape name.

      They would be stupid to kill off the Escape name since it's been around for so long, and unlike most Detroit nameplates, this one hasn't been relegated to some craptacular model that no one wants anymore - even the current Escape is kind of decent (for what it is).


      Oh yeah, and for those that are simply going to only read the headline and look at the pretty pictures, let's clarify something right now: Chances are, the Kuga (or whatever it will be called here) model that we get will not exactly look like the pictures above. Those pics are of the current Euro Kuga and it is bound to get a refresh before it arrives here in 2013.
      • 4 Years Ago
      i'm excited...blah. blah, blahhhhhhhhhhhh, yawn, Zzzzzz
      HP
      • 4 Years Ago
      Andrew---Kuga only sounds like Cougar if you're from Brooklyn.
      • 4 Years Ago
      "Kuga"... sounds like someone from Bwoston trying to say COUGAR.
        • 4 Years Ago
        hmm Rs are not as unspoken as people seem to think around here...
      • 4 Years Ago
      It's taking too long to bring the Kuga to market. 2011 would be better.
      Right product style, features & size. Keep the price down for big hit in US.
      Unless the Escape name reduces insurance cost move on with Kuga.
      • 4 Years Ago
      Those saying Honda Cr-V...nothing like it..see it in the flesh and you'll agree.
      • 4 Years Ago
      they better keep the Escape name in the USDM just saying, American brands have a habit of re-naming to many new cars it loses focus with the public...Who do they think they are Ferrari? ;)
        • 4 Years Ago
        Unless it's a C-segment GM sedan. They change the name to hide the ugly history of them botching small cars.

        Cavalier, Cobalt, Cruze, Sunfire, Sunbird, Skyhawk, Cimarron, etc...

        What's the new Buick name for the Cruze going to be?
        • 4 Years Ago
        True but look over at Hyundai taking the Sonata prom a POS car to being one in the top ranks for mid size category...If that shows anything is you don't rename a car instead you come back with a better one and raise brand equity...
      • 4 Years Ago
      I don't think it would really break their "One Ford" rules to call the same car two different names. The cars aren't exactly the same anyway due to regulations and won't share marketing material so what's the big deal about two different names? I do like Kuga though, sounds like Cougar with a Boston accent.
      • 4 Years Ago
      Alan Mulally would be nuts to drop the Escape name in favor of Kuga. It's not only a (much) better name, it has all that brand equity and goodwill that he perceived in the Taurus name when he brought that back.
      • 4 Years Ago
      Instead of saying "thanks!" that you start gettin on a roll the euro stuff, for that you begged ford so much until recently, you start to find faults about the names and to make stupid comparisons to looks with other cars.
        • 4 Years Ago
        By the way, ABOUT TIME Ford! I'm going to have a hard time making up my mind on a new car. I've been saying I want a Ford next after my Accord payments are done in 2013. I really want the new Mustang GT 5.0; but it just won't do as an every day driver in Michigan (60+ miles a day). So my choices are all over the place:

        - Ford Focus ST
        - Fusion Sport (hopefully the global redesign that will be shared with Mondeo)
        - Edge Sport
        - and now the new global Escape/Kuga

        One Ford is the best concept that came out of FMCO in decades
      • 4 Years Ago
      looks like a Honda CRV
        • 4 Years Ago
        I'm seeing a little BMW X3 on the sides.
        rhattkat
        • 4 Years Ago
        As a car photographer I see everything that's sold in the US......at my very first glance I thought....Honda CR-V. Very simular body and roof lines. Nothing original or new here.
      • 4 Years Ago
      I guess you only need to ask yourselves 2 questions before buying one.1) Is it made in the USA? 2)And is it safe? If the answer is no to either of those questions then you should pass because that would say clearly FORD doesn't care enough about you or your families to sell cars here in the USA any longer. Since they would have completely ignored the protests that almost put them out of business for the past few years.
        • 4 Years Ago
        When this (the next generation anyway) comes in 2013 the answers will be 1) yes 2) yes.
        Open your eyes and you might learn something.
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